Comments for PR Daily

Comment on Avoiding the tactic trap by Dr James Mahoney

Dr James Mahoney — Mon, 25 Nov 2024 21:43:25 +0000

At last! The rush to tactics not linked to a strategy (and all that involves), and not directed to specific target publics, is the single most important reason public relations fails. Good on Braden.

Comment on 24 phrases ‘gaslighters’ use against you by Jason

Jason — Sun, 24 Nov 2024 18:53:44 +0000

@Cheshire – to answer your question on those ‘snide’ statements as gaslighting- this is yes with a grain of salt, but mostly, no. There are people who will do that to gaslight someone, but 9/10 they are saying this to guilt trip you, or because the person they’ve said this to has done so in the past, though another grain of salt, this still can be a gaslight trigger too. Ex. A(not anyone’s actual name) takes out the trash, saying that B will yell at them if they don’t- and typically it’s with those exact ‘snide’ comments. This is where the yes and no comes; B has indeed done so in the past, so they are avoiding getting yelled at by B again. Or B has not done this and A is trying to gaslight/or they are trying to guilt trip B, either one is toxic as hell and if you’re dealing with that from someone, stop associating with them.

You will usually know if they are doing it to gaslight you.

Comment on Why the United Nations Global Compact CCO says you shouldn’t give up on ESG communications by Paul Tolme

Paul Tolme — Fri, 22 Nov 2024 22:13:02 +0000

As a Comms professional who previously worked as an environment and climate writer I urge you to ditch ESG. That is, if your Comms goal is to drive progress on climate action—which is the everything problem. Because while it seems that ESG means something noble it actually means nothing. Like sustainability it has no agreed upon definition, even among practitioners of ESG, much less with the public, and there are no legally binding certification standards. That means a company can claim anything is ESG. It IS greenwashing by definition. If you’re a Comms professional who actually cares about helping your brands or corporation or organization communicate their good deeds then use your individual agency and powers of persuasion to encourage your executives and C Suite suits to electrify your fleets or put a solar array on the roof or better yet help elect politicians who support government action at the scale needed to transition off fossil fuels. Ask them to stop with duplicitous actions like supporting climate obstructionist politicians and trade groups like the US Chamber of Commerce while touting your purchase of worthless carbon offsets or your plastics recycling campaigns or (fill in the blank small-ball initiative). Corporate sustainability for the most part is not only greenwashing it is complicit in the worsening climate crisis. Decades of ESG initiatives show this to be true, because all the while carbon emissions continue to rise with no declines in sight while we debate what words to use. Look to Aspen One—yes the ski resort company,—or Patagonia, for examples of real and meaningful climate action. Don’t be complicit in the big lie that capitalism will save us. Follow Auden Schendler of AspenOne on LinkedIn for an example of what meaningful climate comms look like. Better to greenhush and say nothing if your brands are doing nothing meaningful to reduce carbon emissions or to push the system change required. https://vimeo.com/1029437298

Comment on The Scoop: Jaguar’s controversial modern reinvention raises questions about value of brand by Human Being

Human Being — Wed, 20 Nov 2024 17:41:04 +0000

eww

Comment on The Scoop: Tropicana’s OJ carton PR disaster by Brenda Enders

Brenda Enders — Tue, 19 Nov 2024 00:14:30 +0000

I not only dislike the new bottle design, the taste seems to have changed also. I always bought the ‘Grovestand’ because it had extra pulp. it really tasted fresh squeezed. I’ll buy Florida’s Natural from now on.

Comment on One org, one voice: How to keep comms consistent in a charged political climate by Shedrick Lavar James

Shedrick Lavar James — Mon, 18 Nov 2024 01:20:11 +0000

love peace and happiness

Comment on 16 clever pangrams for word lovers by One of the many abundant living organisms currently in existance

One of the many abundant living organisms currently in existance — Mon, 11 Nov 2024 02:26:20 +0000

I just made one:

Quick hog-fed lynx zap Jr.’s BMW TV!

Comment on Tips for earning attention during major industry events by Gerri Perreault

Gerri Perreault — Tue, 05 Nov 2024 14:39:44 +0000

subject lines are incredibly bad: Greetings. Update. New info. Buy now. Contact Jim Smith. etc..

Senders assume i recognize their email or name.

I don’t get it!

Gerri Perreault

Comment on Communicators share their best writing tips by Allison Carter

Allison Carter — Thu, 31 Oct 2024 20:51:25 +0000

In reply to Katherine Janson. So sorry about that -- fixed now!

Comment on Communicators share their best writing tips by Katherine Janson

Katherine Janson — Thu, 31 Oct 2024 16:32:25 +0000

Hi!
So glad to be included in this list above. One tiny correction. My organization is “Social Capital Partners” (not “Senior Capital Partners).

Many thanks if it’s possible to update!

