PR Daily Awards Archives - PR Daily https://www.prdaily.com/category/pr-daily-awards/ PR Daily - News for PR professionals Thu, 31 Oct 2024 21:11:57 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 PR Daily Awards and Top Agencies finalists and honorees announced: See the full list https://www.prdaily.com/pr-daily-awards-and-top-agencies-finalists-and-honorees-announced-see-the-full-list/ https://www.prdaily.com/pr-daily-awards-and-top-agencies-finalists-and-honorees-announced-see-the-full-list/#respond Thu, 03 Oct 2024 08:00:09 +0000 https://www.prdaily.com/?p=344576 Winners will be revealed on Dec. 11 at the Chelsea Pier City Winery in NYC where Top Agencies will also be honored. As the communications landscape evolved at breakneck speed in 2024, PR professionals adapted with ingenuity, determination and a deep commitment to excellence. Finalists in the PR Daily Awards stood out by rising to […]

The post PR Daily Awards and Top Agencies finalists and honorees announced: See the full list appeared first on PR Daily.

]]> Winners will be revealed on Dec. 11 at the Chelsea Pier City Winery in NYC where Top Agencies will also be honored.

As the communications landscape evolved at breakneck speed in 2024, PR professionals adapted with ingenuity, determination and a deep commitment to excellence. Finalists in the PR Daily Awards stood out by rising to these challenges, using their expertise to ensure that their organizations and clients got the recognition they deserved.

PR professionals have had to rethink every aspect of their work, from media relations to stakeholder engagement. Their dedication to finding innovative solutions, harnessing the power of technology and maintaining a steadfast commitment to ethical practices has helped their clients weather the storm. Ragan’s PR Daily Awards recognizes these PR professionals, marketers, agencies, brands and campaigns of the past year.

All of these finalists will be celebrated at the upcoming PR Daily Awards ceremony, held in December at the Chelsea Pier City Winery in New York City, where the leaders, trailblazers and rising professionals who have shaped the future of public relations will be honored and category winners will be announced.

Also part of this year’s event, PR Daily will recognize the Top Agencies honorees. These leading industry agencies have redefined the standards of innovation and excellence, demonstrating their talent for elevating brands, campaigns and client partnerships to new heights.

“Congratulations to the finalists in our 2024 PR Daily Awards and to the Top Agencies Honorees,” said Brendan Gannon, senior marketing manager for Ragan’s and PR Daily’s Award programs. “This was the largest and most impressive group of entrants that we’ve ever seen, and your recognition is a credit to your compelling campaigns, creativity and teamwork.”

Congratulations to all the finalists and honorees for their remarkable achievements. We look forward to seeing them all in New York City.

Click these links to jump to each section.

2024 Top Agencies

TOP AGENCIES • AGENCY IMPACT AWARD • TOP AGENCY WORKPLACES

PR Daily Awards

Finalists: Grand Prize

PR Campaign of the Year

Finalists: GENERAL CAMPAIGNS

B2B Campaign • B2C Campaign • Brand Reputation Campaign • Branding Campaign • Cause-Related Marketing Campaign • Community Relations Campaign • Content Marketing Initiatives • Corporate Communications Campaign • Crisis Management • DE&I Communications • Employee Relations • Employer Branding • ESG Communications • Event PR or Marketing Campaign • Excellence in Social Media • Executive Communications • External/Internal Communications Campaign • Global PR Campaign • Guerrilla Marketing • Influencer Campaign • Integrated PR & Marketing • Marketing Campaign • Media Event • Media Pitch • Media Relations Campaign • Media Strategy • Multicultural Campaign • Newsjacking • Nonprofit Campaign • Original Research • PR on a Shoestring Budget • Product Launch • Public Affairs Campaign • Publicity Stunt • Re-branding or Re-positioning Campaign • Social Justice/Advocacy Campaign • Social Media Campaign • Social Responsibility • Storytelling Initiatives • Thought Leadership Communications • Use of Data and Measurement • Use of Generative AI • Video Communications • Video: Single Video • Visual Storytelling Initiatives

Finalists: CAMPAIGNS BY INDUSTRY

Arts, Entertainment and Media Campaign • Consumer Packaged Goods Campaign • Education Campaign • Food and Beverage Campaign • Hospitality and Tourism Campaign • Manufacturing Campaign • Professional Services Campaign • Retail Campaign • Sports Campaign • Technology and Information Services Campaign • Various

Finalists: HEALTHCARE PR AND MARKETING

Marketing Campaign of Year • PR Campaign of Year • Social Media Campaign of Year

Finalists: PEOPLE AND TEAMS

Agency of the Year • Executive of the Year • Marketing Professional of the Year • Media Relations Professional of the Year • PR Professional of the Year • PR Team of the Year • Social Media Professional of the Year • Young Professionals of the Year

Finalists: PODCASTS, PUBLICATIONS AND MORE

Annual Report • Blog • Digital Publication • Podcast • Print Publication • Special Reports • Website

Finalists: PR EVENTS (LIVE OR VIRTUAL)

Community Event • Employee Event • Experiential Campaign • Influencer Event • Pop-Up Event or Experience • Press Event or Media Tour

TOP AGENCIES

1Milk2Sugars

5WPR

Airfoil Group

All Points PR

Alloy

APCO

Ascend Agency

Autumn Communications

Berk Communications

BODEN Agency

BPM-PR Firm (Beautiful Planning Marketing & PR)

Caliber Corporate Advisers

Channel V Media

Coyne PR

Dittoe Public Relations

Fight or Flight

Firebrand Communications

Fortier Public Relations

French/West/Vaughan

Greenough Communications

HAVAS Formula

Haymaker Group

HUNTER

Identity

JPA Health

Just Drive Media

Kaplow Communications

KLG PR

KWT Global

MediaSource

MikeWorldWide

Mission Control Communications

Moore

Mower

North Strategic

Paquin Public Relations

Peppercomm

Porter Novelli Latin America

Quarter Horse PR

Real Chemistry

RF|Binder

Sachs Media

Sharp Think

Silverline Communications

SMITHHOUSE

Snackbox

SourceCode Communications

TEAM LEWIS

The Bliss Group

The Brand Agency

The Hoffman Agency

The Levinson Group

The Sway Effect

The TASC Group

Tier One Partners

Treble Public Relations

Vested

Vision360 Partners

Weber Shandwick

 

AGENCY IMPACT AWARD

All Points PR

Edit Media Group

KWT Global

Moore

Quarter Horse PR

Vanguard Communications

 

TOP AGENCY WORKPLACES

Dreamday

Fight or Flight

Identity

IZEA

Kaplow Communications

KWT Global

M&C Saatchi Sport & Entertainment

Montieth & Company

The Key PR

 

GRAND PRIZE

PR Campaign of the Year

Current Global, an IPG PR Company: Reframing MS with Jamie-Lynn Sigler and Novartis

Disney Cruise Line: Unlocking the Disney Treasure

NASA, Lockheed Martin, the University of Arizona and Department of Defense Public Affairs: OSIRIS-REx Asteroid Sample Return Communications Campaign

PATRÓN Tequila: PATRÓN Tequila’s Formula for Fame: A Mexican Heritage Victory Lap at F1

SAG-AFTRA: SAG-AFTRA 2023 Strike Campaign

Sony Electronics: For the Music Campaign

Tequila Don Julio/DIAGEO: Projecting Tequila Don Julio to New Heights

The Brand Guild: Minnetonka Thunderbird Launch

UScellular: UScellular’s Global Day of Unplugging Campaign

 

GENERAL CAMPAIGNS

B2B Campaign

Big Valley Marketing: Enabling AI

Bospar: SignalFire: From Seed Stage to Front Page

Diffusion PR: Elevating Brand Awareness of alliantgroup Through Strategic Thought Leadership

Fight or Flight for Frontify: Spot the Brand

Firebrand Communications: Perceptyx: Decoding Work

Look Left Marketing: Aerospike: Disrupting a Decades-old Database Market

PwC: The Trust Academy

 

B2C Campaign

Coldwell Banker Realty: Coldwell Banker Dream Campaign

Next PR: Next PR and Ossia CES Campaign

PepsiCo Beverages North America — STARRY: STARRY Dial a 3

Samsung: S24 in Space

Transportation Energy Institute: TEI Geo-Targeting Campaign

UScellular: UScellular’s Global Day of Unplugging Campaign

Visit The Woodlands: Pathways Magazine

 

Brand Reputation Campaign

Blue Cross and Blue Shield of North Carolina and APCO: Treat the Cause

Endo: New Brand Identity for the New Endo

LSG: Made Possible by Your Children’s Hospital

PwC: The Trust Leadership Institute

 

Branding Campaign

ECMC Group: Empowering Teens to Question The Quo in Choosing Their Future Education Path

Endo: New Brand Identity for the New Endo

HII Mission Technologies: Mission Ready Means — Delivering the Advantage

Sony Electronics: For the Music Campaign

The Archer School for Girls: The Archer School for Girls Rebrand

Wellabe: Wellabe Brand Launch

 

Cause-Related Marketing Campaign

Chick-fil-A: Chick-fil-A Shared Table Program

Sherlock Communications & Mindray: Juntos Por Una Sonrisa

UScellular: UScellular’s Global Day of Unplugging Campaign

 

Community Relations Campaign

American Airlines: 80th Anniversary of D-Day

Campbell’s Digital Workplace Team: Campbell’s/Salvation Army Camden Kroc Center Adult Fun Fiesta

Lendmark Financial: Climb to Cure Campaign

Suburban Propane: SuburbanCares

 

Content Marketing Initiatives

Daversa Partners: Marketing & Communications Team

Jackson Spalding: Buzzing Engagement: Driving Conversions with Content Marketing

PwC US: Content Marketing Initiative: PwC US People Campaign

 

Corporate Communications Campaign

Children’s Health: ‘Expanded Space, Expanded Care’ Communications Plan

Intesa Communications Group & San Diego Tourism Authority: Summer of Economic Power: Celebrating San Diego’s Tourism Industry

L’Oréal: CES 2024

PwC: My AI

Siemens: Positioning a Leading Technology Company

UL Solutions: IPO and First Earnings Report 2024

 

Crisis Management 

Sacramento Municipal Utility District: Storm Response

SAG-AFTRA: SAG-AFTRA 2023 Strike Campaign

University of California, Davis: Crisis and Emergency Communications Training

 

DE&I Communications 

Brighton Health Plan Solutions: Marketing Communications Team

Nissan Motor Co.: Nissan DEI Champion

Open Plaza: Autism Friendly Space

Sallie Mae: National Scholarship Month

Visit Lauderdale: Hidden Disabilities Sunflower Program

 

Employee Relations

Amgen: Because It Matters: Amgen Mission Week 2023

California Department of Tax and Fee Administration: You Make a Difference Campaign

Chevron: San Ramon HQ Move

City of Hope Orange County: Hope is at Work

Cognizant: 2024 Impact Awards

HII Mission Technologies: Mission Starts At Home

 

Employer Branding

Brighton Health Plan Solutions: Employer Branding Campaign

HII Mission Technologies: Mission Starts at Home

The Bliss Group: The Bliss Group for CareOne

 

ESG Communications

Consolidated Asset Management Services: Annual ESG Report

FischTank PR: Climate Media Relations for Sublime Systems

Kite Hill PR: Sapphire Technologies

Mastercard: ESG in Action

 

Event PR or Marketing Campaign

Bader Rutter: McCain Foods EPIC Throwdown

BML: 44 Years in the Making: A Total Media Sweep Sets the Stage for Supercross’ Anticipated Return to Philly

FINN Partners: Into New Action Sports Festival in Virginia Beach

Georgia Commute Options: Biketober 2023

INFINITI USA: INFINITI Reveals All-new 2025 INFINITI QX80

JSA + Partners: The Madden NFL Championship Series

MikeWorldWide: The Kentucky Derby

Pratt Institute: The New Village: 10 Years of New York Fashion PR Campaign

ROX United: Golfzon Social Brooklyn

Supernal & Edelman: Supernal Air Taxi Takes Flight at CES 2024

Tequila Don Julio/DIAGEO: Projecting Tequila Don Julio to New Heights

 

Excellence in Social Media 

Help at Home: Help at Home’s Social Media

Just Drive Media: Social Media Strategies Built on Insight and Artistry

Mower and 84.51˚: Elevating 84.51˚’s Social Media Presence

Peterbilt: Peterbilt Social Media

PwC: Excellence in Social Media

Relatable: ScratchPad Pro

Samsung: S24 in Space

 

Executive Communications

Daversa Partners: Marketing & Communications Team

KWT Global: Navigating Change, Driving Results

University of California, Davis: Checking In with Chancellor May Email

 

External/Internal Communications Campaign 

Advocate Health: Nurses Week

Arca Continental Coca-Cola Southwest Beverages: Fizzing with Excitement — Building Employee Engagement

Arkansas Children’s Strategic Marketing: Arkansas Children’s

Atrium Health: MoMo Twins

JSI: International Women’s Day 2024 Campaign

Metrolinx: Ontario’s One Fare Program

PepsiCo: No Lay’s, No Game

UW Medicine Strategic Marketing and Communications: Center for Behavioral Health and Learning

 

Global PR Campaign

Allied Universal: World Security Report

CeraVe: CeraVe Schools Influencers From Around the World to Clear Up Acne Confusion

Hilton: Hilton’s Global 2024 Trends Report: Spotlighting Generational Insights for a Fresh Look at Travel Trends

 

Guerrilla Marketing

Chesapeake Regional Healthcare: The Lifesavers of Chesapeake Regional Healthcare

DB Schenker: TPM24

Electronic Payments Coalition: Donut Touch My Rewards — EPC’s Donut Food Truck Campaign

 

Influencer Campaign

American Dental Association: ADA Lobby Day 2024 Influencer Campaign

Bader Rutter: McCain Foods EPIC Throwdown

Biosector 2: Using Valued Voices to Vaccinate a Nation

CMP: Find Your Beat

FCB Health New York, an IPG Health Company: My Time, My Way

Hoffman York: Wahl Clipper Corp. and AreYouKiddingTV

Kaplow Communications for GESKE German Beauty Tech: Elevating Cutting-Edge Skincare Technology Via A Star-Studded Global Launch

M&C Saatchi FABRIC North America: Samsonite Iconic Explorers Creator Program

Mars Wrigley: Skwinkles Chunks

MiraLAX: MiraLAX Exposes the Gut Gap

National Peanut Board: A Common Comfort

Red Robin Gourmet Burgers: Burgertini

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

Visit Lauderdale: Laudy Dayo

Warner Bros. x IZEA: Hey Barbie: Welcome to the Dreamhouse

 

Integrated PR & Marketing 

BetMGM: BetMGM Super Bowl

Current Global, an IPG PR company: Reframing MS with Jamie-Lynn Sigler and Novartis

Edelman: Casey Andrews

Friends of the High Line: High Line 15th Birthday Campaign: One Path, Infinite Dreams

HUNTER: Tequila Don Julio Toasts to the Stars at the Oscars

JBL Harman: JBLiens Ear-n-vasion

Nissan: 2025 Nissan Kicks Reveal

Samsung: S24 in Space

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

 

Marketing Campaign

FCB Health New York, an IPG Health Company: My Time, My Way

HII Mission Technologies: Mission Ready Means — Delivering the Advantage

JBL Harman Industries: JBL Fest — Authentics Brand Launch

Legend: Delsyn Brings Comfort Home

Sacramento Municipal Utility District: Contact SMUD First

Sony Electronics: For the Music Campaign

 

Media Event

Behr Paint: Behr’s 2024 Color of the Year

Best Buy Canada: Best Buy Game Day Viewing Party

City of Hope Orange County: The Younger Face of Cancer

French | West | Vaughan: FWV Energizes Largest Indian Company Investment in U.S. EV Market

INFINITI USA: INFINITI Reveals All-new 2025 INFINITI QX80

National Geographic: Queens Ball

Spelman College and Jackson Spalding: Spelman #100for100

 

Media Pitch 

Children’s Hospital Colorado: Children’s Hospital Colorado’s Call to the Community Saves Patients’ Lives

Doe-Anderson: Maker’s Mark Women’s History Month Label Promotion

Northwestern Mutual: Loud Budgeting

TVP Communications: Fast Track Advantage: Turning FAFSA Delays Into Enrollment Gains

 

Media Relations Campaign 

Antenna Group: From “Yuck” to “Yum”: The Epic OneWater Brew Campaign

Children’s Health: Children’s Health Tackles Youth Mental Health Crisis

Diffusion PR: Cooking Up a New Household Name — Diffusion x Dreo

Goody PR: American Paper Optics/EclipseGlasses.com Public Relations Campaign

LaunchSquad: Changing San Francisco’s ‘Doom Loop’ Narrative

Legend: Delsyn Brings Comfort Home

PAN: HireClix

SEGA of America: SEGA’s Sonic Superstars Reimagines Classic 2D Sonic the Hedgehog in an All-New Adventure

Siemens: Elevating Siemens’ Technology Story

Signify: Philips Hue: Illuminating the Future of Smart Living in 2023

Spelman College and Jackson Spalding: Spelman #100for100

Susan Davis International: ABMC Centennial Commemoration Campaign

Swinerton/Timberlab: Timberlab’s Expansion in Cross-Laminated Timber Manufacturing

 

Media Strategy

5WPR: 5WPR x The Lumistella Company

Dreamday: Dieux Agency Engagement Campaign

FleishmanHillard: A Paid Media Content Engine

TVP Communications: Shining Brightly and Eclipsing the Competition in Media Coverage

 

Multicultural Campaign 

Johnson and Johnson: Save Legs. Change Lives.

McDonald’s USA x BODEN Agency: Tapping Hispanic/Latino Anime Culture Through WcDonald’s

PepsiCo Multicultural: PepsiCo Donates $250,000 to Historically Black Colleges and Universities to Help Tackle Food Insecurity

 

Newsjacking

Felix Cat Insurance: Cat of the Year

Jewish National Fund-USA: Israel Resilience Campaign

The Bliss Group: The Bliss Group for RapidRatings

The Lake House on Canandaigua: A Solar Eclipse Spectacle for The Lake House on Canandaigua

TVP Communications: Fast Track Advantage: Turning FAFSA Delays into Enrollment Gains

 

Nonprofit Campaign 

Campbell’s Digital Workplace Team: Campbell’s/Salvation Army Camden Kroc Center Adult Fun Fiesta

ECMC Group: Empowering Teens to Question The Quo in Choosing Their Future Education Path

Jackson Spalding: One Spokespeach, 7 Languages: Helping 2.8 million Georgians Stay Informed and Stay Covered

Jewish National Fund-USA: Israel Resilience Campaign

Landis Communications for Save the Redwoods League and Giant Sequoias Lands Coalition: Doctor’s Check-up for General Sherman Tree

Outward Bound: The Big Rappel

The V Foundation for Cancer Research: Don’t Give Up…Don’t Ever Give Up!: The 30th Anniversary of the V Foundation for Cancer Research

 

Original Research 

Ares Management Corporation: Philanthropy, Purpose and Professional Development: Why Workplace Volunteer Programs Matter

GLAAD: Where We Are on TV

Jackson: Security in Retirement Series

New York Life Insurance Company: Wealth Watch Research

 

PR on a Shoestring Budget 

American Dental Association: Advancing Public Health Through Clinical Practice Guideline Campaign on Acute Dental Pain Management

Campbell’s Digital Workplace Team: Campbell’s/Salvation Army Camden Kroc Center Adult Fun Fiesta

Pratt Institute: Transit Art Tour

 

Product Launch 

Baldwin and Obenauf: CenTrak and BNO’s Seamless Dual Product Launch Strategy

Diffusion PR: Capturing New Frontiers and Audiences — Diffusion and GoPro

Evorus Group: Daytona Supply Co Style Products Launch

Hilton: Hot Off the Iron: Hampton Showcases Breakfast Innovations with Paris Hilton in ‘The Year of the Waffle’

Hoffman York: Wahl Pro Series High Visibility Trimmer Launch

HUNTER: Tequila Don Julio Toasts to the Stars at the Oscars

JBL Harman Industries: JBL Fest — Authentics Brand Launch

Nissan: 2025 Nissan Kicks Reveal

Penske Truck Leasing: Catalyst AI

Perrigo x HAVAS Red: The Smart, Sexy and Seriously History-Making Launch of Opill

Planit: Current Backyard Launches the Current Model G at CES 2024

 

Public Affairs Campaign

American Medical Association: Mifepristone Work

Defense Intelligence Agency: DIA UAV Campaign

Lodestone: InvestHER

LSG: Made Possible by Your Children’s Hospital

RLF Communications: NC Medicaid Expansion

Arkansas Children’s: Arkansas Children’s

Partnership for a Drug-Free New Jersey: Eat. Hug. Love. Campaign

Utah Department of Commerce: Knights of Scamalot

 

Publicity Stunt

Dr. Squatch: Dr. Squatch’s Ball Care Campaign

INFINITI USA: INFINITI Reveals All-new 2025 INFINITI QX80

Legend: Mucus Disappearus with Mucinex and Penn & Teller

Outward Bound: The Big Rappel

Tequila Don Julio/DIAGEO: Projecting Tequila Don Julio to New Heights

 

Re-branding or Re-positioning Campaign 

7-Eleven and Edible: 7-Eleven Brings Slurpee to a New Generation

American Association for Debt Resolution: American Fair Credit Council Relaunch as the American Association for Debt Resolution

Bospar: Paul Smith’s College: Sustainability and Adventure in the Adirondacks

Endo: New Brand Identity for the New Endo

LaunchSquad: Changing San Francisco’s ‘Doom Loop’ Narrative

Red Robin Gourmet Burgers: Red Robin’s Better Burgers

 

Social Justice/Advocacy Campaign

Better Together: Better Together Insight Report: Navigating Biases in Generative AI

Community Health Resources: Real Life, Real Hope Moments

 

Social Media Campaign

Converse: Find Your Beat

KWT Global: How Illumina Created #GenomicsTok

Medela: Answering Breastfeeding FAQs

Merz Aesthetics: Community Building and Engagement

Nissan Motor Co.: Nissan — Japan Mobility Show

PAN: Nuance Communications Instagram Campaign

Warner Bros. x IZEA: Hey Barbie: Welcome to the Dreamhouse

 

Social Responsibility

DraftKings: DraftKings 2023 Tree Planting

Heatcraft Refrigeration Products: Cool to be Kind

Las Torres Patagonia: Calling All Travelers: Las Torres Patagonia Announces “10 Volunteers for 10 Days”

Open Plaza: Autism Friendly Space

SpartanNash: Helping Hands Day

SpartanNash: Water Donation

WorldMark by Wyndham: Planting Seeds

 

Storytelling Initiatives

Behr Paint: Behr’s 2024 Color of the Year

Cutline Communications: eharmony’s Dating Diaries

Identity: Look No Further Than Sterling Heights, Michigan

Las Torres Patagonia: Calling All Travelers: Las Torres Patagonia Announces “10 Volunteers for 10 Days”

PepsiCo’s Global Foods Group: PepsiCo’s Quaker Brand Celebrates Unsung Heroes in First Global Campaign Initiative

Travere Therapeutics: RKD & Me

 

Thought Leadership Communications

ASIS International: 2024 ASIS International Blog

Help at Home: Advancing Home Care for the Better

Peppercomm for Wilmington Trust: Peppercomm for Wilmington Trust

PwC: The Trust Survey: Bringing the Business Case for Trust to Life

RSM US LLP and FleishmanHillard: Thought Leadership Campaign: RSM x FH

TRIMEDX: Becoming an Industry Authority by Pivoting Thought Leadership Strategy and Execution

 

Use of Data and Measurement

5WPR: 5WPR x Adzuna AI Jobs

Bospar: SignalFire: From Seed Stage to Front Page

FINN Partners: Allianz Partners’ Vacation Confidence Index Earns Media Dividends

Orlando Health with MediaSource: The Test & Learn Approach: Quantifying the Business Impact of Earned Media in Healthcare

NeuroStar: Breaking Barriers with NeuroStar Depression Barometer

 

Use of Generative AI

Better Together: Better Together Insight Report: Navigating Biases in Generative AI

Providence: Providence Communication Team

 

Video Communications

AbbVie Oncology: Blood Cancer, Explained Episode 3: A Global Mission to Improve Lymphoma Care

Pendleton Whisky: Empowering Veterans, One Sip at a Time: Pendleton Whisky Teams Up with Bob Woodruff Foundation

PwC: Trust in Action

South County Tourism Council: This Is South County, Rhode Island

Virginia Hospital & Healthcare Association: Help Us Help You

Visit Lauderdale: Hidden in Plain Sight

 

Video: Single Video

Arca Continental Coca-Cola Southwest Beverages: Big Red Truck: A Musical-Inspired Ad for A Texas Bottler

CMP: Signs From the Ocean Documentary

Middlesex Water Company: Welcome to Middlesex Water Company

Mouser Electronics: Forbidden Places

Opera Norway AS: Tabfulness Guru

Skillable + Gantry: Meet Skillable

UC Davis Health: Care Team’s React Video

 

Visual Storytelling Initiatives

Fight or Flight for Frontify: Spot the Brand

Kyowa Kirin: Ripple Effect of Parkinson’s Disease

Northwell Health with MediaSource: Integrated Visual Storytelling Campaign Captures First-Ever Medical Breakthrough

PwC: “I am PwC”

 

CAMPAIGNS BY INDUSTRY

Arts, Entertainment and Media Campaign

829 Studios: NUTCRACKER! Magical Christmas Ballet 2023 Tour

Converse: Find Your Beat

DC Commission on the Arts and Humanities: Legacy: Civil Rights At 60

Houston First Corporation: Theater Week 2023

Lambert by LLYC: SXSW “You Can In Michigan” Event Activation

Media Minefield: Modern Artifact Campaign

MikeWorldWide: The Kentucky Derby

National Geographic: A Real Bug’s Life

National Geographic: Genius: MLK/X

National Geographic: Queens

National Geographic: Secrets of the Octopus

Noisy Trumpet Communications: ATG Entertainment: “Frozen” San Antonio

Warner Bros. x IZEA: Hey Barbie: Welcome to the Dreamhouse

 

Consumer Packaged Goods Campaign

PETERMAYER: Zatarain’s Smoked Sausage Mardi Gras Campaign

TUMS/Haleon: TUMS Fuses Food, Fashion and Heartburn Relief Through Limited Edition TUMS Bag

 

Education Campaign

Bospar: Paul Smith’s College: Sustainability and Adventure in the Adirondacks

Sallie Mae: National Scholarship Month

Samsung Electronics America: Samsung Solve for Tomorrow National STEM Competition

Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Celebration

TVP Communications: Shining Brightly and Eclipsing the Competition in Media Coverage with Indiana University

 

Food and Beverage Campaign

BML: A Total Eclipse of the Marg: BML Helps Applebee’s New Margarita Shine During Historic Eclipse

Ignite Social Media: PEEPS Easter

Jack in the Box and Small Girls PR: Jack in the Box and Small Girls PR

Krispy Krunchy Foods: Food and Beverage Campaign

Life Cereal and FleishmanHillard: Life Cereal #ifykyk

M&C Saatchi Sport & Entertainment North America: Busch Light Pit Stop Wedding

Red Robin Gourmet Burgers: The Juicier Collection

siggi’s: siggi’s digital detox

Tequila Don Julio/DIAGEO: Projecting Tequila Don Julio to New Heights

The Brand Guild: Sweetgreen x Steak

 

Hospitality and Tourism Campaign

Disney Cruise Line: Unlocking the Disney Treasure

Hilton Toronto: Relaunch of Hilton Toronto and the Grand Opening of Frenchy

Hilton: Hilton’s Global 2024 Trends Report: Spotlighting Generational Insights for a Fresh Look at Travel Trends

KWT Global: Bringing Four Seasons Brand Campaign to Life with Love and Kindness

MikeWorldWide: The Kentucky Derby

Pace: Serving Careers

Visit Lauderdale: Welcome Everyone Under the Sun

 

Manufacturing Campaign

imre: STIHL Weather Program

Lambert by LLYC: Integrated Communications Plan Advancing Global Manufacturing

 

Professional Services Campaign

Havas Formula: Sterling Thought Leadership

PwC: SEC Climate Rules: Turning a News Moment into a Business Opportunity

UL Solutions: IPO and First Earnings Report 2024

 

Retail Campaign

7-Eleven and Edible: 7-Eleven Brings Slurpee to a New Generation

Diffusion PR: Cooking Up a New Household Name — Diffusion x Dreo

 

Sports Campaign

BML: Bases Loaded: A Grand Slam Media Relations Campaign for the Sultan of Swat!

