https://www.prdaily.com/the-ethics-of-greenwashing-young-pr-professionals-perspective/ PR Daily - News for PR professionals Thu, 30 Nov 2023 04:52:50 +0000 hourly 1 https://wordpress.org/?v=6.6.2 https://www.prdaily.com/the-ethics-of-greenwashing-young-pr-professionals-perspective/#comment-464259 Thu, 30 Nov 2023 04:52:50 +0000 https://www.prdaily.com/?p=339536#comment-464259 Even accomplished PR professionals can misrepresent a company’s green accomplishments if they rely on corporate data alone. While it’s not a PR professional’s job to suss out the data, it’s important that we dig all the way back into a company’s supply chain to see how green a company really is. How the company shows up didn’t start at the front door, and transparency dominates in today’s culture. There’s always room for improvement around doing green business.

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