https://www.prdaily.com/can-you-spot-the-best-headline/ PR Daily - News for PR professionals Wed, 31 Jul 2024 15:50:33 +0000 hourly 1 https://wordpress.org/?v=6.6.2 https://www.prdaily.com/can-you-spot-the-best-headline/#comment-642065 Wed, 31 Jul 2024 15:50:33 +0000 https://www.prdaily.com/?p=343582#comment-642065 Interesting topic! When I started in PR, I was taught to avoid being too creative or quirky when writing press release headlines. With a press release, your primary audience is usually the journalists you are pitching. And your headline must do the job of helping those journalists understand as quickly and as clearly as possible what the story is about. It’s then up to the journalist to come up with a catchy headline that fits the style of their publication.

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