Johnnie Walker: Johnnie Walker “Watch Women’s Sports” Campaign

LA Clippers: Unveil New Uniforms, Logo and Brand Look

M&C Saatchi Sport & Entertainment North America: Busch Light Pit Stop Wedding

PepsiCo: No Lay’s, No Game

 

Technology and Information Services Campaign

Bospar: SignalFire: From Seed Stage to Front Page

Diffusion PR: Conquering Misconceptions in AI-Guided Mental Health Services — Diffusion x Wysa

PepsiCo: Doritos Silent

Touchdown PR: Exabeam Threat Detection, Investigation and Response Report 2023

 

Various

Chick-fil-A: Chick-fil-A Shared Table Program

Driftwood Capital: Driftwood Capital Media Campaign

Felix Cat Insurance: Cat of the Year

Four Hands: Launch of Amber Lewis x Four Hands

Padilla: Agoro Carbon Alliance: Reducing Ag’s Carbon Footprint — 1 Million Acres at a Time

Wrangler: French/West/Vaughan and AMP3 Public Relations PR Campaign for Wrangler x Barbie Collaboration

 

HEALTHCARE PR AND MARKETING

Marketing Campaign of Year

Aspire Indiana Health: MACY (Mobile Access Care for You)

FCB Health New York, an IPG Health Company: My Time, My Way

Jackson Spalding: One Spokespeach, 7 Languages: Helping 2.8 Million Georgians Stay Informed and Stay Covered

Mediktor: Albany Med AI-powered Lead Generation Campaign

 

PR Campaign of Year

Advocate Health: Nurses Week

Astellas Pharma and Ruder Finn: Raising Awareness About GA with Eric & Jamey Stonestreet

Current Global, an IPG PR company: Reframing MS with Jamie-Lynn Sigler and Novartis

Jackson Spalding: One Spokespeach, 7 Languages: Helping 2.8 Million Georgians Stay Informed and Stay Covered

LSG: Made Possible by Your Children’s Hospital

 

Social Media Campaign of Year

Merz Aesthetics: Community Building and Engagement

Smarty Social Media and Treace Medical Concepts: Treace Medical Concepts Celebrates Inaugural National Bunion Day

The Bliss Group: The Bliss Group for CareOne

 

PEOPLE AND TEAMS

Agency of the Year

Berk Communications

Bospar

CCOMGROUP

Coyne PR

DEY. Ideas + Influence

Evins Communications

EvolveMKD

French/West/Vaughan

Identity

IFP Communications

Mindset Consulting

The Bliss Group

The Hoffman Agency

 

Executive of the Year

Rick French, French/West/Vaughan

Phil Nardone, PAN

Trey Sarten, Anywhere Real Estate

Cortney Stapleton, The Bliss Group

 

Marketing Professional of the Year

Allie Bostwick, PATRÓN Tequila

Ibby Hussain, Vested

Jarno Oostingh, Nebo

 

Media Relations Professional of the Year

Tommaso Di Giovanni, Philip Morris International

Christopher Hippolyte, Syneos Health

Christopher Licata, PwC

 

PR Professional of the Year

Allie Bostwick, PATRÓN Tequila

Tommaso Di Giovanni, Philip Morris International

Adeena Fried, EvolveMKD

Marissa Padilla, Global Strategy Group

Kyna Willis, American College of Rheumatology

 

PR Team of the Year

National Geographic, National Geographic PR Team

Providence: Providence National Communication Team

Sotheby’s International Realty: Team of the Year

Supernal & Edelman: Supernal Air Taxi Takes Flight at CES 2024

Wasabi Technologies: Wasabi Technologies In-House PR Team

 

Social Media Professional of the Year

Nancy Anderson: HAVAS Red

Haley Norton: Nebo

 

Young Professionals of the Year

Amanda Akin, EvolveMKD

Erin Berst, CURA Strategies

Olivia Clarke, Nebo

Caroline Cox, Wasabi Technologies

Victoria Hill, Health+Commerce

Jessica Mara, Dow Jones

Sarah Mann, The Levinson Group

Tess Pawlisch, Needle PR

 

PODCASTS, PUBLICATIONS AND MORE

Annual Report

Arkansas Children’s: Arkansas Children’s

Aspire Indiana Health: Aspire Indiana Health 2023 Annual Report

Global Strategy Group: The Las Vegas Raider’s Impact Report

MD Anderson Cancer Center: A Leading Light: MD Anderson’s FY23 Annual Report

Providence: Annual Report to Our Communities

Tier One Partners for Ally Financial: Fundamentally: The 2022 Ally CSR Report

 

Blog

Amplify Credit Union: Amplify Credit Union Blog

Blue Cross and Blue Shield of North Carolina and APCO: Changemakers

 

Digital Publication

General Building Contractors Association: Construction Today

Marquette University: From Print to Digital, an Omni-Channel Approach to Six Magazines

PwC: Reimagining PwC Inside: A Modern and Personalized Internal Newsletter

Warner Music Group: Top Stories

 

Podcast

AAA Mountain West Group: The Via Podcast

AARP California: In Clear Terms with AARP California

American College of Rheumatology: ACR on Air Podcast

Big Valley Marketing: Pressing Matters Podcast

Pfizer: Science Will Win Season 3

PwC: PwC Pulse Podcast: A Business Podcast for Executives

 

Print Publication 

Hofstra University: Hofstra Magazine Spring 2024

Muscular Dystrophy Association: Quest Media Print

SpartanNash: People First Digest

St. Thomas University: Contact Magazine 2024

 

Special Reports

Bristol Myers Squibb: ESG 2023

Consolidated Asset Management Services: Annual ESG Report

ServiceNow: DEI 2023

 

Website

Endo: Endo.com: New Website for the New Endo

Host Hotels & Resorts: Reimagining the New Corporate Website

LMI Consulting: SMART Scholarship-for-Service Program

Nissan Motor Co.: Nissan Corporate Website & Newsroom

PwC: HQ: Creating a Personalized and Connected Experience for Our People

UC Davis Health: Health Library

 

PR EVENTS (LIVE OR VIRTUAL)

Community Event

Acadia: The Rett Family Council

Campbell’s Digital Workplace Team: Campbell’s/Salvation Army Camden Kroc Center Adult Fun Fiesta

City of Hope Orange County: A Beam of Hope: Hospital Topping Off Ceremony

PepsiCo Multicultural: Pepsi Hosts Community Day Event with Surprise Appearance by Mary J. Blige

 

Employee Event

Amgen: Because It Matters: Amgen Mission Week 2023

Eaton: Eaton’s LiveWire Experience

Johnson & Johnson and Porter Novelli: Global Learning Day

PwC: Leaders in Action

SpartanNash: Summit and Circle of Excellence

 

Experiential Campaign 

Autumn Communications: Amazon Customer Trust Event

CCOMGROUP: Neutrogena’s SPF & Padel Event: Driving Awareness Towards the New Sports Body SPF During Melanoma Awareness Month

Clemson University: It’s a Clemson World — Artisphere 2024

National Geographic: Queens New York Fashion Week – National Geographic

Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Celebration

 

Influencer Event

Bader Rutter: McCain Foods EPIC Throwdown

Barcel – Takis: Takis Hexas Launch

CeraVe: CeraVe Schools Influencers From Around the World to Clear Up Acne Confusion

National Geographic: Queens Safari

Responsibility.org: 2024 Responsibility.org Parenting Influencer Summit

Television Bureau of Advertising: TVB’s Countdown to Election Day Event 2024

 

Pop-Up Event or Experience

Autumn Communications: Amazon Customer Trust Event

Hoffman York: Wahl Manscaper Pop-Up Events

KFC: KFC Saucy Nuggets Dispensary

Morinaga America: HI-CHEW Bite-Size Candy Shop Tour

Orangetheory Fitness: Orangetheory’s “WTF is OTF?! Comedy Event” Blended Humor and Fitness to Ease Gym-timidation

Tequila Don Julio/DIAGEO: Projecting Tequila Don Julio to New Heights

 

Press Event or Media Tour

Antenna Group: Launching Berkeley Space Center at NASA Research Park

Discover The Palm Beaches: Flair for Fashion

LA Clippers: 2023-24 Media Day

San Diego Clippers: LA Clippers G League Team Relocates and Rebrands

The post PR Daily Awards and Top Agencies finalists and honorees announced: See the full list appeared first on PR Daily.

]]> https://www.prdaily.com/pr-daily-awards-and-top-agencies-finalists-and-honorees-announced-see-the-full-list/feed/ 0 See all winners of PR Daily’s 2024 Nonprofit Awards https://www.prdaily.com/see-all-winners-of-pr-dailys-2024-nonprofit-awards/ https://www.prdaily.com/see-all-winners-of-pr-dailys-2024-nonprofit-awards/#respond Fri, 27 Sep 2024 19:30:01 +0000 https://www.prdaily.com/?p=344510 Winners were celebrated during a special awards luncheon in New York City on Friday. PR Daily’s 2024 Nonprofit Awards celebrated the people, organizations and communities whose messages drove awareness and championed the causes that advanced their missions. PR Daily hosted an awards luncheon on Sept. 27th at New York City’s Yale Club, where attendees gathered […]

The post See all winners of PR Daily’s 2024 Nonprofit Awards appeared first on PR Daily.

]]> Winners were celebrated during a special awards luncheon in New York City on Friday.

PR Daily’s 2024 Nonprofit Awards celebrated the people, organizations and communities whose messages drove awareness and championed the causes that advanced their missions.

PR Daily hosted an awards luncheon on Sept. 27th at New York City’s Yale Club, where attendees gathered to celebrate the campaigns and strategies that platformed the purpose driving their clients and organizations.

“This year’s PR Daily Nonprofit Awards finalists demonstrate how communicating with values at te center of our message is possible every day through the stories we tell and the people we serve,” said Ragan CEO Diane Schwartz. “Working with the resources available to amplify the message and the causes they represent, these winners demonstrated a level of advocacy that instituted meaningful, lasting change in the communities they serve.”

PR Daily congratulates this inspiring group of leaders.

Grand Prize

Corporate/Nonprofit Partnership of the Year

Learning Undefeated: PORT-Able Learning Lab

BELFOR Property Restoration: National First Responders Day Initiative

Connected Nation: Teens Teach Tech

 

Nonprofit Communications Campaign of the Year

The Motorcycle Safety Foundation: MSF 50th Anniversary

Communications INC: High Seas Treaty Signing and Race for Ratification launch

Concern Worldwide US: Unite to Fight Hunger

Crohn’s & Colitis Foundation: Crohn’s & Colitis Foundation’s “It Takes Guts” Award Contest

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Providence Regional Medical Center Everett: Work Stoppage Communication

The GRACE Foundation of NY: The World’s Largest Human Infinity Symbol

United Methodist Communications: #BeUMC

 

Nonprofit Communications Rising Star of the Year

Maryanna Antoldi: AARP Florida

Tori Martel: Allergy & Asthma Network

 

Nonprofit Communications Team of the Year

AARP Foundation: AARP Foundation

CCI Health Service: CCI Health Services Marketing & Communications Team

FHI 360: FHI 360 Corporate Communications

 

Campaigns and Communication

Advocacy or Awareness Campaign

Northeast Florida Healthy Start Coalition: Hey, Mama

Arthritis Foundation: 75th Anniversary Lights

Broward County Library: Freedom to Read Campaign

Care New England: Butler Teen Mental Health Campaign

Communications INC: Deep-sea mining at the ISA

Communications INC: High Seas Treaty Signing and Race for Ratification launch

Lutheran Social Services of the National Capital Area: After the 90-Days: Afghan Allies and the New American Dream

NASA Jet Propulsion Laboratory: NASA’s Message in a Bottle

NewYork-Presbyterian: NewYork-Presbyterian

Orphans Feeding Foundation: Stolen Voices

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Storytelling for Good: Delta Sigma Theta Fights Texas SB1

The Joyce Foundation: Lunch and Learn Gun Violence Prevention Webinar Series

The Motorcycle Safety Foundation: MSF 50th Anniversary

Branding or Rebranding Campaign

FHI 360: FHI 360 Corporate Communications

Anti-Cruelty: Anti-Cruelty Rebrand

Brooklyn Org: Brooklyn Org Brand

Ideas On Purpose: Bloomberg Philanthropies’ Global Cities Impact Communications Series

Oceantic Network: Oceantic Network Rebranding Campaign

Utah Valley University: Branding & Awareness Campaign

Western Resource Advocates: A New Look for the West: WRA’s New Brand

 

Community-Nonprofit Partnership

Community Care Behavioral Health Organization: Our HAIR Campaign

Code for America: FormFest: Building Better Government One Form at a Time

EECU Credit Union: EECU x Fort Worth ISD “Stuff the Bus” Winter Clothing Donation Campaign

GBU Foundation: Community Grant Awards

Megaworld Foundation, Inc.: “Walk Into Your Future” Scholarship Caravan

Sēd: Get Joy Saves Halloween for Dogs

 

Content Marketing Strategy

AHIP: Content Marketing Strategy

OSF HealthCare: Pregnancy & Birthing Content Journey

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Reading Is Fundamental: Rally to Read 100

 

Corporate-Nonprofit Partnership

ESPN: ESPN’s Wish Granting

Alorica: Making Lives Better with Alorica

Diversity Marketing Consortium: Diversity Marketing Consortium

Learning Undefeated: PORT-Able Learning Lab

Milton Hershey School: 2023 Hershey Sprint Car Experience

 

Crisis Communications

American Medical Association: Protecting Medicine from Government Interference, AMA Media Relations Team

Conway Regional Health System: Insurance Payor Negotiations

PRCN Procontent: One breath – the right to home treatment under a ventilator

Providence Regional Medical Center Everett: Work Stoppage Communication

 

CSR/ESG Initiatives

TEAM LEWIS Foundation: TEAM LEWIS Foundation Supports 1,500+ Causes Globally

Konica Minolta Business Solutions U.S.A., Inc.: Konica Minolta’s 2023 Corporate Social Responsibility Initiatives

 

Diversity, Equity and Inclusion Communications

Melwood, Children’s National Hospital, Curley Company and Contrast & Co.: Camp Accomplish Collaboration

DonorsChoose: Identity-Affirming Digital Content

 

Employee Communications

Providence Regional Medical Center Everett: Work Stoppage Communication

American Medical Association: AMA Employee Communications

Children’s Health: Employee Photo Mosaic Celebrates Team and Workplace in Unique Activation

City of Hope Orange County: Hope is at Work vs. OC Marketing & Communication

Goodwill of North Georgia: The Hub

HIROC: HIROCafé

 

Event PR and Marketing

Sēd: Get Joy Saves Halloween for Dogs

Great Jobs KC: Great Jobs KC x GMA3

Mighty Engine: UNCF UNITE 2023

 

Fundraising & Volunteer Communications

University of Central Florida: UCF Day of Giving 2023

AARP Foundation: AARP Foundation

Minds Matter Bay Area: Back to School Night Fundraiser

 

Innovation in Nonprofit Communications

Orlando Health with MediaSource & Mastercard: The Test & Learn Approach: Quantifying the Business Impact of Earned Media in Nonprofit Healthcare

Chesapeake Regional Healthcare: The Lifesavers of Chesapeake Regional

The Marfan Foundation: Marfan Awareness Month 2024

 

Marketing Campaign

PriceWeber: “Save My Human”

Starlight Children’s Foundation: Starlight’s Power of Play Campaign

Call of Duty Endowment: Loot for Good

Iowa Pork Producers Association: Purchase Moore Hamann Bacon

Ohio Association of Foodbanks: Understanding Ohio’s Medicaid Changes – How Get Covered Ohio Can Help

San Antonio Sports: San Antonio Sports: Activate

United Methodist Communications: #BeUMC

 

Media Relations Campaign

The Ohio State University Comprehensive Cancer Center – Arthur G. James Cancer Hospital and Richard J. Solove Research Institute with MediaSource: Breast Cancer Awareness Campaign Leverages Multimedia Storytelling, Driving Awareness, Donations and Mammograms

American Diabetes Association: 83rd Scientific Sessions Media Relations

Berkeley Communications: Employer Power in Healthcare: A bold move to reshape the system

Children’s Health: Children’s Health Tackles Youth Mental Health Crisis with Targeted Earned Media Strategy

City of Hope Orange County: The Younger Face of Cancer

Dittoe PR: Evans Scholars Foundation

Ellis Marsalis Center for Music: Branford Marsalis Returns Home to Become Artistic Director of Non-Profit Named for His Father

Environmental Defense Fund: MethaneSAT Campaign

Media Profile: Daily Bread Food Bank – Who’s Hungry

NewYork-Presbyterian: NewYork-Presbyterian Raises Awareness of Groundbreaking Advance in the Treatment of Sickle Cell Disease Through One Patient’s Inspiring Story and Physician Expertise

Otter PR: Music Beats Cancer

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Providence Regional Medical Center Everett: Work Stoppage Communication

Sēd: Get Joy Saves Halloween for Dogs

The Hodges Partnership: Serving Up Comfort: Mercy Chefs’ Response to Maui Wildfires

The Thomas Collective: Portraits of Hope

The University of Texas MD Anderson Cancer Center: Cancer Patient Wedding Story

 

Multi-channel Campaign

Ohio Department of Commerce: Recovery Within Reach

American Society of Radiologic Technologists: “Be Seen” Campaign

Environmental Defense Fund: MethaneSAT Campaign

Global Strategy Group: UnidosUS’s HOME Initiative: Launching a national program to expand homeownership opportunities to four million Latinos

Metrolinx: Ontario’s One Fare Program

Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign

Northwell Health Foundation: Baby Michael/NICU video

 

PR Campaign

Rady Children’s Hospital-San Diego: Rady Children’s Invitational

Berkeley Communications: Employer Power in Healthcare: A bold move to reshape the system

Evocati Public Relations: Launching MilitaryConnected.org in a Crowded “Sea of Goodwill”

 

PR or Marketing on a Shoestring Budget

Soft Bones: World HPP Day

Storytelling for Good: SOME Trot for Hunger

Storytelling for Good: Thrive Prince George’s Launch

YMCA of Greater New York/BerlinRosen: Water Safety Month

 

Public Affairs Campaign

AARP: WV Social Security Tax Relief

PRCN Procontent: Safe Hospital is a Safe Patient

 

Re-engagement Strategy

The Marfan Foundation: Marfan Awareness Month 2024

High Tech High: Discover the ‘Wow’ of Project-Based Learning

 

Social Media Campaign

The Marfan Foundation: Marfan Awareness Month 2024

Conway Regional Health System: Barbie Breast Cancer Awareness

FOUR PAWS USA: March Napness 2024

High Tech High: Discover the ‘Wow’ of Project-Based Learning

Jhpiego: TB or Not TB?

Megaworld Foundation, Inc.: Mega Summer Ventures 4 All

Providence Swedish: Wellness Wednesday

 

Visual Storytelling

Northwell Health with MediaSource: Nonprofit Campaign Leverages Video For First-Ever Medical Breakthrough

AARP: Minnesota Paid Leave

American Society of Radiologic Technologists: “Be Seen” Campaign

Autoimmune Association: Autoimmune Expressions

Casey Family Programs: Thriving Families, Safer Children, Supportive Communities — 2023 Signature Report

Northwell Health Foundation: Baby Michael/NICU video

 

Communications Assets

Annual Report

Children’s Health: Children’s Health 2023 Beyond ABC Report and Symposium Spurs Action for Youth Mental Health Crisis

AARP Foundation: Annual Report

Casey Family Programs: Thriving Families, Safer Children, Supportive Communities — 2023 Signature Report

Centerstone: Centerstone’s FY23 Annual Report

Health Center Partners of Southern California: Elevating Primary Care | 2022/23 Impact Report

Milton Hershey School: 2022-2023 Brown & Gold Annual Report

Western Resource Advocates: Western Resource Advocates’ 2022 Impact Report – Building A Better West

 

Digital Content

Children’s Health: Children’s Health Boosts Website Visits, Reaches Spanish Speaking Audience with Translation Initiative

Georgia College & State University: GCSU University Communications

Providence Swedish: Swedish Blog

 

Podcast

Miami University: Major Insight

AHIP: The Next Big Thing in Health

Connected Nation: Connected Nation podcast

Opportunity Home San Antonio: Beyond Housing Podcast

OSF HealthCare: OSF Health Accelerated Podcast

 

Publication/Report

Northwell Health Foundation: Gratitude

Casey Family Programs: Thriving Families, Safer Children, Supportive Communities — 2023 Signature Report

Centerstone: Centerstone’s FY23 Annual Report

Connected Nation: Board of Director’s Report

Great Jobs KC: Great Jobs KC Newsletter

SCAN Group: 2024 ESG Report

World Vision U.S.: World Vision magazine

 

Video

Orphans Feeding Foundation: Stolen Voices

AHIP: AHIP Mission Video

ASEAN-Japan Centre: Golden Bridge Short Video Campaign

CCRC: CCRC Hacker Series

Children’s Museum Houston: Children’s Boo!seum Houston

Georgia College & State University: GCSU University Communications

Miami University: When Hippo Met Watermelon: Miami University’s Viral Moment Wins Hearts

US Youth Soccer: US Youth Soccer National Championships

 

Website

YMCA of Greater Toronto: ymcagta.org

Code for America: Benefits Enrollment Field Guide

Reading Is Fundamental: Website

Wellstar Foundation: Wellstar Foundation Website

 

For more information on our winners, check out their profiles here.

The post See all winners of PR Daily’s 2024 Nonprofit Awards appeared first on PR Daily.

]]> https://www.prdaily.com/see-all-winners-of-pr-dailys-2024-nonprofit-awards/feed/ 0 PR Daily announces the Top Women in Marketing Class of 2024 honorees https://www.prdaily.com/pr-daily-announces-the-top-women-in-marketing-class-of-2024-honorees/ https://www.prdaily.com/pr-daily-announces-the-top-women-in-marketing-class-of-2024-honorees/#respond Mon, 19 Aug 2024 08:00:52 +0000 https://www.prdaily.com/?p=344083 Check out the new class of women propelling marketing initiatives forward. PR Daily’s Top Women in Marketing celebrates the groundbreaking achievements of women who have set new standards in the marketing world through innovative, high-impact work across advertising and marketing. We are excited to introduce the Class of 2024 honorees. These women have crafted creative […]

The post PR Daily announces the Top Women in Marketing Class of 2024 honorees appeared first on PR Daily.

]]> Check out the new class of women propelling marketing initiatives forward.

PR Daily’s Top Women in Marketing celebrates the groundbreaking achievements of women who have set new standards in the marketing world through innovative, high-impact work across advertising and marketing. We are excited to introduce the Class of 2024 honorees.

These women have crafted creative and influential campaigns, spearheaded high-performance strategies for brands, agencies and organizations, and opened doors for other women and underrepresented groups to follow in their footsteps. The Class of 2024 Top Women in Marketing used their expertise, networks and influence to tackle pressing industry challenges, engage new audiences and amplify the voices that often go unheard.

From leading communications at top agencies to excelling in analytics, these women have consistently created new opportunities and driven impact across various sectors using advanced strategies and tools. As leaders, mentors and advocates, they are the driving force behind meaningful progress in marketing. We proudly celebrate their remarkable work and accomplishments.

Read on for the full list of 2024 inductees, and click here to learn how you can join us for a special awards ceremony on Oct. 30, 2024.

Click these links to jump to each section.