Love your content.
Best,
Katherine

Comment on Communicators share their best writing tips by Mike Rubin

Mike Rubin — Wed, 30 Oct 2024 18:11:57 +0000

I agree, lots of good tips here. Thanks for sharing them.
Building on a couple of them:
> Read plenty, but also read good writing.
> Deadline permitting, when you finish a piece let it sit overnight, if possible, and return to it the next day. That break will give you time to look at your work with a fresh perspective.

Comment on Communicators share their best writing tips by Kevin Petschow

Kevin Petschow — Mon, 28 Oct 2024 22:13:33 +0000

A goldmine of writing tips indeed. Thanks for collecting and sharing, Allison. #writerswrite #editorsedit

Comment on Communicators share their best writing tips by JS Gilbert

JS Gilbert — Mon, 28 Oct 2024 20:51:01 +0000

AIDA

The writing needs to follow the guideline of getting Attention (quickly), establishing Interest, creating Desire, (to continue reading, get emotionally involved, to want or need something), producing an action (emotion, takeaway, or an actual action)

Comment on Communicators share their best writing tips by Allison Carter

Allison Carter — Mon, 28 Oct 2024 17:33:23 +0000

In reply to Patricia Lloyd. D'oh! thanks for the catch.

Comment on Communicators share their best writing tips by Patricia Lloyd

Patricia Lloyd — Mon, 28 Oct 2024 17:31:20 +0000

Edit, edit, edit!!!
Public, not pubic
Bill Byrne is vice president/managing director – pubic relations & earned media,

Comment on Communicators share their best writing tips by Mark

Mark — Mon, 28 Oct 2024 17:17:56 +0000

Some good tips here. I’m going post this to my LinkedIn…which repeatedly asks me if I want A.I. to write my posts.

No, thank you very much, I don’t.

Comment on The role of influencers in natural disasters by Christina Hunt

Christina Hunt — Sun, 27 Oct 2024 21:03:47 +0000

This was a fascinating read about the increasing importance of influencers during natural disasters! Today, more people rely on social media for real-time updates and guidance during a crisis, making their roles very important. It is encouraging to see influencers using their platforms to promote safety and help their audiences in times of need. Influencers roles could help save lives, especially for those that get most of their news from social media. I am eager to see if more organizations with see this and actively collaborate with trusted influencers. -Christina Hunt, writer/editor for Platform Magazine

Comment on How I Got Here: University of Michigan’s Communications Director Lauren Love on authentic storytelling by Anonymous

Anonymous — Sat, 26 Oct 2024 21:30:37 +0000

Go Blue!

Comment on The Scoop: McDonald’s wild comms week by Braden Barksdale

Braden Barksdale — Thu, 24 Oct 2024 14:58:06 +0000

This article summarized the comms week of McDonald’s perfectly! This is unlikely for a business to have this many crisis in a week. McDonald’s conducted crisis communications quickly and efficiently. In a situation where a political candidate visits an establishment, it is important to stay neutral to appease the public. The article addresses the work of the initial communicators as understanding and empathetic. This sums up their work beautifully. It will be interesting to see if McDonald’s revenue fluctuates after this week. – Braden Barksdale writer/editor for Platform Magazine

Comment on Microsoft CCO on how AI can enhance internal comms by Courtney

Courtney — Wed, 23 Oct 2024 20:39:07 +0000

Is there a recording of this available?

Comment on 20 essential editing tips by Lynda Scott

Lynda Scott — Mon, 21 Oct 2024 17:48:10 +0000

Nicely written, Dr. Koerber!

Right on point – especially with the life that needs to be lived between drafts.

I am trying to put the automaton into some of these human tasks with F&R. Nothing new about it but would be interested to know your thoughts.

Cheers!

Lynda

Comment on 5 racially offensive phrases PR pros must delete from their vocabulary by Tony

Tony — Mon, 21 Oct 2024 15:30:09 +0000

When you say America I guess you mean the Americas ? I can imagine describing USA as America as very insular and navel gazing by all the other countries on the continent. Maybe try living overseas to really understand the world, working hard from Starbucks is hardly working, no matter how much you like viewing yourself as a freedom fighter.

Comment on Own the customer journey to help prove PR’s role in driving sales by Leonard Cercone

Leonard Cercone — Mon, 21 Oct 2024 14:22:15 +0000

I love this! Our agency has been working to help clients think just like you’ve outlined. We’re just to put out an eBook on this subject. I’ll find you on LinkedIn.

Comment on 10 public speaking do’s and don’ts by Joanne

Joanne — Sat, 19 Oct 2024 14:33:42 +0000

If pacing is generally frowned upon when giving a speech, why do some college professors do it?

Comment on The art of saying ‘no’ to media requests by Victoria Donato

Victoria Donato — Wed, 16 Oct 2024 19:36:51 +0000

I found this article on how to decline media requests extremely informative and insightful! As a writer pursing a career in public relations, I am eager to learn more about the nuances of media relations. This article clearly shows how companies can politely decline media requests while still maintaining strong, professional relationships with media outlets. Additionally, Perry successfully demonstrates how PR professionals and journalists should respect each other’s roles, even when their interests differ. – Victoria Donato, Platform Magazine editor/writer