Agency Leaders • Brand Marketers • Content Marketers • Data/Analytics Leaders • Lead Generation Marketers • Product Marketers • Social Media Marketers • Team Leaders • Tech/Digital Marketers • Marketers to Watch (Age 30 and Under)

 

Agency Leaders

Geri Berdak, CEO, The Dairy Alliance

Kathy Bloomgarden, CEO, Ruder Finn

Brittany Brocious, SVP Marketing and Brand Engagement, BCD Meetings & Events

Nancy Caplan, Senior Vice President, Energy Marketing Practice Leader, ICF

Beth Cleveland, Global President, Praytell

Dara Cothran, EVP, Global Strategy + Insights, KWT Global

Andrea Coville, CEO, Brodeur Partners

Sophie Dick, Principal, Said Differently

Amanda Farley, Chief Marketing Officer, AIMCLEAR

Meghan Kelleher, CEO & Founder, Corner Market Communications

Lauren Kleinman, Co-founder, The Quality Edit

Rebecca Núñez, Founder & CEO, The MRN Agency

Beth Nunnington, Vice President, Organic Growth, Journey Further

Elizabeth Paffenbarger, Senior Vice President, Strategy, Klick Health

Kristen Potter, Digital Marketing Director, John Guilfoil Public Relations

Samantha Turtle, Chief Entertainment and Media Officer, HUNTER

Brisa Vicente, Co-CEO, SOKO

 

Brand Marketers

Victoria Alcachupas, Chief Marketing Officer, Athena

Paloma Azulay, Vice President, Brand Marketing, Hulu

Gina Butchin, Senior Director, Marketing & Communications, Nautilus Insurance Group

Carley Caldas, VP, Brand Marketing & Media, eos Products

Melissa Fry, Senior Director of Marketing, HOA Brands/Hooters of America

Alyson Griffin, Head of Marketing, State Farm

Janelle Hallberg, Brand Communications Director, Eton AB

Mara Hedgecoth, Chief Communications and Marketing Officer, APCO

Sue Hermann, Chief Marketing Officer, BOK Financial

Lauren Iossa,  EVP, Chief Marketing Officer, ASCAP (American Society of Composers, Authors & Publishers)

Amanda Klecker, SVP Marketing & Franchise, pocket.watch

Angie Madigan, VP of Marketing, Mars Food & Nutrition North America

Kerry McGovern, Chief Brand Officer, Power Home Remodeling

Lorraine McGrath, Associate Vice President, Marketing & Communications, Signature Healthcare

Kristin Melaugh, Director, Consumer and Digital Marketing, Apellis

Aislinn Murray Maier, Brand Director, The Botanist – Americas, Rémy Cointreau USA

Paige Parness, Brand Director for Mount Gay Rum within the Rémy Cointreau USA Group, Rémy Cointreau USA

Kelsey Ping, Director, Marketing & Strategic Initiatives, Riddell Sports

Teresa Poggenpohl, Senior Vice President and Chief Marketing Officer, Unisys

Deborah Reyes, Executive Director, Global Marketing, AM General

Marisa Rodgers, Director of Marketing, Visit Macon

Betty Schick, Senior Vice President, Chief Marketing Officer, AAA Life Insurance Company

Stephanie Sherman, Chief Marketing Officer, DraftKings

Heather Stickler, Chief Marketing Officer, Tidal Basin Group

Tracy Ward, MD, Global Head of Marketing, Prologis

Erin Wendell, Chief Marketing & Communications Officer, ivWatch

 

Content Marketers

Antonia Caamano, Senior Vice President, Ruder Finn

Maris Dauer, AVP, Marketing Administration and Community Relations, UPMC Health Plan

Megan Gilbert, Vice President, Fortune Brand Studio, Fortune Media

Jennifer Jackson, Marketing Content Manager, Trellix

Hailey Klotz, Director of Content, Ski Utah

Laura Lovas, VP, Strategic Partnerships & Events, ABC Entertainment

Amanda Lucey, CEO, The Partnership

Shawnte Parker, Vice President, Marketing, Onyx Collective, The Walt Disney Company

Marissa Runyon, Head of Creative Content & Production, SHEIN

 

Data/Analytics Leaders

Allison Brady, Vice President, HarrisX

Rosana Marquina, Data & Insights Director, The MRN Agency

Therese Meaney, Vice President, Commercial Operations, Endo

 

Lead Generation Marketers

Jane Ballweg, Demand Gen CoE Leader, Deloitte

Allana Helland, Senior Director, Marketing, GAF Energy

Karina Jennings, VP Marketing, Providence

Lindsay Listanski, National Vice President of Field Marketing, Coldwell Banker Realty

Chelsea Rokusek, Director of Marketing, Renewal By Andersen

Clemence Sop, Head of Marketing Innovation, Intersystems

 

Product Marketers

Hiliary Johnson, Senior Director, Global Marketing, embecta

Carrie Hannigan Kaiser, GM Marketing, Intel

Ilana Lanciotti, Director, Consumer Marketing, Oncology, Genmab

Rani Lofstrom, Director of Product Marketing, Security AI, Microsoft

Laurie Robb, Director, Product Marketing, Trellix

Kristin Waldie, Senior Director, Launch Leader, Endo

 

Social Media Marketers

Julie Archer, Senior Social Media Manager, EarnIn

Sarah Balch, Associate Director, Digital Strategy and Content, embecta

Wilsar Johnson, Vice President, Social Media and Branding, SKDK

Maggy Urso, Marketing Manager – Social Media, BERNINA of America

Jamie Whalen, Director, Social Media, Ivanti

 

Team Leaders

Amy Basta, Senior Vice President, Marketing & Community, SECU MD

Maria Becker, Head of Strategy, Americas, Stein IAS

Shannon Conklin, Vice President, Marketing, Kipu Health

Alice Crowder, Chief Marketing Officer, Krispy Krunchy Foods

Patti Gomez Baker, Director of Marketing, The Fortegra Group

Pamela Greenwalt, Chief Communications & Marketing Officer, SAG-AFTRA

Katie Keil, Chief Marketing Officer, MyFitnessPal

Melissa Kinsella, Director, Marketing, Communications & Administration, Consolidated Asset Management Services (CAMS)

Dawn Lauer, Chief Communications Officer, Everest Group

Alexandra Lopez-Soler, EVP, Chief Marketing Officer, Evertec

Jessica Marshall, Chief Marketing Officer, CRC Group

Kristi Melani, Chief Marketing Officer & GTM Strategy, Telesign

Morgan Roth, Chief Marketing Officer, Muscular Dystrophy Association

Deepa Sankar, VP, Portfolio Marketing, Trellix

Lauren Skeen, Vice President of Marketing and Communications, Bernhard

Dayna Sracic, Executive Director of Consumer Marketing, Endo

Sarah Townes, Chief Marketing and Innovation Officer, Experience Columbus and the Greater Columbus Sports Commission

Zari Venhaus, Vice President, Corporate Marketing Communications, Eaton

Mickey Wilson, Chief Marketing Officer, Freeman

 

Tech/Digital Marketers

Jenny Grimm, Associate Director, Marketing, Genmab

Jessy Klein Fofana, Founder & CEO, LaRue

Shweta Ponnappa, Chief Marketing and Digital Experience Officer, Providence

Esther-Mireya Tejeda, Chief Marketing Officer, Anywhere Real Estate Inc.

Stephanie Wallace, Senior Vice President of Marketing, Nebo

Emily Xu, SVP eCommerce and Marketing, Republic National Distributing Company (RNDC)

 

Marketers to Watch (Age 30 and Under)

Rachel Feder, Vice President, Social Media and Branding, SKDK

Lee Joselowitz, Co-Founder, The Quality Edit

Kelly Nash, Brand Manager, The Botanist – Americas, Rémy Cointreau USA

Hailey Ngoc Bui, Marketing & Communications Specialist, Consolidated Asset Management Services (CAMS)

Nicole Palmer, Strategist, Nebo

 Allison (Scott) Rummage, Digital and Marketing Manager, GM Financial

 Allison Weinstock, Creative Director, DCG

The post PR Daily announces the Top Women in Marketing Class of 2024 honorees appeared first on PR Daily.

]]> https://www.prdaily.com/pr-daily-announces-the-top-women-in-marketing-class-of-2024-honorees/feed/ 0 PR Daily announces 2024 Nonprofit Communications Awards finalists https://www.prdaily.com/pr-daily-announces-2024-nonprofit-communications-awards-finalists/ https://www.prdaily.com/pr-daily-announces-2024-nonprofit-communications-awards-finalists/#respond Wed, 07 Aug 2024 09:00:57 +0000 https://www.prdaily.com/?p=343953 Congratulations to these powerful communications professionals and teams working for important causes. PR Daily is proud to announce the finalists for the 2024 Nonprofit Communications Awards. From exceptional client service and strategic vision to outstanding creativity and innovation through groundbreaking campaigns, these finalists are setting new standards in the industry. By delivering impactful storytelling and […]

The post PR Daily announces 2024 Nonprofit Communications Awards finalists appeared first on PR Daily.

]]> Congratulations to these powerful communications professionals and teams working for important causes.

PR Daily is proud to announce the finalists for the 2024 Nonprofit Communications Awards. From exceptional client service and strategic vision to outstanding creativity and innovation through groundbreaking campaigns, these finalists are setting new standards in the industry. By delivering impactful storytelling and promoting diverse and inclusive communications, these organizations and professionals are recognized for their exemplary work and move on to the next stage of the competition.

“Congratulations to all the finalists in PR Daily’s Nonprofit Communications Awards!” said Brendan Gannon, senior marketing manager for awards programs. “Nonprofit communicators strive to make the world a better place, and we’re grateful for the excellence of their efforts.”

Read on to see the finalists across all categories who have moved on to this next step. Then, join us as we announce and celebrate the winners at PR Daily’s Nonprofit Communications Awards luncheon on Sept. 27 at the Yale Club in New York City. Teams will celebrate with other finalists and connect with influential professionals whose work built awareness and drove results for important causes.

Click these links to jump to each section.

Grand Prize

Corporate/Nonprofit Partnership of the Year • Nonprofit Communications Campaign of the Year • Nonprofit Communications Rising Star of the Year • Nonprofit Communications Team of the Year

 

Campaigns and Communication

Advocacy or Awareness Campaign • Branding or Rebranding Campaign • Community-Nonprofit Partnership • Content Marketing Strategy • Corporate-Nonprofit Partnership • Crisis Communications • CSR/ESG Initiatives • Diversity, Equity and Inclusion Communications • Employee Communications • Event PR and Marketing • Fundraising & Volunteer Communications • Innovation in Nonprofit Communications • Marketing Campaign • Media Relations Campaign • Multi-channel Campaign • PR Campaign • PR or Marketing on a Shoestring Budget • Public Affairs Campaign • Re-engagement Strategy • Social Media Campaign • Visual Storytelling

 

Communications Assets

Annual Report • Digital Content • Podcast • Publication/Report • Video • Website

 

Grand Prize

Corporate/Nonprofit Partnership of the Year

BELFOR Property Restoration: National First Responders Day Initiative

Connected Nation: Teens Teach Tech

Learning Undefeated: PORT-Able Learning Lab

 

Nonprofit Communications Campaign of the Year

Communications INC: High Seas Treaty Signing and Race for Ratification launch

Concern Worldwide US: Unite to Fight Hunger

Crohn’s & Colitis Foundation: Crohn’s & Colitis Foundation’s “It Takes Guts” Award Contest

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Providence Regional Medical Center Everett: Work Stoppage Communication

The GRACE Foundation of NY: The World’s Largest Human Infinity Symbol

The Motorcycle Safety Foundation: MSF 50th Anniversary

United Methodist Communications: #BeUMC

 

Nonprofit Communications Rising Star of the Year

Maryanna Antoldi: AARP Florida

Tori Martel: Allergy & Asthma Network

 

Nonprofit Communications Team of the Year

AARP Foundation: AARP Foundation

CCI Health Service: CCI Health Services Marketing & Communications Team

FHI 360: FHI 360 Corporate Communications

 

Campaigns and Communication

Advocacy or Awareness Campaign

Arthritis Foundation: 75th Anniversary Lights

Broward County Library: Freedom to Read Campaign

Care New England: Butler Teen Mental Health Campaign

Communications INC: Deep-sea mining at the ISA

Communications INC: High Seas Treaty Signing and Race for Ratification launch

Lutheran Social Services of the National Capital Area: After the 90-Days: Afghan Allies and the New American Dream

NASA Jet Propulsion Laboratory: NASA’s Message in a Bottle

NewYork-Presbyterian: NewYork-Presbyterian & Chef Dominique Ansel Partner to Increase Blood Donations in NYC

Northeast Florida Healthy Start Coalition: Hey, Mama

Orphans Feeding Foundation: Stolen Voices

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Storytelling for Good: Delta Sigma Theta Fights Texas SB1

The Joyce Foundation: Lunch and Learn Gun Violence Prevention Webinar Series

The Motorcycle Safety Foundation: MSF 50th Anniversary

 

Branding or Rebranding Campaign

Anti-Cruelty: Anti-Cruelty Rebrand

Brooklyn Org: Brooklyn Org Brand

FHI 360: FHI 360 Corporate Communications

Ideas On Purpose: Bloomberg Philanthropies’ Global Cities Impact Communications Series

Oceantic Network: Oceantic Network Rebranding Campaign

Utah Valley University: Branding & Awareness Campaign

Western Resource Advocates: A New Look for the West: WRA’s New Brand

 

Community-Nonprofit Partnership

Code for America: FormFest: Building Better Government One Form at a Time

Community Care Behavioral Health Organization: Our HAIR Campaign

EECU Credit Union: EECU x Fort Worth ISD “Stuff the Bus” Winter Clothing Donation Campaign

GBU Foundation: Community Grant Awards

Megaworld Foundation: “Walk Into Your Future” Scholarship Caravan

Sēd: Get Joy Saves Halloween for Dogs

 

Content Marketing Strategy

AHIP: Content Marketing Strategy

OSF HealthCare: Pregnancy & Birthing Content Journey

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Reading Is Fundamental: Rally to Read 100

 

Corporate-Nonprofit Partnership

Alorica: Making Lives Better with Alorica

Diversity Marketing Consortium: Diversity Marketing Consortium

ESPN: ESPN’s Wish Granting

Learning Undefeated: PORT-Able Learning Lab

Milton Hershey School: 2023 Hershey Sprint Car Experience

 

Crisis Communications

American Medical Association: Mifepristone Work, AMA Media Relations Team

Conway Regional Health System: Insurance Payor Negotiations

PRCN Procontent: One breath — the right to home treatment under a ventilator

Providence Regional Medical Center Everett: Work Stoppage Communication

 

CSR/ESG Initiatives

Konica Minolta Business Solutions U.S.A.: Konica Minolta’s 2023 Corporate Social Responsibility Initiatives

TEAM LEWIS Foundation: TEAM LEWIS Foundation Supports 1,500+ Causes Globally

 

Diversity, Equity and Inclusion Communications

DonorsChoose: Identity-Affirming Digital Content

Melwood, Children’s National Hospital, Curley Company and Contrast & Co.: Camp Accomplish Collaboration

 

Employee Communications

American Medical Association: AMA Employee Communications

Children’s Health: Employee Photo Mosaic Celebrates Team and Workplace in Unique Activation

City of Hope Orange County: OC Marketing & Communication

Goodwill of North Georgia: The Hub

HIROC: HIROCafé

Providence Regional Medical Center Everett: Work Stoppage Communication

 

Event PR and Marketing

Great Jobs KC: Great Jobs KC x GMA3

Mighty Engine: UNCF UNITE 2023

Sēd: Get Joy Saves Halloween for Dogs

 

Fundraising & Volunteer Communications

AARP Foundation: AARP Foundation

Minds Matter Bay Area: Back to School Night Fundraiser

University of Central Florida: UCF Day of Giving 2023

 

Innovation in Nonprofit Communications

Chesapeake Regional Healthcare: The Lifesavers of Chesapeake Regional

Orlando Health with MediaSource & Mastercard: The Test & Learn Approach: Quantifying the Business Impact of Earned Media in Nonprofit Healthcare

The Marfan Foundation: Marfan Awareness Month 2024

 

Marketing Campaign

Call of Duty Endowment: Loot for Good

Iowa Pork Producers Association: Purchase Moore Hamann Bacon

Ohio Association of Foodbanks: Understanding Ohio’s Medicaid Changes — How Get Covered Ohio Can Help

PriceWeber: “Save My Human”

San Antonio Sports: San Antonio Sports: Activate

Starlight Children’s Foundation: Starlight’s Power of Play Campaign

United Methodist Communications: #BeUMC

 

Media Relations Campaign

American Diabetes Association: 83rd Scientific Sessions Media Relations

Berkeley Communications: Employer Power in Healthcare: A bold move to reshape the system

Children’s Health: Children’s Health Tackles Youth Mental Health Crisis with Targeted Earned Media Strategy

City of Hope Orange County: The Younger Face of Cancer

Daily Bread Food Bank: Who’s Hungry

Dittoe PR: Evans Scholars Foundation

Ellis Marsalis Center for Music: Branford Marsalis Returns Home to Become Artistic Director of Non-Profit Named for His Father

Environmental Defense Fund: MethaneSAT Campaign

NewYork-Presbyterian: NewYork-Presbyterian Raises Awareness of Groundbreaking Advance in the Treatment of Sickle Cell Disease Through One Patient’s Inspiring Story and Physician Expertise

Otter PR: Music Beats Cancer Nonprofit Communications Award Submission for Otter PR

PriceWeber: “Believe Me: Help and Hope for Sexual Assault Survivors”

Providence Regional Medical Center Everett: Work Stoppage Communication

Sēd: Get Joy Saves Halloween for Dogs

The Hodges Partnership: Serving Up Comfort: Mercy Chefs’ Response to Maui Wildfires

The Ohio State University Comprehensive Cancer Center — Arthur G. James Cancer Hospital and Richard J. Solove Research Institute with MediaSource: Breast Cancer Awareness Campaign Leverages Multimedia Storytelling, Driving Awareness, Donations and Mammograms

The Thomas Collective: Portraits of Hope

The University of Texas MD Anderson Cancer Center: Cancer Patient Wedding Story

 

Multi-channel Campaign

American Society of Radiologic Technologists: “Be Seen” Campaign

Environmental Defense Fund: MethaneSAT Campaign

Global Strategy Group: UnidosUS’s HOME Initiative: Launching a national program to expand homeownership opportunities to four million Latinos

Metrolinx: Ontario’s One Fare Program

Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign

Northwell Health Foundation: Baby Michael/NICU video

Ohio Department of Commerce: Recovery Within Reach

 

PR Campaign

Berkeley Communications: Employer Power in Healthcare: A bold move to reshape the system

Evocati Public Relations: Launching MilitaryConnected.org in a Crowded “Sea of Goodwill”

Rady Children’s Hospital-San Diego: Rady Children’s Invitational

 

PR or Marketing on a Shoestring Budget

Soft Bones: World HPP Day

Storytelling for Good: SOME Trot for Hunger

Storytelling for Good: Thrive Prince George’s Launch

YMCA of Greater New York/BerlinRosen: Water Safety Month

 

Public Affairs Campaign

AARP: WV Social Security Tax Relief

PRCN Procontent: Safe Hospital is a Safe Patient

 

Re-engagement Strategy

High Tech High: Discover the ‘Wow’ of Project-Based Learning

The Marfan Foundation: Marfan Awareness Month 2024

 

Social Media Campaign

Conway Regional Health System: Barbie Breast Cancer Awareness

FOUR PAWS USA: March Napness 2024

High Tech High: Discover the ‘Wow’ of Project-Based Learning

Jhpiego: TB or Not TB?

Megaworld Foundation: Mega Summer Ventures 4 All

Providence Swedish: Wellness Wednesday

The Marfan Foundation: Marfan Awareness Month 2024

 

Visual Storytelling

AARP: Minnesota Paid Leave

American Society of Radiologic Technologists: “Be Seen” Campaign

Autoimmune Association: Autoimmune Expressions

Casey Family Programs: Thriving Families, Safer Children, Supportive Communities — 2023 Signature Report

Northwell Health Foundation: Baby Michael/NICU video

Northwell Health with MediaSource: Nonprofit Campaign Leverages Video For First-Ever Medical Breakthrough

 

Communications Assets

Annual Report

AARP Foundation: Annual Report

Casey Family Programs: Thriving Families, Safer Children, Supportive Communities — 2023 Signature Report

Centerstone: Centerstone’s FY23 Annual Report

Children’s Health: Children’s Health 2023 Beyond ABC Report and Symposium Spurs Action for Youth Mental Health Crisis

Health Center Partners of Southern California: Elevating Primary Care | 2022/23 Impact Report

Milton Hershey School: 2022-2023 Brown & Gold Annual Report

Western Resource Advocates: Western Resource Advocates’ 2022 Impact Report — Building A Better West

 

Digital Content

Children’s Health: Children’s Health Boosts Website Visits, Reaches Spanish Speaking Audience with Translation Initiative

Georgia College & State University: GCSU University Communications

Providence Swedish: Swedish Blog

 

Podcast

AHIP: The Next Big Thing in Health

Connected Nation: Connected Nation podcast

Miami University: Major Insight

Opportunity Home San Antonio: Beyond Housing Podcast

OSF HealthCare: OSF Health Accelerated Podcast

 

Publication/Report

Casey Family Programs: Thriving Families, Safer Children, Supportive Communities — 2023 Signature Report

Centerstone: Centerstone’s FY23 Annual Report

Connected Nation: Board of Director’s Report

Great Jobs KC: Great Jobs KC Newsletter

Northwell Health Foundation: Gratitude

SCAN Group: 2024 ESG Report

World Vision U.S.: World Vision magazine

 

Video

AHIP: AHIP Mission Video

ASEAN-Japan Centre: Golden Bridge Short Video Campaign

CCRC: CCRC Hacker Series

Children’s Museum Houston: Children’s Boo!seum Houston

Georgia College & State University: GCSU University Communications

Miami University: When Hippo Met Watermelon: Miami University’s Viral Moment Wins Hearts

Orphans Feeding Foundation: Stolen Voices

US Youth Soccer: US Youth Soccer National Championships

 

Website

Code for America: Benefits Enrollment Field Guide

Reading Is Fundamental: Website

Wellstar Foundation: Wellstar Foundation Website

YMCA of Greater Toronto: ymcagta.org

The post PR Daily announces 2024 Nonprofit Communications Awards finalists appeared first on PR Daily.

]]> https://www.prdaily.com/pr-daily-announces-2024-nonprofit-communications-awards-finalists/feed/ 0 What it takes to score a PR Daily Media Relations Award: 3 winning campaigns https://www.prdaily.com/what-it-takes-to-score-a-pr-daily-media-relations-award-3-winning-campaigns/ https://www.prdaily.com/what-it-takes-to-score-a-pr-daily-media-relations-award-3-winning-campaigns/#respond Tue, 09 Jul 2024 10:00:18 +0000 https://www.prdaily.com/?p=343606 There’s still time to get your entry in for this year’s Media Relations Awards! No matter how much the PR industry changes, media relations remains one of the most important disciplines. That’s why PR Daily is pleased to celebrate the very best of the pitchers, the campaigners and the journalist whisperers with our Media Relations […]

The post What it takes to score a PR Daily Media Relations Award: 3 winning campaigns appeared first on PR Daily.

]]> There’s still time to get your entry in for this year’s Media Relations Awards!

No matter how much the PR industry changes, media relations remains one of the most important disciplines. That’s why PR Daily is pleased to celebrate the very best of the pitchers, the campaigners and the journalist whisperers with our Media Relations Awards.

This year’s awards submissions are open now through Aug. 16, with winners to be honored at the PR Daily Awards Gala in New York City on Dec. 11.

But while you put your submissions together for 2024, let’s take a look at some of the best awards from 2023. You might just gain inspiration you can use for your upcoming campaigns.

Food and Beverage Campaign winner: Popeyes Blackened Chicken Sandwich

The chicken sandwich wars are some of the most brutal in all of fast food, with every major player offering their own take on this American classic. So when Popeyes announced a new Blackened Chicken Sandwich, it looked to its experiences in 2019.

That year, the chain ignited an ongoing battle amid fast food players by serving up a chicken sandwich that got members of the public, media and the competition buzzing and trying to create their own. So this time around, Popeyes gave fans everything they needed to replicate the spicy sammie.

Popeyes subverted the tendency toward secrecy by releasing the full ingredients of its chicken rub — black pepper, cumin, red peppers, garlic, onion, paprika, white pepper and salt — and delivered toolbox-shaped mailers to celebrities and influencers that contained the sandwich, as well as everything they’d need to make the chicken sandwich themselves, resulting in earned content from creators. Traditional media also received the sandwiches for taste tests.

The campaign produced more than 580 earned media placements, including Access Hollywood, CBS This morning and Delish.com, resulting in more than 2.6 billion earned media impressions. The media also echoed the campaign’s key messages, with 70% mentioning the Copy This campaign.

For their bold, swaggering campaign, Popeyes won PR Daily’s own chicken wars.

Original Research winner: BlackBerry Limited with ChatGPT Original Research

ChatGPT hasn’t been around very long, but it’s already changed the way we think about content and creativity. Right after the AI technology burst onto the scene, cybersecurity firm BlackBerry immediately grasped the far-reaching implications it represented, but there was little data on exactly what it would mean. That’s when the PR team sprang into action.

BlackBerry commissioned quick-response third-party research that it could then pitch to the media in order to increase share of voice and share of conversation.

The survey was developed, collected and analyzed within a week, then shaped into a press release and sent out to the media. Their efforts secured more than 425 pieces of coverage, with articles in Forbes, Fortune Magazine, Business Insider, Infosecurity Magazine, ZDNet, Nikkei, The Canberra Times and ABC Australia.

Share of voice topped their major competitor for the first time. BlackBerry increased its article mentions across all English-language global publications by 200 articles, quarter-over-quarter.

And besides fueling global headlines, the data also became newsy proprietary fodder for its own blog, demonstrating the versatility and utility of research for PR pros.

Hospitality & Tourism Campaign winner: Discover The Palm Beaches: Golden Age of Travel

The Palm Beaches of Florida touts themselves as “America’s First Resort Destination,” harking back to an era when air travel was cool instead of a mild form of torture. That’s why the organization went with a retro-chic aesthetic for its “Golden Age of Travel” campaign that set up shop in New York City’s Grand Central Station and Chicago’s Union Station, its top feeder markets.

The team behind the activation created an old-school airplane right in the train terminals, echoing the style of TWA or Pan-Am planes, but using The Palm Beaches’ own branding and colors.

Brand ambassadors wore retro flight attendant uniforms. Consumers enjoyed playlists that highlighted music from the 1960s, watched videos of The Palm Beaches, sampled local food and received promo swag.

A flipboard displayed real-time flight information to Palm Beach International Airport so visitors could visualize their trip, emphasizing that with nonstop daily flights, travelers could go from gate to beach in a little more than three hours.

VIP receptions drew 230 attendees from national media like Travel + Leisure, DuJour, Brides, Good Housekeeping and more, along with 58 social influencers who reached 3.4 million followers.

Want to see your campaign here next year? Enter the Media Relations Awards today.

Allison Carter is editor-in-chief of PR Daily. Follow her on X or LinkedIn.

The post What it takes to score a PR Daily Media Relations Award: 3 winning campaigns appeared first on PR Daily.

]]> https://www.prdaily.com/what-it-takes-to-score-a-pr-daily-media-relations-award-3-winning-campaigns/feed/ 0 Winners of the 2024 PR Tech Hot List honored at Washington, D.C. event https://www.prdaily.com/winners-of-the-2024-pr-tech-hot-list-honored-at-washington-d-c-event/ https://www.prdaily.com/winners-of-the-2024-pr-tech-hot-list-honored-at-washington-d-c-event/#respond Thu, 06 Jun 2024 09:00:24 +0000 https://www.prdaily.com/?p=343304 Congratulations to this year’s list of winning organizations whose tech tools help PR professionals innovate and thrive. PR Daily’s PR Tech Hot List awards celebrate excellence in public relations technology, honoring organizations that provide innovative products and services to empower PR professionals. This award recognizes cutting-edge tools and resources that enhance the efficiency, effectiveness and […]

The post Winners of the 2024 PR Tech Hot List honored at Washington, D.C. event appeared first on PR Daily.

]]> Congratulations to this year’s list of winning organizations whose tech tools help PR professionals innovate and thrive.

PR Daily’s PR Tech Hot List awards celebrate excellence in public relations technology, honoring organizations that provide innovative products and services to empower PR professionals. This award recognizes cutting-edge tools and resources that enhance the efficiency, effectiveness and creativity of PR practitioners, allowing them to excel in their roles and drive impactful communications strategies. From media monitoring tools to advanced analytics platforms, the PR Tech Hot List spotlights the top technological advancements that are transforming the PR industry.

Read on to learn about this year’s list of winning organizations and what they have to offer PR professionals. Winners of the 2024 PR Tech Hot List were honored at a reception during PR Daily’s Media Relations Conference in Washington, D.C., on June 5, 2024.

 

Click these links to jump to each section.

ACCESSWIRE • Agility PR Solutions • Cision • Blackbird.AI • Converseon • Dash Hudson • IZEA • Meltwater • Muck Rack • Newsmatics • NewsWhip • Notified • Onclusive • PRophet • Prowly • Qwoted • Signal AI • Sprinklr • Sprout Social • TVEyes

 

Blackbird.AI is a provider of AI-driven narrative intelligence solutions that safeguard organizations from misinformation and disinformation risks. Through products like Constellation, RAV3N Risk LMM and Narrative Feed, PR professionals gain real-time visibility into harmful narratives across multiple platforms and languages, empowering them to detect, measure and counter narrative attacks effectively. With a 100% customer retention rate and recognition, including Fortune Magazine’s IMPACT 20 award, Blackbird.AI stands out for its technology, extensive industry experience and rapid growth, doubling its team and expanding its client base to Fortune 2000 brands, startups, NGOs and government entities.

Converseon, a trailblazer in AI technology since 2008, offers Conversus PRISM (Predictive Reputation Intelligence System). PRISM’s “Trusted AI” features and predictive analytics bridge the gap between perception and profit, quantifying reputation’s impact on business outcomes. Through econometric modeling, it predicts future outcomes with 85% confidence, empowering brands like Mattel and IBM to make informed decisions. With a 100% client retention, Converseon’s consistent 20% year-over-year growth underscores its industry leadership, boasting over $150 million in revenue from SaaS, AI and consulting services.

IZEA Worldwide has led way amid the rise of the creator economy with its pioneering influencer marketing platform, empowering brands and creators since 2006. Its suite of software and services facilitates seamless collaboration, scaling content production and diversifying brand voices, resulting in measurable ROI. Notably, IZEA’s FormAI utilizes powerful AI tools, generating visuals and optimized text for social media campaigns, blog posts and more. With over 17 years of experience, IZEA boasts partnerships with nearly half of the Fortune 50 and has facilitated nearly 4 million transactions. Recent accolades include ‘Best Influencer Marketing Company’ at the 2023 MarTech Breakthrough Awards, reinforcing IZEA’s commitment to innovation and growth, evidenced by reaching one million registered users and generative images since July 2023.

Muck Rack, a leading PR management platform, helps organizations cultivate trust and amplify their narratives through earned media. Leveraging AI and comprehensive journalist-driven data, Muck Rack streamlines media engagement, monitoring and reporting, facilitating seamless collaboration and precise measurement. Trusted by over 5,000 global entities, including Google and Pfizer, Muck Rack aids in media contact management, crisis response, brand reputation analysis and outcome-driven reporting. Recent advancements include AI-driven features like PressPal.ai and Recommended Journalists, alongside enhanced measurement tools.

NewsWhip, a predictive media insights platform, supports PR professionals with real-time data to manage brand reputation effectively. By offering live, quantified views of digital and social media landscapes, NewsWhip enables proactive crisis management and strategic decision-making. Its unique predictive capabilities forecast article trajectory, aiding in crisis mitigation and stakeholder communication. Setting it apart, NewsWhip’s Timeline feature provides insight into evolving public and media interests. Notably, it is endorsed by Meta’s Third-Party Fact-Checking Network and recognized for excellence by G2. With a remarkable 29% growth in informed comms team partnerships, NewsWhip stands as an ally for PR professionals navigating today’s media landscape.

Notified, offers a suite of intelligent tools to amplify stories across audiences and media channels. With a focus on innovation, Notified introduced the first AI-powered press release generator, streamlining content creation and distribution. Notified’s platform integrates media monitoring, social listening and stakeholder communication management, ensuring efficient workflows. Recognized with multiple awards, including Gold in the Stevie Awards, Notified stands out for its customer service and industry leadership. Recent enhancements, such as expanded media relations features and AI-enabled IR event analysis, shows Notified’s commitment to empowering communicators in an evolving media landscape.

Qwoted, the professional social network for PR, redefines media connections by seamlessly linking PR professionals with media opportunities worldwide. Utilizing AI and algorithmic matching, Qwoted accelerates coverage acquisition in top-tier publications. With features like direct messaging and comprehensive media database access, Qwoted fosters collaboration and simplifies PR endeavors. Its latest innovations include Product Profiles and a free Media Database, facilitating product pitching and journalist sourcing. Through growth in the past year, Qwoted has experienced a surge in media requests, user base expansion and expert profiles.

PRophet is an AI SaaS suite for PR professionals, offering predictive insights and generative tools. Founded in 2020, it revolutionizes media relations with AI-driven solutions. Its flagship product, PRophet Earn, predicts media interest and sentiment, while PRophet Influence crafts personalized influencer marketing programs. PRophet Monitor provides personalized alerts across media channels. With features like Taylor, a generative AI writing tool, and Multi-Pitch Generator, PRophet enhances productivity. Notable partnerships with PeakMetrics and LexisNexis enrich its capabilities while boasting 323% YOY revenue growth and clients like P&G and Deloitte.

In November of 2022, Issuer Direct-owned company ACCESSWIRE acquired the press release distribution fixture Newswire in a bid to offer a more comprehensive suite of public relations, news release and storytelling services. Previously focused primarily on executive and investor relations, ACCESSWIRE now additionally offers services spanning not only press release distribution and optimization but also event technology services, media monitoring and databases, pitching tools, compliance guidance, social engagement and analytics tools and more. ACCESSWIRE also boasts a library of templates and best practices for developing materials such as whitepapers, surveys, webinars and, of course, press releases.

Technology provider Newsmatics Inc., parent of media monitoring news app Newsmatics, provides press release distribution, custom media analysis and media intelligence software. At its core, Newsmatics’ goal is to push back against the rise of propaganda and misinformation. EIN Presswire, one of Newsmatics’ long-standing features, includes AI Press Release Generator to simplify the development and optimization process for PR pros. Recent additions to the platform include Affinity Group Publishing, a 3,900-publication platform for news in the post-truth era, and Perspectify, a political bias information tracker.

By providing data and analytics that help agencies draft sound social strategies, Dash Hudson empowers those working on social media and paid campaigns to become strategic partners to their clients. Between reminding PR pros that vanity metrics are no longer a north star and that the value of a view can change, Dash Hudson’s suite of tools and services helps PR pros become true partners to social data, instead of just translating the readouts. Among their number of proprietary metrics, the Entertainment Score stands out for taking into account engagements, looking at retention and benchmarking that for short-form video. Dash Hudson is continuously raising the bar to compete with ever-changing algorithms.

Meltwater understood that standing out amid the glut of other media monitoring tools meant evolving to become a full-fledged media intelligence suite — a platform that analyzes coverage across online, social, print, broadcast and podcast mediums with an interface that’s easy to access wherever PR pros find themselves. The rare platform with a mission statement, Meltwater embraces its origins and makes the Norwegian words for fun (“moro”), number one (“enere”) and respect (“respekt”) central tenets of its collaborative working culture. This, in turn, drives the innovation that allows the platform to keep growing and scaling its offerings beyond others in the space to now include robust influencer marketing, consumer and sales intelligence and more.

Onclusive helps both agencies and brands make strategic decisions and prove success at every turn. Their monitoring capabilities can identify opportunities and crises in their earliest stages to help keep professionals nimble and alert. Real-time measurement goes beyond counting clips and demonstrates value through sentiment, impact and “Power of Voice” aggregate analytics. And its media database and CRM tools help act on those insights in a way that garners the most attention from the right people. Onclusive guides PR pros at every step of their journey.

Prowly empowers PR pros with all-in-one media relations tools that handle all the details so they can focus on building relationships and landing the story.  From assistance with crafting personalized pitches and press releases to media databases that help PR pros find just the right journalists to tools to build their own newsroom, Prowly’s end-to-end solutions save time and increase success. Its data-driven techniques and tools ensure that pitches end up where they belong: at the top of a journalist’s inbox.

Agility PR Solutions is a full-service resource for public relations and media analysis that streamlines media monitoring, outreach and media intelligence into one intuitive platform. Owned by data engineering company Innodata, Agility PR Solutions fully embraces artificial intelligence with recent product launches, including PR CoPilot, which leverages generative AI technology to create initial draft frameworks for press releases and outreach communications. In January, Agility PR Solutions debuted Intelligent Insights, which helps gather on-the-fly insights from print, broadcast and social media platforms, contextually analyzes specific brand mentions or trends and performs language translations.

Cision, an end-to-end consumer and media intelligence and communications platform, has launched CisionOne, an integrated media monitoring and outreach solution that provides real-time insights. Using Cision’s proprietary AI models, Cision One helps PR pros identify stories that impact brands and reveal genuine intent behind people’s words. Key features include brand risk score, narrative tracking, stance, outreach and comprehensive performance measurement. Users can also access paywalled New York Times and Dow Jones content, including Wall Street Journal, Barron’s, MarketWatch and Dow Jones Newswires.

Sprout Social is a social media management tool that helps businesses and agencies manage multiple social media accounts from one location. It offers solutions for social marketing, customer service, data analysis, social listening and employee advocacy. Sprout Social integrates with many social networks like Facebook, X and LinkedIn. The tool helps PR pros understand and reach their audience, engage community and measure performance all in one place. Earlier this year, Sprout Social launched Care by Sprout, a solution for personalized customer support. It includes AI-powered case management, reporting on metrics like customer satisfaction and engagement, and integrations with review sites and care platforms.

TVEyes is a cloud-based search engine and monitoring platform that provides audio, video and transcript data for PR pros to help them understand and respond to broadcast news. The platform uses automated speech recognition, image recognition and video search technology to turn unstructured audio and video content into actionable intelligence. Recently, TVEyes introduced some new offerings aimed at comprehensive media and monitoring analysis. One is its global podcast data and monitoring service that empowers brands to track, measure and analyze their podcast earned media mentions from over 50,000 podcasts. The other offering is its YouTube Monitoring feature that delivers real-time alerts for popular and trending videos on the platform.

Signal AI uses artificial intelligence to deliver business insights to its clients. By using the power of discriminative and generative AI solutions, Signal AI assists clients in making sense of the rapidly moving business world. With its risk intelligence and reputation management solutions, the Signal AI keeps  the C-suite and communicators apprised of the situations that lie ahead of them and infroms the decisions that will put their companies in the best position.

Sprinklr harnesses the power of artificial intelligence to provide marketers, customer service pros and communicators with the knowledge they need to understand and engage with their audiences. In an age of more segmented audiences than ever, Sprinklr allows users to access critical insights and data in one easy-to-use and centralized platform. With clients like Uber, Vodafone and IKEA among the organizations that use Sprinklr to learn all they can about their customers, Sprinklr’s third-party integration is yet another reason why it’s an industry leader.

The post Winners of the 2024 PR Tech Hot List honored at Washington, D.C. event appeared first on PR Daily.

]]> https://www.prdaily.com/winners-of-the-2024-pr-tech-hot-list-honored-at-washington-d-c-event/feed/ 0 PR Daily’s 2024 Content Marketing Awards finalists announced https://www.prdaily.com/pr-dailys-2024-content-marketing-awards-finalists-announced/ https://www.prdaily.com/pr-dailys-2024-content-marketing-awards-finalists-announced/#respond Mon, 06 May 2024 08:00:22 +0000 https://www.prdaily.com/?p=342955 PR Daily is proud to announce its finalists for the 2024 Content Marketing Awards. The winners will be announced in August. The finalists on PR Daily’s 2024 Content Marketing Awards list represent storytellers who know how to create content that stands out in the crowded content landscape. The awards categories encompass campaigns, purpose-driven initiatives and […]

The post PR Daily’s 2024 Content Marketing Awards finalists announced appeared first on PR Daily.

]]> PR Daily is proud to announce its finalists for the 2024 Content Marketing Awards. The winners will be announced in August.

The finalists on PR Daily’s 2024 Content Marketing Awards list represent storytellers who know how to create content that stands out in the crowded content landscape. The awards categories encompass campaigns, purpose-driven initiatives and strategy . To stand out, these content marketing teams demonstrated excellence in several key areas, including originality, quality, storytelling and measurable results.

The 2024 Content Marketing Awards also honor Campaign, Strategy and Team of the Year — efforts that led to success for their organization and clients while overshadowing the competition.

“Congratulations to the finalists in our 2024 Content Marketing Awards,” said Brendan Gannon, senior marketing manager for Ragan’s and PR Daily’s Award programs. “Your work stood out to our judges among the wide array of entries received in this year’s program, and your recognition is a testament to your compelling campaigns and content.”

Read on to see the finalists across all categories who have moved on to this next step. Then, join us as we announce and celebrate the winners at our Content Marketing Awards Luncheon on August 1, 2024, at the Yale Club in New York City. Teams will celebrate with other finalists and connect with other influential professionals creating these amazing campaigns.

Click these links to jump to each section.

Finalists: Grand Prize

Campaign of the Year • Strategy of the Year • Team of the Year

Finalists: Content Marketing Campaigns

B2B Campaign • Campaign for Educational Institution • DE&I Communications • Editorial Strategy • Executive Visibility • Healthcare Campaign • Influencer Marketing • Integrated Content Marketing • Media Relations Campaign • Product Launch • Public Health Campaign • Purpose-Driven Campaign • Technology Campaign • Thought Leadership Campaign • Travel, Hospitality and Tourism Campaign

Finalists: Content Marketing for the Purpose of

Brand Awareness • Employee Engagement • Executive Communications • Lead Generation • Talent Recruitment or Retention

Finalists: Content Marketing Strategy & Assets

Annual Report • Article or Series • Brand Journalism/Online Newsroom • Branded Content Series • Branded Content Site • Branded Podcast • Content Distribution Strategy • Corporate Blog • E-Newsletter • Event • Innovative Use of Content • Long-Form Video • Microsite • Multiplatform/Omnichannel Content • Overall Use of Video • Publication • Short-Form Video • Use of Artificial Intelligence/Machine Learning • Use of Research/Surveys • Use of SEO • Use of Social Media • Use of White Paper/Special Report • Video Series

 

GRAND PRIZE

Campaign of the Year

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

Hulu: Only Murders in the Building Season 3

National Geographic: JFK: One Day in America

Opera Norway: Tabfulness Campaign

SEGA of America: SEGA’s “Sonic Superstars” Brings a Fresh Spin to Classic 2D Sonic the Hedgehog in a Brand-New High-Speed Adventure

Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Campaign

Zumba Fitness: Zumba Responsibly

 

Strategy of the Year

ABB: Infrastructure Campaign

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

IMA Financial Group: IMA Content stack

Motorcycle Safety Foundation: 50 Years of Riding with the Motorcycle Safety Foundation

 

Team of the Year

Beacon Digital Marketing: Content & SEO

Daversa Partners: Marketing & Communications Team

IMA Financial Group: IMA Financial Group Marketing Team

National Geographic: National Geographic PR Team

ServiceNow: Brand Thought Leadership

CONTENT MARKETING CAMPAIGNS

B2B Campaign

ABB: Infrastructure Campaign

Aggreko: Demystifying New Technologies

GM Defense: Modernizing Military Mobility

Raistone: 2023 Content Marketing Strategy

 

Campaign for Educational Institution

Lee Andrews Group: Pope Valley Unified Crisis Communications

Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign

Purdue Global: Purdue Global Comeback Campaign

Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Campaign

 

DE&I Communications

Experience Columbus: Experience Columbus’ Minority Business Program

Hensel Phelps: Building Together

 

Editorial Strategy

IMA Financial Group: P&C Insurance Content Stack

ServiceNow: Brand Thought Leadership

 

Executive Visibility

Coca-Cola Consolidated: Fostering Connection & Engagement with Executive Leadership

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

 

Healthcare Campaign

Abiomed: Tiny but Mighty: World’s Smallest Heart Pump Makes Huge Difference in Heart Health Awareness

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

Medical University of South Carolina: MUSC Bicentennial Documentary

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

 

Influencer Marketing

9Rooftops: PA Lottery Makes the Holidays Festive with Holiday Scratch-Off Tickets

American Cleaning Institute: Class of Clean: Parents Weekend

Deutsch Family Wine & Spirits: Yellow Tail Fresh Twist Influencer Campaign

RTX: How the World’s Most Powerful Fighter Jet Engine is Made

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

 

Integrated Content Marketing

ABB: Infrastructure Campaign

Circana: Circana Complete Beauty

El Pollo Loco: 12 Days of Pollo

Philip Morris International: Philip Morris International – Rethink Disruption

Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Campaign

The Permanente Federation: The Permanente Federation, Kaiser Permanente Advanced Care at Home Integrated Content Marketing Campaign

Traackr & Changemaker Communications: Traackr’s Top Beauty Creators 2023

 

Media Relations Campaign

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

Miami University: What are the odds? Same room assignment 33 years apart.

Nikon: Nikon Small Word 2023

SEGA of America: SEGA’s “Sonic Superstars” Brings a Fresh Spin to Classic 2D Sonic the Hedgehog in a Brand-New High-Speed Adventure

WagerWire: Creating Movement: HPL & WagerWire

 

Product Launch

Aggreko: Demystifying New Technologies

Opera: Opera One Launch

 

Public Health Campaign

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

Initium Health: Strong as Granite

Substance Abuse and Mental Health Services Administration (SAMHSA): “Talk. They Hear You.” Campaign

 

Purpose-Driven Campaign

Call of Duty Endowment: Loot for Good

ESPN: ESPN’s Wish Granting

Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign

Muscular Dystrophy Association: Accessible Air Travel

Nutrien: Conversations Campaign

 

Technology Campaign

ABB: Infrastructure Campaign

Quantum Xchange: Tales From the Crypto

The Hoffman Agency: Supercharging Lightship’s Momentum with Aerodynamic Storytelling

 

Thought Leadership Campaign

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

Exos: Finding Flow campaign

INFUSEmedia: Outlook 2024

Manulife: Health Insights Reports

PA Consulting: Healthier at Home

 

Travel, Hospitality and Tourism Campaign

Outside: Adventure Under the Radar in South Dakota

REYA Communications: Neiman Marcus Fantasy Gifts Featuring Pelorus

The Lake House on Canandaigua: Shine Bright: A Solar Eclipse Spectacle for The Lake House on Canandaigua

CONTENT MARKETING FOR THE PURPOSE OF

Content Marketing for the Purpose of Brand Awareness

AARP: Right Again! Trivia

Aggreko: Demystifying New Technologies

Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection

FORTUNE Brand Studio and JBS USA: Creating lasting change in hometown communities

Journey Further: Putting the Sizzle Back in Sizzler

Just Drive Media: RingCentral

Prime Video: Reacher Action Figure Stunt

Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign

Purdue Global: Purdue Global Comeback Campaign

SIX: Relaunch SIX Blog

Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Campaign

 

Content Marketing for the Purpose of Employee Engagement

BMO Financial Group: Financial Crimes Unit, Cyber Security Awareness Month

Korn Ferry: Be More Than

Lamb Weston: Purpose, Mission & Values

UC Davis Health: Believe in Better Brand Campaign Internal Launch

 

Content Marketing for the Purpose of Executive Communications

Children’s Health: Children’s Health Engages Team Members with Custom Communications Plan for Industry-Leading Nursing Award

Hulu: Hulu Executive Communications Campaign

 

Content Marketing for the Purpose of Lead Generation

Daversa Partners: Marketing & Communications Team

Lincoln Financial Group: Market Intel Exchange Quarterly Report

 

Content Marketing for the Purpose of Talent Recruitment or Retention

IMA Financial Group: Culture Catalysts: Building the Broker of the Future

Perituza Software Solutions: Where Innovation, Team Culture, and Giving Back Meet

CONTENT MARKETING STRATEGY & ASSETS

Annual Report

Army & Air Force Exchange Service: Annual report

Aspire Indiana Health: 2023 Annual Report

Novant Health: 2022 Annual Report

 

Article or Series

Daversa Partners: Marketing & Communications Team

University of Illinois System: Real Impact: University of Illinois System

Vizient: Spotlight on Maternal Health

 

Brand Journalism/Online Newsroom

Porter Novelli for Microsoft Source: Microsoft Source

Rowan University Content Team: Recruitment Marketing

 

Branded Content Series (Print or Digital)

MissionSquare Retirement: MissionSquare Retirement Content  Marketing

Providence: Mental Health Moment

Purdue Global: Purdue Global Comeback Campaign

Purdue University: Purdue Motorsports Engineering Partnership

ServiceNow: Brand Thought Leadership

 

Branded Content Site

Porter Novelli for Microsoft Source: Microsoft Source

White Lady Funerals: White Lady Funerals – Brand Reposition

 

Branded Podcast

Ametros: It’s Settled-The Ametros Podcast

Buildertrend: “The Building Code” Podcast

Circana: Circana Growth Insights

Korn Ferry: Korn Ferry Briefings Podcast

Nemours Children’s Health: Well Beyond Medicine Podcast

 

Content Distribution Strategy

Eaton Corporation: Advocacy at scale

Purdue University: Purdue Motorsports Engineering Partnership

Purdue University: Purdue’s Mark on the Indianapolis 500

 

Corporate Blog

Cisco: WeAreCisco Blog

iQ 360: iQ 360 Blog

ServiceNow: Brand Thought Leadership

SIX: Relaunch SIX Blog

 

E-Newsletter

Aggreko: Demystifying New Technologies

Broward County Library: Senior Spotlight eNewsletter

Peppercomm: Peppercomm’s Wit + Wisdom Newsletter

Teladoc Health: Teladoc Health Chronic Condition Management Newsletter

 

Event (Live or Virtual)

CeraVe: CeraVe Acne Academy

Children’s Health: Children’s Health 2023 Beyond ABC Report and Symposium Spurs Action for Youth Mental Health Crisis

Circana: Circana Growth Summit

IMA Financial Group: Putting People First: IMA’s Employee Benefits Summit Champions Human-Centric Content

Prime Video: Reacher Action Figure Stunt

PayIt: 2023 Digital Government Excellence Symposium

runDallas: HCK2 Partners

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

Ubisoft: Skull and Bones ‘Impress The Kingpin’ Activation

 

Innovative Use of Content

ABB: Infrastructure Campaign

imre: STIHL Weather-Based Social Targeting

Quantum Xchange: Tales From the Crypto

 

Long-Form Video

9Rooftops: Greatness Grown

Feed Media: Industry videos

Medical University of South Carolina: MUSC Bicentennial Documentary

William Grant & Sons: Quest for Craft

 

Microsite

ABB: Infrastructure Campaign

IMA Financial Group: IMA Client Microsite

 

Multiplatform/Omnichannel Content

Atrium Health: MoMo Twins

Lee Andrews Group: Driving Inclusivity: Branding and Empowering the Access for All Initiative

St. Croix Hospice: Celebrating National Hospice & Palliative Care Month

 

Overall Use of Video

Aspire Indiana Health: CEO retirement video

Opera Norway: Tabfulness Campaign

Philip Morris International: Philip Morris International – Future Reimagined

Purdue Global: Purdue Global/AP Video Hub – Campus Insights

 

Publication (Print or Digital)

The Content(ed) Copywriter: Cicada x Tech23 Insights Report

UC Davis Comprehensive Cancer Center: Synthesis magazine, Summer 2023

World Vision U.S.: World Vision magazine

 

Short-Form Video

ABB: Infrastructure Campaign

Aggreko: Demystifying New Technologies

Aptive Environmental: This or This Commercial

Flagler College: WFCF 30th Anniversary

FORTUNE Brand Studio and JBS USA: Creating lasting change in hometown communities

Opera Norway: Tabfulness Campaign

Purdue University: All Hail Purdue!

 

Use of Artificial Intelligence/Machine Learning

IMA Financial Group: Capturing Targeted Audiences Through Clear Visual Identity

IMA Financial Group: Leveraging AI: Prompt Prose and the AskIMA Initiative

imre: STIHL Weather-Based Social Targeting

Jacksonville Jaguars: Duuuval Designs

Noisy Trumpet Communications: San Antonio Museum of Art “Still Brewing Art”

Purdue University: Semiconductor Campus Illustration

 

Use of Research/Surveys

Digital Third Coast: America’s Changing Views on Marriage: Research and Survey-Based Media Relations Campaign

Opera GX: Panic Button

Revenue Management Solutions: Restaurant Trends (monthly report)

ServiceNow: Brand Thought Leadership

SIX: The Future of Finance Study

The Harbinger Group: Leveraging Survey Insights to Strengthen RevSpring’s Industry Expertise

 

Use of SEO

Digital Third Coast: Sober Curious Nation: SEO Link Building Campaign

SIX: Relaunch SIX Blog

UC Davis Health: Cultivating Health Blog SEO

 

Use of Social Media

ABB: Infrastructure Campaign

Aggreko: Demystifying New Technologies

AHIP: Social Content Strategy Refresh

Army & Air Force Exchange Service: Expanded Patronage

BERNINA of America: BERNINA 790 PRO Launch

Cisco: Cisco Live

Hallmark Media: The Way Home Season 2

Philip Morris International: Philip Morris International – Best Use of Social Media (LinkedIn)

 

Use of White Paper/Special Report

Manulife: Health Insights ADHD

SIX: The Future of Finance Study

 

Video Series

9Rooftops: Greatness Grown

Buildertrend: Behind the Business

Destination Cleveland: The Land for Life Storytelling Project

Peoples Gas System: People of Peoples Gas

Room to Read: She Creates Change

William Grant & Sons: Quest for Craft

The post PR Daily’s 2024 Content Marketing Awards finalists announced appeared first on PR Daily.

]]> https://www.prdaily.com/pr-dailys-2024-content-marketing-awards-finalists-announced/feed/ 0 PR Daily Awards now accepting entries for 2024 https://www.prdaily.com/pr-daily-awards-now-accepting-entries-for-2024/ https://www.prdaily.com/pr-daily-awards-now-accepting-entries-for-2024/#respond Wed, 01 May 2024 13:33:53 +0000 https://www.prdaily.com/?p=342896 This is your chance to gain the recognition you deserve.  

The post PR Daily Awards now accepting entries for 2024 appeared first on PR Daily.

]]> This is your chance to gain the recognition you deserve.

 

The post PR Daily Awards now accepting entries for 2024 appeared first on PR Daily.

]]> https://www.prdaily.com/pr-daily-awards-now-accepting-entries-for-2024/feed/ 0 PR Daily Announces PR Tech Hot List https://www.prdaily.com/pr-daily-announces-pr-tech-hot-list/ https://www.prdaily.com/pr-daily-announces-pr-tech-hot-list/#respond Tue, 30 Apr 2024 05:00:07 +0000 https://www.prdaily.com/?p=342820 Congratulations to this year’s list of the top PR tools and solutions. PR Daily is proud to announce its inaugural PR Tech Hot List. This recognition shines a spotlight on the companies transforming the PR landscape by helping practitioners be more effective, influential and impactful in the work they do. PR Daily will honor companies […]

The post PR Daily Announces PR Tech Hot List appeared first on PR Daily.

]]> Congratulations to this year’s list of the top PR tools and solutions.

PR Daily is proud to announce its inaugural PR Tech Hot List.

This recognition shines a spotlight on the companies transforming the PR landscape by helping practitioners be more effective, influential and impactful in the work they do.

PR Daily will honor companies making this year’s list at a special awards reception on June 5, during its annual Media Relations Conference, taking place June 5–6 in Washington, D.C. We invite you to attend the conference and join us for this special reception.

Here is the 2024 PR Tech Hot List:

  • ACCESSWIRE
  • Agility PR Solutions
  • Cision
  • Compass by Blackbird.AI
  • Converseon
  • Dash Hudson
  • IZEA
  • Meltwater
  • Muck Rack
  • Newsmatics
  • NewsWhip
  • Notified
  • Onclusive
  • PRophet
  • Prowly
  • Qwoted
  • Signal AI
  • Sprinklr
  • Sprout Social
  • TV Eyes

To sponsor the conference or reception, please contact Morgan Einspanier at MorganE@ragan.com.

For questions about the conference and reception, please contact Barbara Kanady at BarbaraK@ragan.com.

The post PR Daily Announces PR Tech Hot List appeared first on PR Daily.

]]> https://www.prdaily.com/pr-daily-announces-pr-tech-hot-list/feed/ 0 PR Daily’s Social Media & Digital Awards Class of 2024 finalists announced https://www.prdaily.com/pr-dailys-social-media-digital-awards-class-of-2024-finalists-announced/ https://www.prdaily.com/pr-dailys-social-media-digital-awards-class-of-2024-finalists-announced/#respond Wed, 24 Apr 2024 08:00:49 +0000 https://www.prdaily.com/?p=342791 From inspiring employee communications to delivering powerful stories, these organizations move on to the next round, with winners announced in August. Social media and digital communications work can feel thankless. Behind the scenes, creators work hard to stay up to date on trends, generate innovative ideas and move quickly. PR Daily’s Social Media & Digital […]

The post PR Daily’s Social Media & Digital Awards Class of 2024 finalists announced appeared first on PR Daily.

]]> From inspiring employee communications to delivering powerful stories, these organizations move on to the next round, with winners announced in August.

Social media and digital communications work can feel thankless. Behind the scenes, creators work hard to stay up to date on trends, generate innovative ideas and move quickly. PR Daily’s Social Media & Digital Awards spotlight the hidden stars and talent behind these campaigns and showcase their work, honoring professionals in a range of categories, from Best Social Media Campaign to Digital Community Engagement.

The Social Media & Digital Awards Class of 2024 also honors a Campaign, Agency and Team of the Year — those who delight their audiences and steal attention from the competition.

“Congratulations to the finalists in our 2024 Social Media & Digital Awards,” said Brendan Gannon, senior marketing manager for Ragan’s and PR Daily’s Award programs. “Your outstanding work continues to set the standard and push the boundaries in digital marketing and social media. This year, we’ve received an amazing mix of campaigns and content that exceeded expectations for their organizations and clients, leaving our judges with the delightful challenge of selecting the shortlist of finalists.”

Read on to see all the finalists across all categories that have moved onto this next step — and join us as we announce and celebrate the winners at our Social Media & Digital Awards Luncheon on August 1, 2024, at the Yale Club in New York City. Teams will celebrate with other finalists and connect with other influential professionals managing social media and digital communications.

Click these links to jump to each section.

Finalists: Grand Prize

Agency of the Year • Campaign of the Year • Team of the Year

Finalists: Campaigns and Categories

Annual Report • Blog • Brand Awareness • Cause Marketing • Collaborative Social Media Communications • Community Engagement • Content Marketing • Crisis Management • CSR/ESG Communications • Digital Community Engagement • Diversity, Equity & Inclusion Campaign • Edutainment • Employee Engagement • Employer Branding • Healthcare Marketing Campaign • Influencer Campaign • Instagram • Interactive Content • Intranet • LinkedIn • Livestream • Marketing Campaign • Media Relations Campaign • Metaverse • Micro-Influencer Campaign • Mobile App • Multichannel Campaign • Paid Social Media Campaign • Podcast • Public Relations Campaign • SEO Strategy • Short-Form Video • Social Listening and Real-Time Response • Social Media Campaign • Specialty Campaign • Thought Leadership Campaign • TikTok • Twitter/X • Use of AI • User Generated Content • Video • Visual Storytelling • Website Redesign or Relaunch • Wellness Campaign

 

Grand Prize

Agency of the Year

CCOMGROUP

IW Group

 

Campaign of the Year

Blue Cross Blue Shield of Michigan: Blue Cross Virtual Well-Being Bohemian Rhapsody

Factory PR: Repreve’s YOY Growth on Instagram and TikTok

Fight or Flight: Accounts Deceivable

HUGO BOSS: BOSS x NFL

Hulu: Only Murders in the Building S3 Social Campaign

Nemours Children’s Health: Well Beyond Medicine Podcast

SAG-AFTRA

 

Team of the Year

Citizens: Citizens Enterprise Social Media and Content Strategy Team

Daversa Partners: Daversa Partners’ Marketing & Communications Team

Hulu – The Walt Disney Company: Hulu Social & Influencer Marketing

SCAD: SCAD Instagram

Torc Robotics: Torc Robotics Social Media Team

 

Campaigns and Categories

Annual Report

Hampton University: HU Annual Report 2022 – 2023

iQ 360: Hawaiian Electric Industries’ 2022 ESG Report

Link Logistics: 2022 ESG Report

 

Blog

ACTwireless: ACTwireless Blog

Cisco: WeAreCisco

Maryland Department of Commerce: Showcasing Maryland’s Business Community

Molson Coors Beverage Company: Beer & Beyond

The Hoffman Agency: Making Synopsys Discoverable in the Digital Media Era

WestEd: WestEd Communications

 

Brand Awareness

Fight or Flight: Accounts Deceivable

IMA Financial Group: OneIMA: Building the Broker of the Future

JBL Harman Industries: JBL Authentics Launch Campaign

Sela x Newcastle United: We’re Back

Torc Robotics: Torc Robotics Social Media Team

 

Cause Marketing

1Milk2Sugars: TUMS x Second Harvest

Embecta: 2023 World Diabetes Day Campaign | Celebrating 100 Years of Impact

Grant Thornton: Purple Paladin Campaign

Intention.ly: Campaign for Savvy Ladies: Breaking the Money Silence Through a Gala with a Social Mission

 

Collaborative Social Media Communications

Cisco: Cisco’s Social Media Campaign for Gartner IT Symposium/Xpo

Citizens: Live from the Citizens Cheer Zone

Dallas Independent School District: Dallas ISD Grad Goals

IMA Financial Group: IMA HoloLens

Penn State University: Penn State Social Media Team

Tenable: Cloud Nine Collaboration: Tenable Cloud Security on Social Media

Vanderbilt University: Welcome Week 2023

 

Community Engagement

Altura Credit Union: Altura Cares

Community X SEEN: COMMUNITY X SEEN – US Launch

 

Content Marketing

Avison Young: Data Bites

BackBay Communications for IMPACT Community Capital: IMPACT Community Capital’s 25th Anniversary Campaign

Daversa Partners: Daversa Partners’ Marketing & Communications Team

GKV: Soli Organic 2023 Social Media

VyStar Credit Union: Follow Friday

 

Crisis Management

Aqua & Vault Communications: Aqua – Delaware River Chemical Spill Crisis Response Plan

Conway Regional Health System: Insurance Payor Negotiations

The Explorers Club: Titan Search and Rescue

 

CSR/ESG Communications

Adtalem Global Education: Bridging the Gap

TEAM LEWIS Foundation: TEAM LEWIS Foundation: Making a Global Impact, One Local Cause at a Time

 

Digital Community Engagement

Edelman on behalf of Dove: Dove Community Management Team

PAN Communications: Unlocking Overlooked Markets: Enthought’s Integrated & Agile Approach to Webinar Engagement

Telemundo: Viva Engage Internal Awareness Campaign

 

Diversity, Equity & Inclusion Campaign

HUNTER: Listerine Addresses Diversity in Dentistry with The Whoa Collection

Johnnie Walker: Johnnie Walker “Watch Women’s Sports” Campaign

Visit Philadelphia: Visit Philadelphia | Drag Queen Story Time

 

Edutainment

CCOMGROUP: Neutrogena Edu-tains During National Healthy Skin Month

Conway Regional Health System: Barbie Breast Cancer Awareness

Fight or Flight: Accounts Deceivable

 

Employee Engagement

Endo: Championing Engagement Excellence: Endo’s Values-Based Data-Driven Journey

IMA Financial Group: Championing Connection: Elevating Workplace Engagement at IMA

Mastercard: The Mastercard Way Carpool Sessions

MMC & Pfizer Rare Disease: Unifying Pfizer Rare During Times of Change

Telemundo: Viva Engage Internal Awareness Campaign

Tenable: Collaborative Engagement at Tenable: Unleashing Potential by Prioritizing Our People

 

Employer Branding

BorgWarner: BorgWarner: Charging Forward on LinkedIn

Cisco: 2023 #LoveWhereYouWork Contest

Citizens: Employee Advocacy

National Tank Truck Carriers: See Yourself in a Tank Truck

PCL Construction: I Choose PCL: A Fortune 100 Success Story

Tenable: Team Tenable Wins Together: Workplace and Culture Awards Framework

 

Healthcare Marketing Campaign

Adtalem Global Education: Equity, Delivered

Conway Regional Health System: Barbie Breast Cancer Awareness

MOLLI Surgical: MOLLI Surgical

Mount Carmel Health System: Mount Carmel Health System Bariatrics Marketing

Mount Carmel Health System: Mount Carmel Health System Primary Care Marketing

Northwell Health // Revmade: The Well by Northwell Health, with Revmade

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

Smarty Social Media: #myOPRAjourney – Limb Loss Awareness Month Social Campaign

 

Influencer Campaign

Ad Council: Elena Havas-Taylor

Brandon: An Idahoan Thanksgiving

CCOMGROUP: COACHELLA by Neutrogena

HUNTER: TABASCO Brand x TINX Normalize Hot Sauce As Dressing

Ifaw: #DisasterReady

KWT Global: Rewriting the Rules with Lovesac

Red Robin: Burgertini

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

Westchester County Tourism: Westchester: A Story to Tell

 

Instagram

Cisco: WeAreCisco

Life Inside Dropbox: People Behind the Products

Merz Aesthetics: Global Social Media at Merz Aesthetics

PepsiCo Beverages North America: What Makes Us POP (@PeopleOfPepsi)

San Manuel Band of Mission Indians: Yaamava’ Resort & Casino Social Media Team

SCAD: SCAD Instagram

Sun City Hilton Head: Sun City Hilton Head Instagram

Visit Philadelphia: Come for Philadelphia. Stay for Philly.

 

Interactive Content

Blue Cross Blue Shield of Michigan: Blue Cross Virtual Well-Being Bohemian Rhapsody

Fight or Flight for Frontify: Real or Not Real

Visit Philadelphia: Visit Philadelphia Date Filtering

 

Intranet

Endo: Championing Engagement Excellence: Endo’s Values-Based Data-Driven Journey

Link Logistics: The Link

Regeneron Pharmaceuticals: “RON” Intranet Transformation

The New York Times: At The Times Intranet

 

LinkedIn

Blue Cross Blue Shield of Michigan: Daniel J. Loepp LinkedIn Presence

BorgWarner: BorgWarner: Charging Forward on LinkedIn

Bristol Myers Squibb: Bristol Myers Squibb LinkedIn Live Event

Link Logistics: LinkedIn Brand Presence

PAN Communications: Ware2Go: Shaping the Future of Fulfillment

Trellix: Trellix Advanced Research Center Newsletter

 

Livestream

Citizens: Live from the Citizens Cheer Zone

 

Marketing Campaign

Aggreko: Demystifying New Technologies

HUNTER: Kelis Partners With LACTAID to Get You to Drink Real Dairy

Link Logistics: Link+

Manulife Group Retirement Services: Say Goodbye to Paper Campaign

Material: Material-ABM EV Answers Marketing Campaign

Peraton: Invisible War

 

Media Relations Campaign

KWT Global: IRONMAN World Championship

PAN Communications: Taking Jobber From Series D to Media Domination

PAN Communications: Venti Technologies: The Race Towards Self-Driving Success

Red Banyan: Philly Stands With Israel

Sanofi and Ruder Finn: Launching The 1 Pledge Movement

The Lewis Pugh Foundation: Hudson Swim 2023

The Permanente Federation: Kaiser Permanente Advanced Care at Home Media Campaign

 

Metaverse

Jack Daniel’s Tennessee Honey: Jack Daniel’s Tennessee Honey Art, Beats + Lyrics “The Verse”

 

Micro-Influencer Campaign

IPSY: Glam-O-Ween

SkipTheDishes: #SkipSquad

Visit Philadelphia: Visit Philadelphia + Philly Mom

 

Mobile App

Sprout Social: Sprout Social Mobile Application

Substance Abuse and Mental Health Services Administration: “Talk. They Hear You.” Mobile App

 

Multichannel Campaign

City of Miami Beach Marketing and Communications: “Find Your Wave”

Office of Legacy Management: Twenty Years of Legacy Management

SAG-AFTRA: SAG-AFTRA

 

Paid Social Media Campaign

Advocate Health: On Demand Care: Reaching the right audiences with the care they need, when they need it

Aggreko: Demystifying New Technologies

Cisco: Cisco at RSAC 2023

ClickFunnels: Funnel Hacking Live

HOW Agency: HOW x Galanz

Masonite: Masonite Performance Door System Paid Social Media Campaign

Novitas Communications: Vote No on Rent Control Digital Campaign

Smarty Social Media: Igniting Patient Demand for Innovative Bunion Surgery

 

Podcast

Fight or Flight: Accounts Deceivable

Nemours Children’s Health: Well Beyond Medicine Podcast

Union Station Homeless Services: Changing the Narrative About Homelessness

WestEd: WestEd Communications

 

Public Relations Campaign

HUGO BOSS: BOSS x NFL

Inizio Evoke Comms: Gr8 Eye Movement Campaign: Bringing Eye Health Into Focus

JBL Harman Industries: JBL Authentics Launch Campaign

Madame Tussauds Las Vegas: Madame Tussauds Las Vegas Reveals First Ever Travis Barker Wax Figure

 

SEO Strategy

The Hoffman Agency: Making Synopsys Discoverable in the Digital Media Era

UC Davis Health: Cultivating Health Blog SEO Strategy

 

Short-Form Video

Advocate Health: Connecting with our Communities with Impactful Patient Stories

Aggreko: Aggreko Named Official Temporary Power Partner of the Formula 1 Heineken Silver Las Vegas Grand Prix 2023

AHIP: AHIP Mission Video

Citizens: Small Business Community Champions Video Series

Hampton University: School of Religion Launch

HUNTER: Kelis Partners With LACTAID to Get You to Drink Real Dairy

Life Inside Dropbox: People Behind the Products

Material: Material-Chuck E. Cheese Video Submission

Society of NeuroInterventional Surgery: We Are Neurointervention

 

Social Listening and Real-Time Response

Advocate Health: Using Social Media to Create a Safe Harbor in Health Care

American Dental Association: ADA Surprise and Delight Program

Edelman on behalf of Dove: Dove Community Management Team

The North Face: The North Face Turns Viral Customer Video Into Community Management Win

US Postal Service: The World’s Largest Focus Group: applying social data enterprise-wide

 

Social Media Campaign

AZIONE: HOKA Fly Human Fly Campaign

Cisco: Cisco Live

Great Clips: Back-to-School

IW Group: They’re Just Ken: Ryan Gosling Gifts BTS’ Jimin Ken’s Guitar

Life Inside Dropbox: People Behind the Products

The Lewis Pugh Foundation: Hudson Swim 2023

WestEd: WestEd Communications

 

Specialty Campaign

IW Group: They’re Just Ken: Ryan Gosling Gifts BTS’ Jimin Ken’s Guitar

Lincoln Financial: Start Asking Campaign

TEAM LEWIS: TEAM LEWIS x Palo Alto Networks: “PTO with Palo Alto Networks”

 

Thought Leadership Campaign

Daversa Partners: Daversa Partners’ Marketing & Communications Team

Ivanti: Ivanti CSAM

PAN Communications: Qualtrics: The Making of a Category Leader

 

TikTok

Cherokee Nation: Cherokee Nation Social Media Team

Factory PR: Repreve’s YOY Growth on Instagram and TikTok

HUNTER: TABASCO Brand x TINX Normalize Hot Sauce As Dressing

KWT Global: How Illumina Created #GenomicsTok

National Pest Management Association & Vault Communications: National Pest Management Association’s

@PestWorld Channel: Taking Over Bug TikTok by Swarm

 

Twitter/X

BorgWarner: The Borg-Warner Trophy Speaks to Racing Fans

 

Use of AI

Northwell Health // Revmade: The Well by Northwell Health, with Revmade

PCL Construction: PCL Construction’s AI-Mazing April Fools Day Prank

 

User Generated Content

Jive PR + Digital: DSW UGC Campaign

Penn State University: Penn State Social Media Team

Tenable: Unleashing the Power of People: Tenable’s Trailblazing Journey with Employee-Generated Content

 

Video

Aggreko: Aggreko Named Official Temporary Power Partner of the Formula 1 Heineken Silver Las Vegas Grand Prix 2023

Caption Design: Supermajority’s Advocacy 101 Video Series

City of Miami Beach Marketing and Communications: “Find Your Wave”

Jefferson Health: Jefferson Health Multimedia Team

Roman Catholic Diocese of Austin: 75th Anniversary

TEAM LEWIS: TEAM LEWIS x Palo Alto Networks: Cybersecurity Tools to Fortify Your Digital Life

Tulane University: Parade of Possibilities

Utah Valley University: Wolverine Stories

 

Visual Storytelling

Hancock Whitney: “NO” is a Beautiful Thing

Lesser, Lesser, Landy & Smith: Nearly a Century of Service

St. Ann’s Community: Celebrating 150 Years of Caring for the Most Important People on Earth

TEAM LEWIS: TEAM LEWIS x Palo Alto Networks: Cybersecurity Tools to Fortify Your Digital Life

The Lewis Pugh Foundation: Hudson Swim 2023

 

Website Redesign or Relaunch

AHIP: Modern Medicaid Alliance Website Redesign

American Association for Debt Resolution: AADR Rebrand

CARF International: CARF International Website Redesign

Material: Material-The Presidio Website Redesign

Saint Ignatius College Prep: Saint Ignatius College Prep

 

Wellness Campaign

Be the Change Group: The Proof (BC Cancer Alcohol Awareness Campaign)

BlueCross BlueShield of Tennessee: BlueCross BlueShield of Tennessee WellTuned Blog – Quick “tune-ups” for your health

Thorne: Thorne – Build to Last

The post PR Daily’s Social Media & Digital Awards Class of 2024 finalists announced appeared first on PR Daily.

]]> https://www.prdaily.com/pr-dailys-social-media-digital-awards-class-of-2024-finalists-announced/feed/ 0 These 4 women are changing the game in marketing https://www.prdaily.com/these-4-women-are-changing-the-game-in-marketing/ https://www.prdaily.com/these-4-women-are-changing-the-game-in-marketing/#respond Mon, 18 Mar 2024 09:00:32 +0000 https://www.prdaily.com/?p=342373 These women are leading the way with smart, bold marketing strategies. Women dominate the field of marketing. That means female leaders wield incredible power in shaping how customers – and even the wider culture – view the products and services their organizations offer. That doesn’t mean the road has always been easy for women in […]

The post These 4 women are changing the game in marketing appeared first on PR Daily.

]]> These women are leading the way with smart, bold marketing strategies.


Women dominate the field of marketing. That means female leaders wield incredible power in shaping how customers – and even the wider culture – view the products and services their organizations offer.

That doesn’t mean the road has always been easy for women in the industry. There are still glass ceilings to break, old prejudices to overcome and the challenge of balancing family and career – all while being exceptional practitioners of their craft.

The 2023 winners of PR Daily’s Top Women in Marketing have overcome these challenges with skill, determination and grace. The 2024 honorees will be no exception – will you be among them? Your last chance to enter is March 22, 2024.

While we wait to celebrate this year’s crop of marvelous marketers, let’s take a year back at just a handful of last year’s winners to see what landed them on the awards list.

Lainey Johnson, EY Americas head of brand and paid media

Lainey Johnson manages marketing investments exceeding $30 million annually and that incorporate creative ideas into the marketing mix, including “Real Time Insights,” a series of 90-second news-segment-style episodes. These episodes, hosted by CNBC’s Caroline Woods from an EY-branded set at CNBC’s Headquarters, feature EY thought leaders and strategic partners. The series integrates into news programming, demonstrating EY’s expertise while boosting brand consideration.

Additionally, Johnson spearheads “Leadership in Action,” a master class series in collaboration with the Wall Street Journal, featuring prominent CEOs discussing decisive moments in their companies. The series not only resonates strongly with EY’s target audience but also demonstrates impressive engagement statistics, with users spending over four times above benchmark engaging with the content.

Johnson also introduced “Real Time Business – Financial Services Edition” in partnership with Reuters, aiming to humanize EY and shed light on the financial services industry. The program featured 10 digital videos and audio cut-downs that garnered exceptional engagement, surpassing Reuters’ overall benchmarks with 544K LinkedIn video views and 12.4M audio listens.

Her commitment to creating engaging content that serves audiences as much as it serves the brand earned her place among the Top Women in Marketing 2024.

Read more about Johnson.

Barrie Gruner, executive vice president of Hulu marketing and publicity

Under Barrie Gruner’s leadership, Hulu’s have achieved remarkable success, setting new records in the streaming industry.

One standout example of Gruner’s expertise is her work with the critically acclaimed “Only Murders in the Building.” Leveraging innovative tactics like TikTok Branded Effect, Digital Ambient Rooms and a pop-up museum activation, Gruner’s team celebrated the series and deepened fan engagement, resulting in “Only Murders in the Building” becoming the most-watched comedy in Hulu’s history.

The launch of “The Kardashians” on Hulu also witnessed success thanks to Gruner’s robust marketing and social campaigns, including social media units, custom content, extensive out-of-home advertising, immersive press events, and influencer experiences. @KardashiansHulu gained one million followers on Twitter in just 48 hours, achieving the largest social footprint of any Hulu launch.

For the promotion of “The Handmaid’s Tale” season five, Gruner’s team made history by becoming TikTok’s first advertiser in North America to run a paid ad using the newly launched Story Selection Ad, leading to a 268% increase in average engagement.

Gruner’s commitment to new technology and storytelling set her apart among her peers.

Read more about Gruner.

Marissa Beck Viola, VP of global brand experience for M&M’s Ecosystem

Marissa Beck Viola’s bold approach to omni-channel storytelling and her dedication to creating new connection points for the next generations of consumers have positioned her at the forefront of the industry.

M&M’S introduced the world to Purple, a peanut-shaped female spokescandy who celebrated uniqueness and purpose. Beck Viola and her team executed a comprehensive digital and earned media relations campaign, anchored by engaging video content. Purple’s introduction generated more than 120 million social media impressions within the first 24 hours, along with over 9 billion global media impressions. This initiative led to double-digit sales growth year-over-year and cemented M&M’S as Gen Z’s favorite CPG brand, as recognized by Morning Consult.

Next, Snickers continued its successful Rookie Mistake of the Year campaign, emphasizing the brand’s core message: “You’re not you when you’re hungry.” This integrated program spanned the NFL season, featuring rookie hunger-related mistakes, and engaged consumers through TV, online video, social media and in-store activations. The campaign achieved a nearly 50% increase in social media entries, garnered over 1.5 billion earned media impressions, and resulted in more than 24,000 QR code scans on packaging, ultimately boosting sales for the brand.

Lastly, Skittles undertook a significant challenge by bringing back its lime flavor after a nine-year hiatus. Beck Viola orchestrated an apology tour that began with a live press conference and continued across various platforms, including Twitter, Times Square billboards and a post listing every consumer who had complained. The campaign generated over 5 million streaming minutes on Twitch, a 1,000% increase in searches for Lime SKITTLES, 27 million media impressions, and double-digit sales growth. This campaign earned two Gold Cannes Lions awards.

Beck Viola’s commitment to making a big splash while keeping customers front-and-center cemented her place as one of the Top Women in Marketing 2023.

Read more about Beck Viola.

Mars is a member of Ragan’s Communications Leadership Council. Level up your communications – join today.

Abbie Griffith, Edelman managing director & US head of operations, Health

Abbie Griffith pioneers Black female leadership and helps people across the agency fulfill their own dreams of making it in the field.

In the last year, Griffith spearheaded the transition of Edelman’s U.S. Health sector away from working in siloed, centralized markets to a “One Edelman” approach, where teams pull in specialists and colleagues from across the country to deliver the best work possible. Under this model, Griffith served as a source and connector of more than 375 colleagues across the sector.

When preparing for the launch of new long-acting monoclonal antibody Evusheld, AstraZeneca engaged Edelman to develop a fully integrated, multimillion-dollar campaign to drive adoption and awareness of its importance in the fight again against COVID-19. The campaign, “Up The Antibodies,” was a multipronged effort involving celebrities, influencers, content and policymaker engagement. The face of the campaign was Academy Award-winning actor Jeff Bridges.

Griffith is also a founding member of GRIOT, Edelman’s employee resource group for Black employees, as well as a founding and steering committee member of the Edelman Global Culture Committee, which ensures the company’s core values are reflected in all client programs and employees’ daily interactions.

Her work as a connector and advocate have placed her firmly among the Top Women in Marketing.

Read more about Griffith.

Don’t miss your opportunity to be on this list next year. Enter today.

 

The post These 4 women are changing the game in marketing appeared first on PR Daily.

]]> https://www.prdaily.com/these-4-women-are-changing-the-game-in-marketing/feed/ 0 Career advice gems from the Top Women in Communications https://www.prdaily.com/career-advice-gems-from-the-top-women-in-communications/ https://www.prdaily.com/career-advice-gems-from-the-top-women-in-communications/#respond Thu, 08 Feb 2024 10:00:20 +0000 https://www.prdaily.com/?p=341866 A roundup of career advice from the incoming class of Top Women. The Top Women in Communications Awards highlights a tremendous group of communications leaders who consistently influence and inspire everyone around them. Honorees include community givers, crisis navigators, DE&I champions, mentors, trailblazers, visionaries, rising stars and many more. And not to be left out, […]

The post Career advice gems from the Top Women in Communications appeared first on PR Daily.

]]> A roundup of career advice from the incoming class of Top Women.

The Top Women in Communications Awards highlights a tremendous group of communications leaders who consistently influence and inspire everyone around them. Honorees include community givers, crisis navigators, DE&I champions, mentors, trailblazers, visionaries, rising stars and many more.

And not to be left out, we’re welcoming a new class of Hall of Fame inductees. This year includes Susan Donlan, chief communications officer at KeyCorp, Kathy Krenger, chief communications officer at Kraft Heinz, and Marian Salzman, senior vice president of global communications at Philip Morris International.

Donlan shared what she wishes she’d known earlier in her career: “You know, at the beginning of my career, I was always in a big hurry. Always looking at what came next. And now I really try to slow down and enjoy just being in the moment and taking my time.”

In anticipation of this year’s celebration, happening Feb. 29 in New York City, we offered honorees a chance to share either their best piece of advice for rising comms professionals or something they wished they’d known earlier in their career. Below are just a handful of what this year’s class had to say.

Jennifer Hines, chief communications officer at Tyler Independent School District, is an award-winning news anchor with 20 years of media experience across Texas. She joined the academic communications industry in 2019, right before schools across the country were plunged into uncertainty from the COVID-19 pandemic. Hines oversaw the district’s two flagship high schools changing their names; crafting Return to Learn guidelines during the pandemic with messaging for parents, staff, the community and media; boosting recruitment efforts as the country grappled with teacher shortages; and launching a bus driver hiring campaign that received national and local coverage.

Yolanda Schufford, chief communications & public affairs officer at Beyond Finance, protects consumers by educating the public and influencing policymakers about debt issues. She was instrumental in helping stave off potentially restrictive legislation for North Carolina consumers in debt resolution programs and helped transform potentially harmful policies in California. In New York and New Jersey, Schufford was part of a team that introduced a model bill designed to initiate positive industry legislation.

Jill Zuckman, one of five partners at SKDK, has found herself in pivotal moments that have made global news. One of Zuckman’s standout achievements is her leadership in the media campaign to free Alan Gross, an American unjustly imprisoned in Cuba for over five years. Her efforts kept the media engaged, building public pressure that led to a historic announcement by President Obama, thawing relations between the U.S. and Cuba, which resulted in Gross’ freedom.

Dawn Buzynski, assistant vice president of communications at Hy-Vee, Inc., handles traditional communication duties, including overseeing Hy-Vee’s PR team, serving as its spokesperson, burnishing the company’s brand image, and devising its corporate messaging, but she also oversees the chain’s considerable CSR activities. Buzynski spearheaded Hy-Vee’s Homefront effort, which supports military members and their families and raised more than $475,000 to support veterans in 2022.

Rhiannon D’Angelo-Parsons, director of external communications & media engagement at Reynolds American Inc., is experienced as a media spokesperson and brand champion, directing marketing efforts and leading crisis communications and social media efforts. In her three years at Reynolds, D’Angelo-Parsons has demonstrated her original thinking and strategic prowess in navigating the complexities of the regulated and negatively perceived industry. Notably, she has communicated the company’s diversity and inclusion ambitions, achieving recognition for workplace inclusion while highlighting achievements across various platforms.

Nina Devlin, senior vice president and chief communications officer at Vertex Pharmaceuticals, guides medicines through development, trials and approvals in multiple global markets. Her mantra, “always stay hands-on,” means she’s intimately involved in building relationships with healthcare media and regulators. As a leader in a global company, she must maintain a vast network and knowledge base but also think strategically while operating in international markets.

Also, don’t forget to check out the profiles of all the Top Women in Communications, available after the event.

Do you know someone who should be honored as a Top Women in Communications? The call for entries for the 2025 class of Top Women in Communications Awards will be open soon. The deadline to enter is October 18, 2024.

The post Career advice gems from the Top Women in Communications appeared first on PR Daily.

]]> https://www.prdaily.com/career-advice-gems-from-the-top-women-in-communications/feed/ 0 Ragan’s Top Places to Work in Communications winners announced: See the list https://www.prdaily.com/ragans-top-places-to-work-in-communications-winners-announced-see-the-list/ https://www.prdaily.com/ragans-top-places-to-work-in-communications-winners-announced-see-the-list/#respond Wed, 24 Jan 2024 10:01:47 +0000 https://www.prdaily.com/?p=340156 These organizations are honored based on their approach to work, collaboration, employee wellbeing and culture.   Ragan is pleased to announce the 2024 Top Places to Work in Communications. This year’s class of inductees put employees first by ensuring their staff’s active involvement and motivation, advocating for increased diversity and equity in the workplace, presenting […]

The post Ragan’s Top Places to Work in Communications winners announced: See the list appeared first on PR Daily.

]]> These organizations are honored based on their approach to work, collaboration, employee wellbeing and culture.  

Ragan is pleased to announce the 2024 Top Places to Work in Communications. This year’s class of inductees put employees first by ensuring their staff’s active involvement and motivation, advocating for increased diversity and equity in the workplace, presenting impactful narratives and creating a positive and supportive work environment.

Here’s a glimpse of what this year’s group has done to rise to the top:

  • Marathon Strategies set out to find out what a great workplace meant to employees at this small PR firm. Partnering with a consultancy, the company implemented key tactical initiatives: reinvestment in employee career development and skill training, embracing employee flexibility and time off, and providing financial and mental health resources.
  • The Kroger Co.’s Corporate Affairs team activated the organization’s Zero Hunger | Zero Waste (ZHZW) impact plan to create communities free of hunger and waste by expanding its seamless ecosystem, optimizing store-level execution of ZHZW programs, enabling technology to recover and redistribute more surplus food, and aligning charitable giving to feed more people.
  • In 2023, Cincinnati Children’s was named the No.1 pediatric health system. It believes in an integrated approach to its work, removing words like “internal” and “external” from the vernacular. Instead, the organization focuses on “Culture Communications,” reinforcing its effort to use proactive, intentional messages and images to educate, inspire and unite the organization, while its Culture Committee regularly plans social, educational and service activities and produces a regular e-newsletter.

Congratulations to this year’s full class of honorees:

  • 5WPR
  • Aadi Bioscience
  • Aspectus Group
  • Bell
  • Boden PR
  • Cincinnati Children’s
  • Corporate Ink
  • Coyne PR
  • Hager Sharp
  • Henry Schein, Inc.
  • Horizon Therapeutics
  • Hotwire
  • HUNTER
  • Identity
  • iQ 360 Inc.
  • Kaplow Communications
  • KCSA Strategic Communication
  • Marathon Strategies
  • McCownGordon Construction
  • Merz Aesthetics
  • Meteorite
  • Mower
  • Next PR
  • Pace Public Relations
  • Peppercomm, a Ruder Finn company
  • PwC
  • Red Hat
  • Sachs Media
  • Sage Communications
  • Schmidt Public Affairs LLC
  • Seattle Children’s Hospital
  • Sharp Think
  • SourceCode Communications
  • The Kroger Co.
  • The Levinson Group
  • Vault Communications
  • Vested
  • Zeta Global

All honorees will be recognized during a special luncheon at Chicago’s Fairmont Hotel on April 18, immediately following the conclusion of Ragan’s Employee Communications & Culture Conference.

During this event, we’ll also celebrate this year’s Ragan’s Employee Communications Awards finalists — and announce category winners. These awards shine a spotlight on the organizations, communicators, teams, tools and campaigns that unified, engaged and inspired employees during a time of uncertainty. Employee Communications Awards finalists will be announced soon, and profiles for all honorees and winners for both programs will be available online after the event.

The post Ragan’s Top Places to Work in Communications winners announced: See the list appeared first on PR Daily.

]]> https://www.prdaily.com/ragans-top-places-to-work-in-communications-winners-announced-see-the-list/feed/ 0 Empowering wisdom: Highlights from inaugural Top Women in Marketing Awards https://www.prdaily.com/empowering-wisdom-highlights-from-inaugural-top-women-in-marketing-awards/ https://www.prdaily.com/empowering-wisdom-highlights-from-inaugural-top-women-in-marketing-awards/#respond Wed, 24 Jan 2024 10:00:00 +0000 https://www.prdaily.com/?p=340158 A roundup of inspiring acceptance speeches and insights from the Top Women in Marketing Awards inaugural class. Last year, Ragan and PR Daily launched the Top Women in Marketing Awards to honor and acknowledge the many accomplishments of trailblazing women marketers who continue to elevate the industry with their many successes. The support and encouragement […]

The post Empowering wisdom: Highlights from inaugural Top Women in Marketing Awards appeared first on PR Daily.

]]> A roundup of inspiring acceptance speeches and insights from the Top Women in Marketing Awards inaugural class.

Last year, Ragan and PR Daily launched the Top Women in Marketing Awards to honor and acknowledge the many accomplishments of trailblazing women marketers who continue to elevate the industry with their many successes. The support and encouragement in the room last October, as we celebrated these women, proved just why events like this are so powerful.

Sue Dietrich, marketing director at Stanley Brand and one of the marketing honorees, gave some advice to her younger self during the event:

“Say yes to opportunities that come to you. Say yes to life. Say yes to people, invite them into your world. And at the same time, don’t burn bridges. You never know, in this industry in particular, when those people are going to come back around.”

[RELATED: Do you know a Top Woman in Marketing? Are you one yourself? Nominate by March 15]

To continue honoring these accomplished women, we’ve rounded up a group of the most inspiring acceptance speeches from the awards. As honorees accepted their awards, they answered one of these questions:

  • What is the title of your autobiography?
  • What is the happiest moment in your life?
  • What is one thing you wish you could tell your younger self?

Take a look at these uplifting moments from the inaugural class of Top Women in Marketing and don’t forget to check out the profiles of all the Top Women honorees.

Do you know someone who should be honored as a Top Women in Marketing? The call for entries for the 2024 Top Women in Marketing Awards is open now. Deadline is March 15, 2024 to entry.

Vanessa Mbonu, vice president of Digital Marketing and Communications for the NAACP, is thankful for all the countless opportunities to succeed, fail and learn.

 

Beril Gutierrez, director of Social Media & Content at Discover The Palm Beaches, discusses the obstacles she has gotten through and what advice she’d give her younger self.

 

April Augustine, director of Marketing at “Gaming Laboratories International, reminds her younger self that she deserves to be in every room she’s invited to.

 

Aliah Davis-McHenry, executive Director of Global Corporate Marketing and Creative at Bristol Myers Squibb, explains the personal meaning behind her awards dress and why it propels her forward as a marketer.

 

Sue Dietrich, marketing director at Stanley Brand, tells her younger self to say “Yes.” (And no, she can’t get you that sold-out Stanley Cup.)

 

Sharifah Niles-Lane, SVP and head of Enterprise Social Media and Content Strategy at Citizens, titles her autobiography and shares its connection to her family.

Are you a communications or HR professional? You may also want to check out Ragan’s Top Women in Communications Awards and Top Women in HR Awards.

The post Empowering wisdom: Highlights from inaugural Top Women in Marketing Awards appeared first on PR Daily.

]]> https://www.prdaily.com/empowering-wisdom-highlights-from-inaugural-top-women-in-marketing-awards/feed/ 0 Entries now open for PR Daily’s Content Marketing Awards https://www.prdaily.com/entries-now-open-for-pr-dailys-content-marketing-awards/ https://www.prdaily.com/entries-now-open-for-pr-dailys-content-marketing-awards/#respond Wed, 10 Jan 2024 10:00:10 +0000 https://www.prdaily.com/?p=340006 Gain recognition for your hard work. PR Daily is excited to announce that its 2024 Content Marketing Awards program is accepting entries. This annual awards program recognizes excellence in content marketing across a range of categories and industries. The 2024 Content Marketing Awards program is open to organizations of all sizes, including agencies, corporations, nonprofits, and government organizations. Entries […]

The post Entries now open for PR Daily’s Content Marketing Awards appeared first on PR Daily.

]]> Gain recognition for your hard work.


PR Daily is excited to announce that its 2024 Content Marketing Awards program is accepting entries. This annual awards program recognizes excellence in content marketing across a range of categories and industries.

The 2024 Content Marketing Awards program is open to organizations of all sizes, including agencies, corporations, nonprofits, and government organizations. Entries will be judged by a panel of industry experts based on creativity, originality and effectiveness in achieving the goals of the content marketing campaign.

“We invite content creators, innovators and strategists to showcase their exceptional work in the field of content marketing” said Brendan Gannon, senior marketing manager for Ragan’s and PR Daily’s Award program. “This prestigious awards program celebrates excellence, creativity and strategic brilliance in captivating audiences. We look forward to recognizing and honoring the outstanding achievements that continue to shape the future of content marketing.”

PR Daily will recognize all finalists — and announce category winners — at a special live event in June at the Yale Club in New York City. Winners will be announced on PR Daily’s website and social media channels.

Entries for the 2024 Content Marketing Awards program are now open and will close on February 16, 2024. Learn more and submit your entries here.

The program features dozens of categories, including:

  • B2B Campaign
  • Brand Awareness
  • Branded Podcast
  • Campaign of the Year
  • Event
  • Integrated Content Marketing Campaign
  • Newsletter
  • Publication
  • Thought Leadership Campaign
  • Use of Video

See a full list of categories here.

Previous winners in the awards program include Aflac, Allison+Partners, Conde Nast, JLL, Ketchum, KFC, Mars Petcare, Microsoft Story Labs, National Public Media, the National Fire Protection Association, Norwegian Cruise Line, UVA Health, The Weather Channel and more.

There is a late deadline on February 23, 2024, but additional fees apply to all entries received after Feb. 16.

Submissions from around the world are welcome, as long as they are submitted in English. Enter your work or submit entries on behalf of a client.

The post Entries now open for PR Daily’s Content Marketing Awards appeared first on PR Daily.

]]> https://www.prdaily.com/entries-now-open-for-pr-dailys-content-marketing-awards/feed/ 0 Wisdom from PR Daily’s Top Women in Marketing honorees https://www.prdaily.com/wisdom-from-pr-dailys-top-women-in-marketing-honorees/ https://www.prdaily.com/wisdom-from-pr-dailys-top-women-in-marketing-honorees/#respond Wed, 20 Dec 2023 10:00:17 +0000 https://www.prdaily.com/?p=339779 Beautiful lessons to be learned. Earning a PR Daily Top Women in Marketing Award takes years of hard work, creative thinking and glass ceiling busting.   When these remarkable women took the stage at the awards luncheon in October, we asked them a simple question:  What would you tell your younger self?   The honorees gave […]

The post Wisdom from PR Daily’s Top Women in Marketing honorees appeared first on PR Daily.

]]> Beautiful lessons to be learned.


Earning a PR Daily Top Women in Marketing Award takes years of hard work, creative thinking and glass ceiling busting.  

When these remarkable women took the stage at the awards luncheon in October, we asked them a simple question: 

What would you tell your younger self?  

The honorees gave heartfelt, thoughtful answers as they reflected on the path that led them here, to the stage, spotlight and adulation of their peers.  

“That which makes you weird makes you special,” said Tatiana Lyons, managing director of Klick Health. 

“Perfectionism is really an illusion, so don’t play it safe.” Julie Hernandez, vice president, Gout Marketing for Horizon Therapeutics, offered. 

“Takes chances on yourself. I’ve had such opportunities because I saw problems that I wanted to solve. I found the right advocates to help me and now I have a really great opportunity to share,” said Jamie Whalen, director of social media at Ivanti. 

Watch the video for more insight from these inspirational professionals – and start preparing your own entry for the 2024 class of winners.  

 

The post Wisdom from PR Daily’s Top Women in Marketing honorees appeared first on PR Daily.

]]> https://www.prdaily.com/wisdom-from-pr-dailys-top-women-in-marketing-honorees/feed/ 0 Announcing the honorees of Ragan’s 2023 Top Women in Communications awards https://www.prdaily.com/announcing-the-honorees-of-ragans-2023-top-women-in-communications-awards/ https://www.prdaily.com/announcing-the-honorees-of-ragans-2023-top-women-in-communications-awards/#respond Tue, 19 Dec 2023 11:00:30 +0000 https://www.prdaily.com/?p=339819 Meet the honorees of our annual celebration of women who are shaping the future of the profession. It’s time once again for Ragan to uplift our annual class of outstanding leaders whose contributions have redefined the way communicators connect, inform and innovate. Ragan’s Top Women in Communications awards recognizes the trailblazing achievements of the women […]

The post Announcing the honorees of Ragan’s 2023 Top Women in Communications awards appeared first on PR Daily.

]]> Meet the honorees of our annual celebration of women who are shaping the future of the profession.

It’s time once again for Ragan to uplift our annual class of outstanding leaders whose contributions have redefined the way communicators connect, inform and innovate.

Ragan’s Top Women in Communications awards recognizes the trailblazing achievements of the women who have raised the bar for the rest of the comms world through their work developing high-performance, relentlessly creative work across internal and external communications, HR, public relations and beyond.

The women in our 2023 class have been unflinching in the face of both global and internal trials and daring in their moves to overcome today’s most urgent challenges. They have improved the practice of communications through their deft mastery of data, their cutting-edge commitment to leveling up tech stacks and their keen-eyed ability to strategize and look ahead. Equipped with an unrivaled grasp of audiences and industries — not to mention the importance of empathy — these top-notch professionals come prepared for any merger or restructure, any layoff or leadership change, any crisis or celebration.

From the women who champion DE&I both within and outside of their organizations, to those with their boots on the ground building systems and policies, to the executives leading the charge into the future, these dynamic individuals are changing the practice of communications for the better every day.

Read on for the full list of 2023 inductees, and learn how you can join us for a special awards ceremony on Feb. 28, 2024.

Congratulations to Ragan’s 2024 Top Women in Communications.

Bridge Builders

Melissa Buscher

Vice President, Chief Communications and Marketing Officer

SPX FLOW

 

Laci Hasenour

Vice President of Global Marketing and Global Brand Owner

Berry Global, Inc.

 

Kimberly Leidgertwood

Vice President, Internal Communications

Cognia

 

Trish Nicolas

Executive Vice President, rf.engage

Ruder Finn

 

Yolanda Schufford

Chief Communications & Public Affairs Officer

Beyond Finance

 

Gina Spatafore

Vice President of Corporate Communications & Public Relations

Ancestry

 

Angela Sullivan

EGM/SVP of Communications

Xero

 

Racquel White

Vice President of Corporate Affairs for Royal Canin North America

Royal Canin North America

 

Crisis Navigators

Marisa Bluestone

Senior Director, Communications

Macmillan Learning

 

Kristy Campbell

Chief Communications Officer

OneTrust

 

Gina Czark

System Vice President Public Relations and Content Strategy

CommonSpirit Health

 

Atalanta Rafferty

Co-Founder and Senior Executive Managing Director

RF|Binder

 

Sara Sendek

Managing Director

FTI Consulting

 

Data Dynamos

Jacqueline Boggess

Director of Communications

Corn Refiners Association

 

Alex Christian

VP, Research & Analytics

EvolveMKD

 

Karen Cyphers

Partner and Director of Research

Sachs Media

 

Sally Slater

EVP, Head of Innovation

The Bliss Group

 

Diversity, Equity & Inclusion Champions

Ti’Ara Brown

Manager, Brand Communications

McDonald’s

 

Eliza Chlebeck

Vice President, Communications & Community

Andersen Corporation

 

Jewelyn Cosgrove

Vice President of Government and Public Relations

Melwood

 

Gigi García Russo

Chief Innovation + Growth Officer

HUNTER

 

Madeline Hiller

Senior Account Executive

French/West/Vaughan (FWV)

 

Priscila Martinez

Founder and CEO

The Brand Agency

 

Leah Reynolds

Principal, Engagement Practice

Buck, A Gallagher Company

 

Jenny Wang

Senior Vice President

Clyde Group

 

Dynamic Do-ers

Holland Behn

Lead US PR Manager for Smartphones and Lifestyle – Mobile

Samsung Electronics America

 

Lenee Breckenridge

Senior Vice President of Communications

UFC

Cortney Collins

Director, US Communications and Employee Engagement at Haleon

Haleon

 

Kenzie Freeman

Senior Program Specialist, Communications

Institute of Nuclear Power Operations (INPO)

 

Erin Frostad

Employee Communications and Involvement Manager

Mohegan Sun

 

Reed Handley

Executive Vice President, Head of Growth, Financial Services Practice Co-Lead

The Bliss Group

 

Mayra Hernandez Bergman

Vice President, Communications & Marketing

Pepco Holdings

 

Megan Kessler

Chief of Integrated Marketing and Strategy

PAN Communications

 

Christina Leeds

Senior Director Public Relations

Amtrak

 

Stephanie McCay

Director, U.S. Communications

PCL Construction

 

Claire Nance

Head of Global Communications & Industry Marketing

Activision Blizzard

 

Jasmine Palmer

Supervisor, Brand Communications

McDonald’s

 

Krysta Pellegrino

Chief Client Officer

Health+Commerce

 

Amy Persons

Senior Manager, Earned Media

Aflac

 

Jordan Phillips

Senior Manager of Public Relations

Avocados From Mexico

 

Rania Rostom

Head of Global Communications & Marketing for GE

GE

 

Stephanie Rufo

Senior Manager, Brand PR & Influence

PATRÓN Tequila

 

Julie Sculley

Director, Corporate Communications

Virgin Pulse

 

Athena Snow

Senior Manager of Public Relations & Giving

Coldwell Banker Real Estate

 

Steph Spanos

Senior Director, Corporate Communications & Operations

Exact Sciences

 

Kristina Spychalski

Head of Communications

Spire Global, Inc.

 

Michelle Trautman

Director, Marketing Communications

SPX FLOW

 

Nancy White

Senior Director, Communications

Healthcare Businesswomen’s Association

 

Alison Zurcher

Director, Internal Communications

Seattle Children’s Hospital

 

Leaders

Jodi Amendola

CEO

Amendola Communications

 

Dawn Buzynski

Assistant Vice President, Communications

Hy-Vee, Inc.

 

Katie Clark

Vice President of Communications

Mattress Firm

 

Anne DeAngelis

Executive Vice President, Employee Engagement

Zeno Group

 

Vanessa DeGier

AVP, Communications

Providence

 

Nina Devlin

Senior Vice President and Chief Communications Officer

Vertex Pharmaceuticals

 

Keally DeWitt

VP Marketing & Public Policy

GAF Energy

 

Megan Doern

Public Relations & External Communications Leader

Deloitte Consulting, LLP

 

Theresa Dolge

EVP, Chief Media Relations Office

Evoke Kyne

 

Monique Fahlstedt

Senior Director, Internal Communications

ESPN

 

Melanie Fatouros-Richardson

Vice-President, Communications and Government Relations

SkipTheDishes

 

Brittany Geldmacher

SVP, Head of Corporate Brand & Communications

Scopely

 

Erin Griffin

SVP of Marketing & Communications

Riddell

 

Mara Hedgecoth

Chief Communications & Marketing Officer

APCO Worldwide

 

Suzanne Hendery

Chief Marketing, Communications & Customer Officer at Renown Health

Renown Health

 

Jennifer Hines

Chief Communications Officer

Tyler ISD

 

Jessica Hohn-Cabana

VP of Global Communications

Rocket Software

 

Katie Huang Shin

President

Big Valley Marketing

 

Ashley Kline Shapiro

Vice President, Publicity ABC Entertainment

The Walt Disney Company

 

Melissa Lander

Vice President, Communications

Trinity Health

 

Kate Laufer Gorenstein

Founder & President

KLG Public Relations

 

Lisa Lesniak

Senior Vice President and Chief Public Affairs Officer

Advocate Health

 

Amanda Marotti

Director, Strategic Communications & OCM

AWL Strategies, LLC

 

Johnna Muscente

Vice President of Communications & Public Relations

The Corcoran Group

 

Rebecca Nunez

Founder & CEO

The MRN Agency

 

Lauren Pearson Riley

Director of Communications

American Academy of Orthopaedic Surgeons

 

Joellen Perry

Global Head of Public Relations

SAP

 

Dalya Qualls White

Senior Vice President, Chief Communications Officer

BlueCross BlueShield of Tennessee

 

Melissa Sachs

Senior Vice President, Communications

Link Logistics

 

Lauren Triffler

Director of Corporate Communications

HARIBO of America

 

Hannah Vazzana

SVP, Chief Communications Officer

Hilton Grand Vacations

 

Heather Young

Vice President, Communications

Okinawa Institute of Science and Technology (OIST)

 

Mentors & Coaches

Samantha Anderson

Vice President

EvolveMKD

 

Cindy Auten

Senior Partner, Communications

ICF

 

Ellen Bremseth

Director, Strategic Communications

Milhouse

 

Elizabeth Erpelding

Head of Partner & Client Experience, Marketing and Communication

Albertsons Media Collective

 

Jessie Monroe

Communications Consultant

Alliant Insurance Services, Inc.

 

Susan Stipa

Executive Vice President

CG Life

 

Tech Leaders

Donetta Allen

Chief Social + Digital Officer

HUNTER

 

Rachel Pipan

Founder

Maneuvre

 

Kelly Waltrich

Co-Founder and CEO

Intention.ly

 

Stephanie Wilson

Director, Global Marketing and Communications

ZS

 

Trailblazers

Diana Castellanos

Head of Marketing & Communications

Atlas Renewable Energy

 

Adrienne Chance

Senior Vice President of Communications and Executive Director of the SpartanNash Foundation

SpartanNash

 

Karlin Keller

Senior Director, Employee Communications and Employer Brand

Intel

 

Erin Lickliter

VP, Associate & Clinical Communications

Bon Secours Mercy Health

 

Stephanie Lowenthal

Global Head of Communications

Builder.AI

 

Tess Mattingly

Director, Brand Communications

McDonald’s

 

Kelly Miller

Managing Director

FTI Consulting

 

Justine Sacco

Chief Communications Officer

Match Group

 

Christina Stejskal

VP of Global PR & Communications

Fender Musical Instruments Corporation

 

Jody Sunna

Vice President Corporate Communications

Philip Morris International

 

Nichole Tillman

EVP-Communications

Philadelphia Housing Authority

 

Cheryl Waide

Chief Communications Officer

Vote Run Lead

 

Sharlene Wells

Senior Vice President of Public Relations and Organizational Communications

Mountain America Credit Union

 

Visionaries

Sara Aiello

VP, Corporate Marketing

Trellix

 

Rhiannon D’Angelo-Parsons

Director of External Communications & Media Engagement

Reynolds American Inc.

 

Gina Faridniya

Vice President, Spaces

Antenna Group

 

Tori Fernandes

VP, Corporate Communications

The Walt Disney Company

 

Sara Garibaldi

President

BODEN Agency

 

Jenna McMullin

Vice President of Communications

Lockheed Martin, Space

 

Marisol Mendez Peron

Senior Vice President, Communications & Corporate Affairs

Genmab

 

Jennifer Moreau

Vice President, Public Relations

Dollar General

 

Kristina Peterson-Lohman

Vice President, Global Communications

Weber

 

Amanda Schoch

Chief Communication Officer

Pacific Northwest National Laboratory

 

Tracy St. Pierre

Executive Vice President, Global Communications & Marketing

Universal Studio Group

 

Emily Williams

Senior Vice President

Global Strategy Group

 

Courtney Young

Director Hulu Originals Publicity

Hulu

 

Jill Zuckman

Partner

SKDK

 

Rising Stars (Age 30 and Under)

Kristen Blomstrom

Director

The Levinson Group

 

Julia Brown

Director of Strategy

Kaplow Communications

 

Jessica Bryant

Account Manager

SourceCode Communications

 

Samantha Casamento

Senior Account Executive

EvolveMKD

 

Allison Chavez

Associate State Director of Communications

AARP-Florida

 

Amy Climenhage

Account Manager

Sachs Media

 

Sawyer Coffey Noel

Director of Communications and Marketing

Kentucky Chamber of Commerce

 

Kelsey Dalton

Senior Media Relations Specialist

City of Hope Orange County

 

Jane Ha

Manager, Communications

The Walt Disney Company

 

Sunjay Lee

Account Supervisor

Ruder Finn

 

Vianca Lopez

Account Manager

The MRN Agency

 

Samantha Miller

Senior Manager, Internal Communications

Xperi Inc.

 

Sabrina Negron

Director

FTI Consulting

 

Annah Otis

Account Supervisor

The Bliss Group

 

Michele Owen

Communications Director

City of Muncie

 

Maredie Palmer

Digital Communications and Employee Experience Manager

Dominos

 

Bailey Williams

Manager, Crisis Communications

McDonald’s

 

Michaela Zukowski

Senior Manager, Publicity ABC Entertainment

Walt Disney Company

The post Announcing the honorees of Ragan’s 2023 Top Women in Communications awards appeared first on PR Daily.

]]> https://www.prdaily.com/announcing-the-honorees-of-ragans-2023-top-women-in-communications-awards/feed/ 0 Congratulations to the winners of the PR Daily and Media Relations Awards!  https://www.prdaily.com/congratulations-to-the-winners-of-the-pr-daily-and-media-relations-award-winners/ https://www.prdaily.com/congratulations-to-the-winners-of-the-pr-daily-and-media-relations-award-winners/#respond Mon, 18 Dec 2023 16:53:15 +0000 https://www.prdaily.com/?p=339810 See the full list of winners.  On Friday, hundreds of PR professionals gathered to celebrate the very best in the industry during the PR Daily and Media Relations Awards ceremony, held at the historic National Press Club in Washington, D.C.  “It does take a strategic PR plan and careful, creative and iterative execution to elevate […]

The post Congratulations to the winners of the PR Daily and Media Relations Awards!  appeared first on PR Daily.

]]> See the full list of winners. 

On Friday, hundreds of PR professionals gathered to celebrate the very best in the industry during the PR Daily and Media Relations Awards ceremony, held at the historic National Press Club in Washington, D.C. 

“It does take a strategic PR plan and careful, creative and iterative execution to elevate a brand, an organization, an issue. Today’s honorees, all of you, prove that out,” Diane Schwartz, CEO of Ragan Communications, told the attendees.  

Winners of the awards ranged the gamut from campaigns tackling the most pressing social issues of the day to playful, attention-grabbing campaigns with huge celebrities. 

Joe Ruffolo, senior vice president and general manager for The Hill and NewsNation Digital, spoke of the common bond shared by both journalists and PR professionals: storytelling. 

“It’s not just about telling a good story, it’s making sure that it has impact, that it continues to resonate, that it really amplifies,” Ruffolo said. 

The winners shared stories of behind-the-scenes moments of their winning campaigns and initiatives, ranging from last-minute branded cookie runs to worries about cellphones being bugged by Russian operatives.  

Congratulations to all the winners, honorable mentions and practitioners of the craft. See the full list of winners for the PR Daily Awards here and the Media Relations Awards here. 

The post Congratulations to the winners of the PR Daily and Media Relations Awards!  appeared first on PR Daily.

]]> https://www.prdaily.com/congratulations-to-the-winners-of-the-pr-daily-and-media-relations-award-winners/feed/ 0 Announcing PR Daily’s 2023 Content Marketing Awards winners https://www.prdaily.com/announcing-pr-dailys-2023-content-marketing-awards-winners/ https://www.prdaily.com/announcing-pr-dailys-2023-content-marketing-awards-winners/#respond Wed, 13 Dec 2023 21:00:15 +0000 https://www.prdaily.com/?p=339759 Congratulations to this impressive group of honorees!

The post Announcing PR Daily’s 2023 Content Marketing Awards winners appeared first on PR Daily.

]]> Congratulations to this impressive group of honorees!

The post Announcing PR Daily’s 2023 Content Marketing Awards winners appeared first on PR Daily.

]]> https://www.prdaily.com/announcing-pr-dailys-2023-content-marketing-awards-winners/feed/ 0 PR Daily honors the 2023 Top Women in Marketing in New York: list of honorees https://www.prdaily.com/pr-daily-honors-the-2023-top-women-in-marketing-in-new-york-list-of-honorees/ https://www.prdaily.com/pr-daily-honors-the-2023-top-women-in-marketing-in-new-york-list-of-honorees/#respond Thu, 26 Oct 2023 20:00:48 +0000 https://www.prdaily.com/?p=337253 Honorees were celebrated at a special awards luncheon in New York City on October 26. The 2023 Top Women in Marketing Awards celebrated the bold, innovative, visionary and exceptional women whose work on agency and brand campaigns leveraged content, data analytics and social media to drive inspiration, attention and results. PR Daily hosted an awards […]

The post PR Daily honors the 2023 Top Women in Marketing in New York: list of honorees appeared first on PR Daily.

]]> Honorees were celebrated at a special awards luncheon in New York City on October 26.

The 2023 Top Women in Marketing Awards celebrated the bold, innovative, visionary and exceptional women whose work on agency and brand campaigns leveraged content, data analytics and social media to drive inspiration, attention and results.

PR Daily hosted an awards luncheon on October 25th at New York City’s City Winery, where attendees gathered to celebrate their marketing strategies that amplified the efforts of their clients and organizations moving the profession forward.

“This year’s honorees demonstrate how marketers do so much more than sell on behalf of their brands and clients,” said Ragan CEO Diane Schwartz. “By elevating the position of the brands and products they work with, these women continue to push boundaries and capture attention with confidence and empathy.”

PR Daily congratulates this inspiring group of leaders.

Agency Leaders

Demar Anderson

Senior Vice President, Marketing + Business Development

Allison+Partners

 

Rachel Barek

CEO and Co-Founder

Said Differently

 

Jessica Becker

Managing Partner, US & Canada

Manifest

 

Kara Brown

Chief Executive Officer

LeadCoverage

 

Adrienne Cadena

CEO, Havas Street

Havas Formula

 

Abbie Griffith

U.S. Head of Operations, Health

Edelman

 

Kelly Higgins

Chief Marketing Officer

Doremus+Co

 

Katherine Hollar Barnard

Managing Partner and CEO

Firesign

 

Tatiana Lyons

Managing Director

Klick Health

 

Rebecca Nunez

Founder and CEO

The MRN Agency

 

Debra Pickett

Founder and Principal Consultant

Page 2 Communications

Laura Smith

Executive Vice President, Client Services

Racepoint Global

 

René Spellman

Chief Impact Officer

Obsidianworks

 

Sharon Tallach Vogelpohl

Agency Leader

MHP/Team SI

 

Donna Tobin

Global Chief Marketing & Communications Officer

DDB Worldwide

 

Heather Torreggiani

Founding Partner

The Scratch Collective

 

Gabrielle Zucker

Chief Executive Officer

KWT Global

Brand Marketers

Nicole R. Braley

Chief Marketing Officer

Inception Fertility

 

Lisa Campbell

Chief Marketing Officer

OneTrust

 

Jenn Carson

Director of Marketing

Krasdale Foods/ Alpha 1 Marketing

 

Maria Colón

Vice President, Marketing and Customer Experience NA

De’Longhi America

 

Erika Constantine

Associate Vice President, Marketing

Discover The Palm Beaches

 

Maggie Curry

VP Brand Marketing

Kendall-Jackson Winery

 

Aliah Davis-McHenry

Executive Director Corporate Marketing Corporate Communications

Bristol Myers Squibb

 

Jennifer Denton

Chief Marketing Officer

SHE Media

 

Sue Dietrich

Marketing Director

Stanley Brand

 

Jessica Dixon

Senior Vice President, Marketing and Communications

MIND 24-7

 

Angelina Franco

Director, Brand Communications U.S. and Global Moments

Mars Wrigley

 

Linda Goldstein

Chief Customer Experience and Marketing Officer

CSAA Insurance Group

 

Jenna Habayeb

Chief Marketing Officer

IPSY

 

Julie Hernandez

Vice President, Gout Marketing

Horizon Therapeutics

 

Kari Herrin

Senior Vice President, Brand Experience

Savannah College of Art and Design

 

LaQuita Howard

Marketing Manager

League of Women Voters

 

Helene Imperiale

Director of Corporate Social Responsibility and Call of Duty Endowment Marketing

Activision Blizzard/Call of Duty Endowment

 

Joy Jarrett

CMO

Guidehouse

 

Kathleen Kaag

SVP of Marketing

Loadsmart

 

Jill Kouri

Chief Marketing Officer

HCLTech

 

Lauren Mannetti

Vice President, Marketing

GNC

 

Lindsay Morgan

Chief Marketing Officer

Pizza Hut

 

Megan Newton

Senior Director of Brand Marketing and Digital Media

San Diego State University

 

Zahra Nurani

Vice President of Marketing Communications

Burger King

 

Kaylan Rexer

Chief Marketing Officer

Ilegal Mezcal

 

Kristin Russel

Chief Marketing Officer

symplr

 

Deborah Sabo

Senior Vice President of Marketing

Food Lion, LLC

 

Joanna Scholl

Senior Vice President Marketing, Branding and Digital Content

The 92nd Street Y, New York (92NY)

 

Julie Seman

Executive Vice President and Chief Marketing and Innovation Officer

Primerica

 

Alison Urmini

VP Marketing

Jackson Family Wines

 

Maya Wasserman

Head of Marketing, Home Entertainment and Sound

Sony Electronics

 

Amber White

Global VP of Marketing

Phillips Connect

 

Stefanie Zambelli

Director, Marketing

Applebee’s Grill + Bar

Content Marketers

Marissa Beck

Senior Director, Brand and Content, North America

Mars

 

Sue Burkett

Strategic Marketing Leader

Owens Corning

 

Barrie Gruner

Executive Vice President, Marketing and Publicity

Hulu

 

Lainey Johnson

Americas Head of Brand and Media

EY

 

Sarah Ledger

Assistant Vice President – Marketing and Communications

Cambridge Investment Research, Inc.

 

Sheila Sarkozi

Partner Marketing Manager

RepairPal

 

Kelly Warkentien

Senior Creative Director

Merrell

 

Erin Weir

Executive Vice President, Marketing Strategy, ABC & General Entertainment

The Walt Disney Company

Data/Analytics Leaders

Leslie Alore

Global Vice President of Growth Marketing

Ivanti

 

Melissa Hendricks

CMO

Verisk

 

Melissa Watson

Vice President of Marketing Data Platforms and Analytics

Providence

Product Marketers

Diana Chan

Chief Marketing Officer

MOLLI Surgical

 

Corinna Fulton

Vice President, Solutions Marketing

Ivanti

 

Rachelle Graham

Vice President Marketing/Communications

UPMC Health Plan

 

Meagan Keane

Director of Product Marketing

Adobe

 

Elizabeth Magill

VP, Marketing

Cyara

Social Media Marketers

Alejandra Caceres

Director of Social Media

Crumbl Cookies

 

Beril Gutierrez

Director, Social Media & Content

Discover The Palm Beaches

 

Jennifer McDonnell

Vice President, Content & Social Media

Reshift Media

 

Sharifah Niles-Lane

SVP, Head of Enterprise Social Media and Content Strategy

Citizens

 

Alana Visconti

Director, Social Media, Listings

Nasdaq

 

Jamie Whalen

Director, Social Media

Ivanti

 

Team Leaders

Elizabeth Delhagen

Global Head of Communications & Events

Samsung Electronics

 

Jane Crowley Griffin

Regional Vice President, Marketing Communications

Trinity Health

 

Marnie Mitchell Keogh

Senior Vice President, Marketing

Magellan Health

 

Kristi Melani

CMO & GTM Strategy

Telesign

 

Sukhmani Mohta

Chief Marketing Officer, Display Division

Samsung Electronics America

 

Erica Morgenstern

Chief Marketing Officer

Virgin Pulse

 

Kathy Parker

President & Global Chief Marketing Officer

Bacardi – PATRÓN Tequila & Grey Goose Vodka

 

Ashley Pollard

Senior Director, Marketing and Communications

Ascension

 

Jennifer Renaud

Chief Marketing Officer

Masonite

 

Melanie Siewert

Chief Marketing Officer

LHH

 

Rhonda Sloan

Global Head of Sales & Marketing

AIG Travel

 

Caryn Stancik

Chief Communications & Marketing Officer

Cook County Health

 

Shoma Thomas

Chief Marketing Officer

WellSky

 

Katie Townsend

SVP Marketing and Communications

Seattle Kraken

 

Sarah Wise

Vice President, Brand and Creative Services

AmeriLife

 

Lisa Wolleon

Executive Vice President

Coyne PR

Tech/Digital Marketers

April Augustine

Director of Marketing

Gaming Laboratories International (GLI)

 

Shweta Ponnappa

Chief Marketing and Digital Experience Officer

Providence

Marketers to Watch (Age 30 and Under)

Ashley DeJonge

Digital Marketing Associate

Riddell

 

Sabiha Gire

Assistant Vice President Creative Services

Outreach Strategists

 

Gia Lee

Co-Founder

NinetyEight

 

Vanessa Mbonu

Vice President, Digital Marketing and Communications

NAACP

 

Kerry Mullen

Vice President

Vested

 

Abby Nelson

Senior Marketing and Communications Specialist

Ascension

 

Maeli Niebles

Senior Digital Marketing Manager

Native Roots Cannabis Co.

 

PR Daily congratulates all the honorees! For more information about their efforts, check out their full profiles here.

The post PR Daily honors the 2023 Top Women in Marketing in New York: list of honorees appeared first on PR Daily.

]]> https://www.prdaily.com/pr-daily-honors-the-2023-top-women-in-marketing-in-new-york-list-of-honorees/feed/ 0 Celebrate ladies who redefine success at the Top Women in Marketing awards event https://www.prdaily.com/celebrate-ladies-who-redefine-success-at-the-top-women-in-marketing-awards-event/ https://www.prdaily.com/celebrate-ladies-who-redefine-success-at-the-top-women-in-marketing-awards-event/#respond Fri, 13 Oct 2023 10:00:47 +0000 https://www.prdaily.com/?p=337007 Be inspired by the leadership of our inaugural honorees. There are many accomplished women in the field of marketing. They demonstrate strong leadership skills and innovation, playing key roles in shaping marketing strategies and campaigns that achieved significant success. As more women shatter glass ceilings to reach executive positions, their careers have inspired others to […]

The post Celebrate ladies who redefine success at the Top Women in Marketing awards event appeared first on PR Daily.

]]> Be inspired by the leadership of our inaugural honorees.

There are many accomplished women in the field of marketing. They demonstrate strong leadership skills and innovation, playing key roles in shaping marketing strategies and campaigns that achieved significant success. As more women shatter glass ceilings to reach executive positions, their careers have inspired others to follow in their footsteps. For all of their accomplishments and contributions, they should be celebrated.

Join PR Daily and your peers on Thursday, Oct. 26 as the red carpet is rolled out for the Top Women in Marketing Awards luncheon at the City Winery in New York City to celebrate the inaugural class of female marketing leaders.

[RELATED: Showcase your company's dedication to its employees' well-being. Enter by Dec. 6]

“This event recognizes all of the hard work that marketers are doing for their organizations and clients to get their message and brand out there,” said Brendan Gannon, senior marketing manager of Ragan and PR Daily’s awards programs. “These awards are a well-deserved opportunity to network, learn and celebrate the great work of these honorees.”

Some of the notable individuals recognized this year include:

Abbie Griffith, U.S. head of operations, health at Edelman — Griffith’s tenure at Edelman started in 2005, when she moved to New York City with two suitcases and big dreams. Today Griffith is managing director and the head of U.S. operations for Edelman’s Health, pioneering Black female leadership for the sector and helping people across the agency fulfill their own dreams.

Angelina Franco, director of brand communications U.S. and global moments at Mars Wrigley — Franco’s strategic prowess and adept navigation of the evolving communications landscape have firmly established Mars Wrigley’s brands as culturally significant and socially impactful. One of Angelina’s notable achievements was her role in transforming Skittles’ Pride campaign. Skittles, known for its commitment to the LGBTQIA+ community, turned its packs grayscale as a symbol of solidarity with the community’s rainbow emblem.

Stefanie Zambelli, director of marketing at Applebee’s Grill + Bar — Zambelli wears many hats. Her day-to-day work includes leading marketing efforts for brand campaigns, defining strategy for the brand marketing calendar, working across Applebee’s cross-functional teams, partnering with field marketing teams and more. Zambelli’s notable campaigns in 2022 included the “Top Gun: Maverick” program, in partnership with Paramount Studios and Fandango, that allowed guests to redeem free movie tickets when dining at Applebee’s.

Sharifah Niles-Lane, SVP, head of enterprise social media and content strategy at Citizens — A trailblazer, Niles-Lane foresight has been instrumental in shaping Citizens’ digital strategies. Her advocacy of emerging channels like TikTok, her orchestration of social media activations for immersive experiences, and her leadership in venturing into the metaverse have propelled Citizens into uncharted territories, demonstrating her capacity to anticipate and capitalize on trends.

Come celebrate these women and more. Register now!

We hope to see you there. And make sure to check out our other award programs regularly and bookmark PRDaily.com/awards.

The post Celebrate ladies who redefine success at the Top Women in Marketing awards event appeared first on PR Daily.

]]> https://www.prdaily.com/celebrate-ladies-who-redefine-success-at-the-top-women-in-marketing-awards-event/feed/ 0 Ragan’s PR Daily Awards finalists announced: See the full list https://www.prdaily.com/ragans-pr-daily-awards-finalists-announced-see-the-full-list/ https://www.prdaily.com/ragans-pr-daily-awards-finalists-announced-see-the-full-list/#respond Thu, 21 Sep 2023 09:00:43 +0000 https://www.prdaily.com/?p=336746 Winners will be revealed on Dec. 15 at the National Press Club in D.C. In a year marked by challenges and rapid shifts in the communications landscape, PR professionals have demonstrated resilience, creativity and unwavering dedication to their craft. Finalists in Ragan’s PR Daily Awards have risen to the occasion, leveraging their expertise to ensure […]

The post Ragan’s PR Daily Awards finalists announced: See the full list appeared first on PR Daily.

]]> Winners will be revealed on Dec. 15 at the National Press Club in D.C.

In a year marked by challenges and rapid shifts in the communications landscape, PR professionals have demonstrated resilience, creativity and unwavering dedication to their craft. Finalists in Ragan’s PR Daily Awards have risen to the occasion, leveraging their expertise to ensure their work and that of their clients got the attention it deserved.

PR professionals have had to rethink every aspect of their work, from media relations to stakeholder engagement. Their dedication to finding innovative solutions, harnessing the power of technology, and maintaining a steadfast commitment to ethical practices has helped their clients weather the storm. Ragan’s PR Daily Awards recognizes these PR professionals, marketers, agencies, brands and campaigns of the past year.

All of these finalists will be celebrated at the upcoming Ragan’s PR Daily Awards ceremony, held in December at the National Press Club in D.C., where the leaders and trailblazers who have shaped the future of public relations will be honored, and category winners will be announced.

Congratulations to all the finalists for their remarkable achievements.

 

GRAND PRIZE

PR Campaign of the Year

AARP: Lunar New Year

AARP: Mann Family Experience Tour

GOLD PR: Launching a New EVOlution in Vision Correction

Instacart: Instacart Health

Kenvue: Launching Kenvue: A brand-new 135-year-old company

McCormick for French’s Ketchup: French’s Ketchup Ice Pop

Schmidt Public Affairs: Schmidt PA – NOPAIN Act Campaign

Technica Communications: Technica Communications

Wasserman: The Successful Effort to Bring Brittney Griner Home

 

CAMPAIGNS BY INDUSTRY

Arts, Entertainment and Media Campaign

Fender Musical Instruments Corp.: American Vintage II

Hallmark Media Communications Team: 2022 Countdown to Christmas Media Campaign

LaRue: LaRue

 

Education Campaign

Bellevue University: Tuesday Takeaways Education Campaign

Bellevue University: Tuesday Takeaways Influencer

NC State College of Veterinary Medicine: Shaping the Future of Veterinary Medicine

The Archer School for Girls: The Archer School for Girls x James Dyson Foundation: Teardown Tuesday

 

Finance/Banking Campaign

Amplify Credit Union: Amplify Credit Union exceeds metrics following one year of fee-free banking

Citizen Relations: Coast Capital Talk Money to Me

Lincoln Financial Group: Start Asking Advertising Campaign

 

Food and Beverage Campaign

5WPR: 5WPR x Brewing the American Dream

Almond Board of California: Almond Month 2023

Crowe PR: Crowe PR x Skrewball Whiskey 100ml Can Launch

HelloFresh: Buddy the Elf Spaghetti presented by HelloFresh

Jackson Spalding: A Partnership Powered by Pure Joy: Mendocino Farms X La La Land Kind Café

McCormick for French’s Ketchup: French’s Ketchup Ice Pop

O’Malley Hansen Communications: Old Wisconsin Sausage Celebrates 75 Years

Pizza Hut: Pizza Hut Melts are Not For Sharing

Popeyes: Blackened Chicken Sandwich

Quaker/Cap’n Crunch: Cap’n’s Commute

 

Hospitality and Tourism Campaign

5WPR: 5WPR x Harvest Hosts Aleblazer

Carnival Cruise Line: Carnival Celebration Christening is the Icing on the Cake of Carnival Cruise Line’s Year-long 50th Birthday Party

Discover The Palm Beaches: The Golden Age of Travel

Hilton: 2023 Global Trends Report

TimeZoneOne: Illinois: The Middle of Everything

 

Professional Services Campaign

CSAA Insurance Group: Rick Astley PR Campaign

Greentarget Global Group: BRG M&A Disputes Research Report

 

Retail Campaign

Diffusion PR: As DTC Dies, Burrow Blossoms – Burrow x Diffusion

Diffusion PR: Reframing the Eyewear Game – Eyebuydirect with Diffusion

Old Navy: Old Navy – Price ON-Lock Launch

 

Sports Campaign

Athelo Group (Athlete/Sports Management + Communications): “Frankie in the Fastlane:” Child Star Frankie Muniz’s Reinvention Into a Pro Racecar Driver

DIAGEO / CÎROC: CÎROC Vodka Celebrates Black Excellence in Sports Media with #CIROCStands Platform During Super Bowl LVII

French/West/Vaughan: Steph Curry’s Underrated Golf Tour: Changing the Future of Golf through Equity, Access and Opportunity

Wasserman: The Successful Effort to Bring Brittney Griner Home

 

Technology and Information Services Campaign

Diffusion PR: Capturing Content and Competitors – Diffusion and GoPro

Hotwire and Adobe: Hotwire and Adobe Deck the Halls with Record-Breaking Media Results

IW Group: McDonald’s Lunarverse

Peppercomm: Rosenberg Space Habitat

 

GENERAL CAMPAIGNS

B2B Campaign

Channel V Media: Breaking BreezoMeter into the U.S. Market and Carving a Spot in the Media for Climate Tech

Crenshaw Communications: A Hot Brand In A Small Sector, Chili Piper Makes Its Mark On The World

Jackson Spalding: Agnes Scott College Demonstrates How Businesses Win Through Strategic Partnerships

Mouser Electronics, Inc.: Empowering Innovation Together

O’Malley Hansen Communications: Manna Pro Products Rebrands to Compana Pet Brands

Sage Communications: SpyCloud Brand Awareness and Thought Leadership Campaign

 

B2C Campaign

CSAA Insurance Group: Rick Astley PR Campaign

Kaspersky: Kaspersky-Parents campaign

Lincoln Financial Group: Start Asking Advertising Campaign

 

Brand Journalism

Nissan Motor Corporation: Brad Nevin

PepsiCo: PepsiCo’s “People of PepsiCo” series

TD: TD Stories

T-Mobile: Love in the Time of Texting

VCA Animal Hospitals: Sammy and the Landslide

Vizient, Inc.: 2022 in Review: Lessons Learned in Supply Assurance Lead to Increased Collaboration, Ingenuity

 

Branding Campaign

ECMC Group: ECMC Group Elevates Student Voices with its Question the Quo Campaign

Kenvue: Launching Kenvue: A brand-new 135-year-old company

 

Cause-Related Marketing Campaign

DIAGEO / CÎROC: CÎROC Vodka Celebrates Black Excellence in Sports Media with #CIROCStands Platform During Super Bowl LVII

DIAGEO North America: Johnnie Walker Red Carpet Strides

French/West/Vaughan: CCA NC Save Our Fisheries Marketing Campaign

Jackson Spalding: L.L.Bean Goes “Off the Grid” for Mental Health Awareness Month

MyWhy Agency: Give Big, Get LIT: Bridging the Gap Between Literacy and Storytelling

 

Community Relations Campaign

DDC Public Affairs: Build With Strength

GENYOUth: Mission 57: End Student Hunger

Humana: Honoring Senior Athletes at the 2022 National Senior Games: The Humana Game Changers

Mouser Electronics, Inc.: STEM Education – Community Outreach

PepsiCo Juntos Crecemos: PepsiCo Juntos Crecemos x Super Bowl 2023

Prudential Financial: Prudential Emerging Visionaries

 

Content Marketing Initiatives

Florida Realtors®: + Photofy

Ivanti: Press Reset: A 2023 Cybersecurity Status Report

Dallas ISD: This is Home

 

Corporate Communications Campaign

BVI Medical: OneBVI

Eaton: Powering what matters: Eaton’s 100 years on the NYSE

FORVIS: The FORVIS Way

GE HealthCare: GE HealthCare Founders Day

Instacart: Instacart Health

Kenvue: Launching Kenvue: A brand-new 135-year old company

 

Covid-19 Communications Campaign

Advocate Health Care and Aurora Health Care: COVID-19 Vaccination Under 5 Campaign

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

VANCE/SIDDALL: Virginia is for Helpers: COVID-19 Ambassadors Program

 

Crisis Strategy

Dallas ISD: A crisis response to the Robb Elementary School tragedy

University Health: University Health’s Public Relations Response to the Uvalde School Shooting

Wasserman: The Successful Effort to Bring Brittney Griner Home

 

DE&I Communications

Atrium Health, Now Part of Advocate Health: Atrium Health’s Online Diversity, Equity and Inclusion Calendar

Chesapeake Utilities Corporation: Chesapeake Utilities Corporation Black History Month Commemoration

DIAGEO / CÎROC: CÎROC Vodka Celebrates Black Excellence in Sports Media with #CIROCStands Platform During Super Bowl LVII

Experience Columbus: Accessibility Guide

FTI Strategic Communications: Tailored Brands DE&I Mobilization

Otter PR: Wynne Nowland

TD: TD Stories

 

Email Communications

Completely KIDS: Circles email

Identity: Email Communications Lead the Launch of Spartan Storage Fund 1

Mouser Electronics, Inc.: Purchasing Resource Library

 

Employer Branding

BVI Medical: Eyeconic

BVI Medical: OneBVI

Hager Companies: Hager Companies Brand Awareness

Hotwire Global Communications: Trolling Millions of TV Viewers with an Ostentatious Demonstration of Work-Life Balance at Televised MLB Games Before Summing It All Up in Fast Company

Infosys Limited: Forward with Infosys

Infosys Limited: International Women’s Day 2023

Media Profile: 3K Work Away

SPX FLOW: Solution City

 

ESG Communications

Consolidated Asset Management Services (CAMS): CAMS ESG Program

DDC Public Affairs: Voices for Public Transit

FTI Strategic Communications: Abercrombie & Fitch Materiality Assessment and ESG Goal-setting

Geotab Inc.: Geotab: Unlocking the Power of Data for a Sustainable Future

Hotwire and Delphix: Planting the Foundation for a Sustainability Nonprofit with a Foundational Network of IT Leaders

Infosys Limited: ESG Is An Opportunity

Votorantim Cimentos: 2022 Integrated Report

 

Event PR or Marketing Campaign

Audible: Audible Sound Studio

Chesapeake Utilities Corporation: RNG Facility Groundbreaking

Cloud Native Computing Foundation: KubeCon + CloudNativeCon Europe 2023

French/West/Vaughan: FWV Secures Record-Breaking Media Interest for Global Pet Expo 2023

Green Giant with Gillian Small PR: Green Giant Partners with Corn Kid to Make Corn the Star of the Thanksgiving Table (and Macy’s Thanksgiving Day Parade!)

Illinois Office of Tourism: Travelers, start your engines for the Enjoy Illinois 300!

Pizza Hut: World’s Largest Pizza

Prudential: Prudential x Curtain Up!

Stanley and Kaplow Communications: Stanley Brings its Digital Hype to IRL in Partnership with Kaplow Communications

T-Mobile: We’re Not Going to Take It!

 

Financial Communications/Investor Relations

Citizen Relations: Coast Capital Talk Money to Me

Eaton: Powering what matters: Eaton’s 100 years on the NYSE

Lincoln Financial Group: Start Asking Advertising Campaign

 

Global PR Campaign

Mouser Electronics, Inc.: Expansion of Global Distribution Center

Sotheby’s International Realty: Sotheby’s International Realty Luxury Outlook Report

 

Influencer Campaign

CeraVe: CeraVe Cleans Up Cleansing Confusion on Social Media and Shows Consumers How to #CleanseLikeaDerm

Cisco Systems: Cisco Live Amsterdam 2023 Social Media Influencer Program

ECMC Group: Connecting with Gen Z on pathways after high school

French/West/Vaughan: APPA’s Pets Add Life Influencer Campaign Reminds Consumers to “Recharge” with Pets

Hooters of America: Innovative Hooters Offensive Lineman Influencer Campaign Connects Unsung Heroes to Brand Fans

Mars Pet Nutrition: Pedigree Gasolin

Mars Wrigley: Snickers Insurance

McDonald’s USA: McDonald’s Celebrating World Cup “Latinisms” with Marcello Hernández

Westchester County Tourism & Film: Westchester: Beyond the Everyday

 

Integrated PR & Marketing

Almond Board of California: Almond Month 2023

American Cleaning Institute: Class of Clean: The College Student’s Guide To Cleaning

Bayer Consumer Health: Alka-Seltzer and T-Pain Help Hangover Symptoms Fizzle

CCOMGROUP INC.: Neutrogena’s Make A Splash Campaign

Coca-Cola Southwest Beverages: CCSWB 2023 Hiring Campaign

Harper Muse: Without a Hitch Book Launch

Hilton: Hilton. For the Stay

Narrative: KFC Buckets are Life

The Alzheimer’s Association: Music Moments

Valley Water: Say Yes to Saving Water

 

Marketing Campaign

Avocados From Mexico: Super Bowl Campaign

French/West/Vaughan: APPA Encourages Consumers to “Recharge” with New Campaign for Pets Add Life

 

Media Pitch

Aurora Health Care: Dancing Grannies Media Pitch

Baldwin & Obenauf, Inc. (BNO): The Media Pitch Heard Throughout the Industry

Defense Intelligence Agency: DIA Corporate Comms

Northeastern University: “Polly Wants a Video Chat”

United States Postal Service: Power of the Postmaster

 

Media Relations Campaign

ADP: Leading Labor Market Data

Breakaway Communications: PR 101 to PR 1001 in One Year: Media Relations Win for Phenom

Carnival Cruise Line: Carnival Celebration Christening is the Icing on the Cake of Carnival Cruise Line’s Year-long 50th Birthday Party

City of Hope Orange County: Hope Is Here

Consumer Attorney Public Relations (CAPR): Social Media Victims Law Center (SMVLC)

Diffusion PR: As DTC Dies, Burrow Blossoms – Burrow x Diffusion

Instacart: Instacart Health

Kenvue: Launching Kenvue: A brand-new 135-year-old company

M Booth: Behr’s 2023 Color of the Year

Marathon Strategies: U.S. Victims of State-Sponsored Terrorism Fund

Mars Pet Nutrition: Pedigree Gasolin

Palin Communications: Reshaping Australia’s attitude to death, dying and end-of-life planning: Dying to Know Day 2022

Schmidt Public Affairs: Schmidt PA – NOPAIN Act Campaign

Sēd: Bare Zero Proof: Changing the state of sober socializing

Signify: Shining a Spotlight on Philips Hue in 2022

Treble Public Relations: Treble

 

Mixternal Campaign

DDC Public Affairs: Norton Healthcare Engage

Inova: Safe@Inova – Workplace Safety Awareness Campaign

SPX FLOW: Solution City

 

Multicultural Campaign

AARP: Lunar New Year

Amazon: Living La Vida Prime Telenovela

H&S: Rémy Martin Mixtape Vol. 3

McDonald’s USA: McDonald’s Celebrating World Cup “Latinisms” with Marcello Hernández

McDonald’s USA: Spotlight Dorado: McDonald’s Empowers Latino Filmmakers

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

 

Nonprofit Campaign

Jackson Spalding: Shepherd Center: Pursuing Possible

Palin Communications: Reshaping Australia’s attitude to death, dying and end-of-life planning: Dying to Know Day 2022

Planit: SECU MD Foundation 2023 Scholarship Awards

Segal Communications: Building a PR Toolkit for Community Science Initiatives

Susan Davis International: National Desert Storm Memorial Groundbreaking

The Archer School for Girls: The Archer School for Girls x James Dyson Foundation: Teardown Tuesday

The Home Depot Foundation with Big Red Rooster, MSL, PullSpark and Sunshine Sachs Morgan & Lylis: Operation Surprise 2022

 

Original Research

BlackBerry Limited: ChatGPT Original Research

City of Houston Housing and Community Development Department: Affordable Housing Research and Report

Fors Marsh: Using Quick-Turn Survey Results to Inform a COVID-19 Public Education Campaign

Ivanti: Press Reset: A 2023 Cybersecurity Status Report

LevLane Advertising: Understanding Consumer Behavior During Inflation: Leveraging Original Research for Successful PR Campaign

Marathon Strategies: Corporate Verdicts Go Thermonuclear

Sotheby’s International Realty: Sotheby’s International Realty Luxury Outlook Report

 

PR on a Shoestring Budget

H&S: Teletubbies x Christian Cowan Capsule Collection

Luxome: Luxome “Cozies” Up to Tastemakers with Giftable Product Suite

The Archer School for Girls: The Archer School for Girls x James Dyson Foundation: Teardown Tuesday

 

Pro Bono Campaign

Montieth & Company: Project: Making St. Louis a Second-Chance Destination for Afghan Refugees

Next PR: Brewability Campaign

 

Product Launch

AXE: Axe Fine Fragrance Collection Launch

Black Tomato: Black Tomato x 007

Bobcat: Bobcat CONEXPO Product Launch

Florida Realtors: + Photofy

GOLD PR: Launching a New EVOlution in Vision Correction

HelloFresh: Buddy the Elf Spaghetti presented by HelloFresh

Kaplow: quip and Kaplow Communications Make a Splash with the Rechargeable Cordless Water Flosser Launch

Pizza Hut: Pizza Hut Melts are Not For Sharing

TEAM LEWIS: Schneider Electric x Life Is On

Unistellar: Unistellar eQuinox 2 Smart Telescope Launch: Leveraging the World’s Most Influential Tech Show to Capitalize on Media Connection and Drum Up Product Interest

 

Public Affairs Campaign

AAA – The Auto Club Group: Move Over for Me

Big Communications: Winning ‘Big’ with The Game Plan

Instacart: Instacart Health

Marathon Strategies: Creating Awareness to Protect Millions of Taxpayers From a Tsunami of IRS Tax Forms

Marino PR: Innovation QNS

Raffetto Herman Strategic Communications: CHIPS Campaign: Supporting Intel’s Investment in U.S. Semiconductor Manufacturing & CHIPS and Science Act Passage

Schmidt Public Affairs: Schmidt PA – NOPAIN Act Campaign

 

Public Service Campaign

Alliance for Automotive Innovation & Forbes Tate Partners: Pediatric Heatstroke Awareness Campaign

iQ 360: Protect Your Pack: Hawaii Department of Health Promotes Bivalent Boosters

Marathon Strategies: Knowledge on the Ballot: Educating and Empowering Voters On Alaska’s North Slope

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

 

Re-branding or Re-positioning Campaign

BVI Medical: Website

Grainger: Grainger Business Resource Group Re-Branding

Harris County Resources for Children and Adults: Rebranding

Identity: Rebranding Pentastar Aviation to Soar to New Heights

Kenvue: Launching Kenvue: A brand-new 135-year-old company

Lantheus: Lantheus—A new purpose comes to life

Montieth & Company: Conifer Systems Website and Rebranding

O’Malley Hansen Communications: Manna Pro Products Rebrands to Compana Pet Brands

 

Social Media Campaign

Cisco: Cisco Live

Dallas ISD: Dallas ISD YouTube

ECMC Group: Connecting with Gen Z on pathways after high school

IW Group: Marvel Studios + Disney

IW Group: McDonald’s Lunarverse

Kenvue: Launching Kenvue: A brand-new 135-year-old company

Mouser Electronics, Inc.: Elevating Instagram Engagement

Novartis Pharmaceuticals with BCW: Telling the Heart Failure Story on TikTok

 

Storytelling Initiatives

Baldwin & Obenauf, Inc. (BNO): Patient Support and Advocacy Through Storytelling

Cherokee Nation: Anadisgoi: The Official News of the Cherokee Nation

Coca-Cola Southwest Beverages: Recognition Roadtrip: Internal Communications with Coca-Cola Southwest Beverages

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

Wells Fargo: Doing Gets it Done: Building Trust One Story at a Time

 

Thought Leadership Communications

Havas Formula: RE/MAX CEO Thought Leadership

Mindgruve: First Horizon Bank Corporate Communications Campaign

Mission Partners: Advancing Social Justice Through Thought Leadership

Prudential: Prudential Pulse

Sēd: Bare Zero Proof: Changing the state of sober socializing

T-Mobile: Project 10Million CEO Thought Leadership Campaign

UC Davis Health: CEO of UC Davis Health

VANCE/SIDDALL: Putting the Crisis in Context: Virginia Doctors Lend their Voices to Public Health

 

Use of Data and Measurement

Diffusion PR: The Streaming Wars: Phenix x Diffusion Tackle Unfortunate Reality of Streaming Delays from the 2023 Super Bowl

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

 

Video Campaign

ASTM International: Why ASTM?

French/West/Vaughan: 2022 Military Limited Edition: We’ve Got Your 6 Campaign

IBS Software: IBS Software’s 25th Anniversary

Takeda: Takeda: Where Science Is

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

VCA Animal Hospitals: VCA Voice 100

 

Visual Storytelling Initiatives

DDC Public Affairs: Voices for Public Transit

Mulberry MC: Sofidel Ocean Pollution Infographic

TimeZoneONe: All In Illinois ‘On The Fence’ Campaign

 

HEALTHCARE PR AND MARKETING

Healthcare Marketing Campaign of Year

Advocate Health Care and Aurora Health Care: Cold, Flu and COVID Virtual Health Social Media Campaign

Cape Fear Valley Health: Cape Fear Valley Kristin’s Transformation (Bariatric Surgery Campaign)

Jackson Spalding: How One Georgia Peach is Helping 2.7 Million Medicaid Members Stay Informed About Their Health Care Coverage

 

Healthcare PR Campaign of the Year

American Medical Association: Recovery Plan for America’s Physicians

Biote: Menopause Awareness: Impact in the Workplace

CSL Seqirus and Palin Communications: Raising awareness of influenza in Australia

GOLD PR: Launching a New EVOlution in Vision Correction

Pacira BioSciences, Inc.: Smashing Records with iovera° at the National Senior Games

Raffetto Herman Strategic Communications: Elevating Interim HealthCare’s Jennifer Sheets as the Home Health Industry’s Champion

Schmidt Public Affairs: Schmidt PA – NOPAIN Act Campaign

SGA: Lexie Hearing Captures OTC Hearing Aid Market

UC Davis Health: Cultivating Health Blog

VCA Animal Hospitals: Pet Rehab Week

 

PEOPLE AND TEAMS

Team of the Year

Advocate Health Care and Aurora Health Care: Multi-Channel Health Care Communications Experts

City of Hope Orange County: Hope is Here

Curaleaf: Curaleaf’s Marketing Team – Expanding Entry Points for New Cannabis Consumers With Launch of JAMS Edibles Brand

FORVIS, LLP: FORVIS Strategic Communications Team

Sotheby’s International Realty PR Team: Sotheby’s International Realty

 

PR Agency of the Year

BODEN Agency

CCOMGROUP INC

Comprise

Coyne PR: Better 2gether

Factory PR

French/West/Vaughan

Global Strategy Group

Identity

Luquire: Luquire’s PR Team

PAN Communications: We Move Ideas Together.

ROKK Solutions

Sling & Stone

The Bliss Group

 

Communicator of the Year

Linda Goldstein: CSAA Insurance Group

Amanda Feich: The Fletcher Group

David Oksman: Samsonite

Nicole Pappas: Clyde Group

Gemma Puglisi: American University

Veronica Rodriguez-Greene: H&S

Rachel Rosenblatt: FTI Consulting

Mustafa Tameez: Outreach Strategists

 

PR EVENTS (LIVE OR VIRTUAL)

Community Event

919 Marketing: Diapers to Dorms Dash Campaign

AARP: Mann Family Experience Tour

DDC Public Affairs: Norton Healthcare Engage

Narrative: Converse Soundskates

 

Employee Event

DDC Public Affairs: Norton Healthcare Engage

French/West/Vaughan: French | West | Vaughan Celebrates 25 Years of Client Success

Kenvue: Launching Kenvue: A brand-new 135-year old company

 

Influencer Event

Cisco Systems: Cisco Live Amsterdam 2023 Social Media Influencer Program

Prudential: The Budgetnista: Black Wealth Aspirations

siggi’s yogurt: siggi’s – less sets you free

 

Press Event or Media Tour

French/West/Vaughan: Wrangler Taps Long Standing AOR French/West/Vaughan to Celebrate 75th Anniversary with Riveting Western Press Trip

Identity: A Tour Bus Intro to Motown Museum’s Motortown Revue Anniversary Installation

Lightspeed PR/M: American Dream

MSC Cruises: MSC Cruises <3 New York – Brand’s Takeover of the Big Apple

Pollock Communications: Sixth International Scientific Symposium on Tea and Human Health

Prudential: Prudential x Curtain Up!

 

PODCASTS, PUBLICATIONS AND MORE

Report

Advocate Health Care and Aurora Health Care: Diversity, Equity, and Inclusion Impact Report

Children’s Health: Children’s Health Debuts “People Report” to Showcase the Children’s Health Difference for Current and Prospective Employees

Elevate: Elevate 2022 Annual Impact Report

Geotab Inc.: Geotab: Unlocking the Power of Data for a Sustainable Future

Identity: Aimbridge Accelerates: A Report for the ALIS Hospitality Conference

MD Anderson Cancer Center: MD Anderson Cancer Center’s FY22 Annual Report

 

Newsletter

Completely KIDS: Circles newsletter

Dallas ISD: The Beat

Optum: Monthly Insider

 

Podcast

DDC Public Affairs: Build With Strength

Novant Health: Podcast: Beating Incurable

Pollock Communications: The Good Clean Nutrition Podcast

Sterling Communications: Own a Podcast, Own the Conversation:  Sterling Communications and Health2047’s So You Want To Transform Healthcare Podcast

The Conference Board: CEO Perspectives

T-Mobile: Mobile Diaries Podcast

VCA Animal Hospitals: VCA Voice Podcast

 

Print Publication

Cherokee Nation: Anadisgoi: The Official News of the Cherokee Nation

Consult-Master, LEC & Vittore: Anuário ORIGEM LATAM 2022

PRSA: 75 Years of Impact and Influence: People, Places and Moments in Public Relations History

UC Davis Health: Health Magazine

UC Davis Health: UC Davis School of Medicine 2022 Year in Review

 

Website

BVI Medical: Website

Fors Marsh: We Can Do This Website

Kenvue: Launching Kenvue: A brand-new 135-year-old company

Nissan Motor Corporation: Brad Nevin

Nixon Peabody LLP: Nixon Peabody Digital Transformation

The Conversation: The Conversation

 

The post Ragan’s PR Daily Awards finalists announced: See the full list appeared first on PR Daily.

]]> https://www.prdaily.com/ragans-pr-daily-awards-finalists-announced-see-the-full-list/feed/ 0 These are PR Daily’s 2023 Top Women in Marketing https://www.prdaily.com/these-are-pr-dailys-2023-top-women-in-marketing/ https://www.prdaily.com/these-are-pr-dailys-2023-top-women-in-marketing/#comments Tue, 15 Aug 2023 08:00:16 +0000 https://www.prdaily.com/?p=332960 Check out the inaugural class of women raising the bar in marketing. PR Daily’s Top Women in Marketing recognizes the trailblazing achievements of the women who have raised the bar for the rest of the marketing world, developing high-performance, relentlessly creative work across advertising and marketing. Today, we are delighted to announce our 2023 class. […]

The post These are PR Daily’s 2023 Top Women in Marketing appeared first on PR Daily.

]]> Check out the inaugural class of women raising the bar in marketing.

PR Daily’s Top Women in Marketing recognizes the trailblazing achievements of the women who have raised the bar for the rest of the marketing world, developing high-performance, relentlessly creative work across advertising and marketing.

Today, we are delighted to announce our 2023 class.

[RELATED: Keep your skills sharp with the comms industry’s most comprehensive online training. Learn more]

These women develop innovative and impactful creative work, pioneer high-performance strategies for brands, agencies and organizations, and pave the way for other women and underrepresented communities to take up the torch and join in. PR Daily’s 2023 Top Women in Marketing have leveraged their networks, influence and experience to solve today’s most pressing challenges, reach new audiences and empower those whose voices often go unheard.

From top communications leads at agencies to analytics aces, these women have demonstrated the ability to unlock new opportunities and generate impact across diverse domains through cutting-edge tactics and tools. They are leaders, mentors and champions — and the driving force behind positive change in the marketing landscape. We proudly honor their work and accomplishments.

Read on for the full list of 2023 inductees and click here to learn how you can join us for a special awards ceremony on Oct. 26, 2023.

Congratulations to PR Daily’s 2023 Top Women in Marketing

Agency Leaders

Demar Anderson, Senior Vice President, Marketing + Business Development, Allison+Partners

Rachel Barek, CEO and Co-Founder, Said Differently

Kelly Higgins, Chief Marketing Officer, Doremus+Co

Jessica Becker, Managing Partner, US & Canada, Manifest

Kara Brown, Chief Executive Officer, LeadCoverage

Adrienne Cadena, CEO, Havas Street, Havas Formula

Abbie Griffith, U.S. Head of Operations, Health, Edelman

Katherine Hollar Barnard, Managing Partner and CEO, Firesign Marketing

Tatiana Lyons, Managing Director, Klick Health

Rebecca Nunez, CEO, The MRN Agency

Debra Pickett, Founder and Principal Consultant, Page 2 Communications

Laura Smith, Executive Vice President, Client Services, Racepoint Global

René Spellman, Chief Impact Officer, Obsidianworks

Sharon Tallach Vogelpohl, President & CEO, MHP/Team SI

Donna Tobin, Global Chief Marketing & Communications Officer, DDB Worldwide

Heather Torreggiani, Founding Partner, The Scratch Collective

Gabrielle Zucker, Chief Executive Officer, KWT Global

 

Brand Marketers

Nicole R. Braley, Chief Marketing Officer, Inception Fertility

Lisa Campbell, Chief Marketing Officer, OneTrust

Jenn Carson, Manager, Social Media & Digital Marketing, Krasdale Foods/ Alpha 1 Marketing

Maria Colon, Vice President, Marketing and Customer Experience, De’Longhi America

Erika Constantine, Associate Vice President, Marketing, Discover The Palm Beaches

Maggie Curry, VP Brand Marketing, Kendall-Jackson Winery

Aliah Davis-McHenry, Executive Director Corporate Marketing Corporate Communications, Bristol Myers Squibb

Jennifer Denton, Chief Marketing Officer, SHE Media

Sue Dietrich, Marketing Director, Stanley Brand

Jessica Dixon, Senior Vice President, Marketing and Communications, MIND 24-7

Angelina Franco, Director, Brand Communications U.S. and Global Moments, Mars Wrigley

Linda Goldstein, Chief Marketing Officer, CSAA Insurance Group

Jenna Habayeb, Chief Marketing Officer, IPSY

Julie Hernandez, Vice President, Gout Marketing, Horizon Therapeutics

Kari Herrin, Senior Vice President, Brand Experience, Savannah College of Art and Design

LaQuita Howard, Marketing Manager, League of Women Voters

Helene Imperiale, Director of Corporate Social Responsibility and Call of Duty Endowment Marketing, Activision Blizzard/Call of Duty Endowment

Joy Jarrett, CMO, Guidehouse

Kathleen Kaag, SVP of Marketing, Loadsmart

Jill Kouri, Chief Marketing Officer, HCLTech

Lauren Mannetti, Vice President, Marketing, GNC

Lindsay Morgan, Chief Marketing Officer, Pizza Hut

Megan Newton, Senior Director of Brand Marketing and Digital Media, San Diego State University

Zahra Nurani, Vice President of Marketing Communications, Burger King

Kaylan Rexer, Chief Marketing Officer, Ilegal Mezcal

Kristin Russel, Chief Marketing Officer, symplr

Deborah Sabo, Senior Vice President of Marketing, Food Lion, LLC

Joanna Scholl, Senior Vice President Marketing, Branding and Digital Content, The 92nd Street Y, New York (92NY)

Julie Seman, Executive Vice President and Chief Marketing and Innovation Officer, Primerica

Alison Urmini, VP Marketing, Jackson Family Wines

Maya Wasserman, Head of Marketing, Home Entertainment and Sound, Sony Electronics, Sony Electronics

Amber White, VP of Marketing, Phillips Connect

Stefanie Zambelli, Director of Marketing, Applebee’s Grill + Bar

 

Content Marketers

Marissa Beck, Senior Director, Brand and Content, North America, Mars

Sue Burkett, Strategic Marketing Leader, Owens Corning

Barrie Gruner, Executive Vice President, Marketing and Publicity, Hulu Originals, Hulu

Lainey Johnson, Americas Head of Brand and Media, EY

Sarah Ledger, Assistant Vice President – Marketing and Communications, Cambridge Investment Research, Inc.

Sheila Sarkozi Stevens, Partner Marketing Manager, RepairPal

Kelly Warkentien, Senior Creative Director, Merrell

Erin Weir, Executive Vice President, Marketing Strategy, ABC & General Entertainment, The Walt Disney Company

 

Data/Analytics Leaders

Leslie Alore, Global Vice President of Growth Marketing, Ivanti

Melissa Hendricks, CMO, Verisk

Melissa Watson, Vice President of Marketing Data Platforms and Analytics, Providence

 

Marketers to Watch (Age 30 and Under)

Ashley DeJonge, Digital Marketing Associate, Riddell

Sabiha Gire, Assistant Vice President Creative Services, Outreach Strategists

Gia Lee, Co-Founder, NinetyEight

Vanessa Mbonu, Vice President, Digital Marketing and Communications, NAACP

Kerry Mullen, Vice President, Vested

Abby Nelson, Senior Marketing and Communications Specialist, Ascension

Maeli Niebles, Senior Digital Marketing Manager, Native Roots Cannabis Co.

 

Product Marketers

Diana Chan, Chief Marketing Officer, MOLLI Surgical

Corinna Fulton, Vice President, Solutions Marketing, Ivanti

Rachelle Graham, Vice President Marketing/Communications, UPMC Health Plan

Meagan Keane, Director of Product Marketing, Adobe

Elizabeth Magill, VP, Marketing, Cyara

 

Social Media Marketers

Alejandra Caceres, Director of Social Media, Crumbl Cookies

Beril Gutierrez, Director, Social Media & Content, Discover The Palm Beaches

Jennifer McDonnell, Vice President, Content & Social Media, Reshift Media

Sharifah Niles-Lane, SVP, Head of Enterprise Social Media and Content Strategy, Citizens

Alana Visconti, Director, Social Media, Listings, Nasdaq

Jamie Whalen, Director, Social Media, Ivanti

 

Team Leaders

Elizabeth Delhagen, Global Head of Communications & Events, Samsung Electronics

Jane Griffin, Regional Vice President, Marketing & Communications, Trinity Health

Marnie Mitchell Keogh, Senior Vice President, Marketing, Magellan Health

Kristi Melani, CMO & GTM Strategy, Telesign

Sukhmani Mohta, Chief Marketing Officer, Display Division, Samsung Electronics America

Erica Morgenstern, Chief Marketing Officer, Virgin Pulse

Kathy Parker, President & Global Chief Marketing Officer, Bacardi – PATRÓN Tequila & Grey Goose Vodka

Ashley Pollard, Senior Director, Marketing and Communications, Ascension

Jennifer Renaud, Chief Marketing Officer, Masonite

Melanie Siewert, Chief Marketing Officer, CellPoint Digital

Rhonda Sloan, Global Head of Sales & Marketing, AIG Travel

Caryn Stancik, Chief Communications & Marketing Officer, Cook County Health

Shoma Thomas, Chief Marketing Officer, WellSky

Katie Townsend, SVP Marketing and Communications, Seattle Kraken

Sarah Wise, Senior Vice President, Brand and Creative Services, AmeriLife

Lisa Wolleon, Executive Vice President, Coyne PR

 

Tech/Digital Marketers

April Augustine, Director of Marketing, Gaming Laboratories International (GLI)

Shweta Ponnappa, Chief Marketing and Digital Experience Officer, Providence

The post These are PR Daily’s 2023 Top Women in Marketing appeared first on PR Daily.

]]> https://www.prdaily.com/these-are-pr-dailys-2023-top-women-in-marketing/feed/ 1 Get recognition for your media relations achievements https://www.prdaily.com/get-recognition-for-your-media-relations-achievements/ https://www.prdaily.com/get-recognition-for-your-media-relations-achievements/#respond Wed, 02 Aug 2023 08:00:39 +0000 https://www.prdaily.com/?p=332851 Show the world how you achieve top-performing media relations. PR Daily’s Media Relations Awards offer the perfect platform to highlight innovative strategies for securing media coverage, show off your team’s ability to navigate crises with composure, and showcase the talent needed to craft engaging and impactful stories. This program is dedicated to recognizing the best […]

The post Get recognition for your media relations achievements appeared first on PR Daily.

]]> Show the world how you achieve top-performing media relations.

PR Daily’s Media Relations Awards offer the perfect platform to highlight innovative strategies for securing media coverage, show off your team’s ability to navigate crises with composure, and showcase the talent needed to craft engaging and impactful stories. This program is dedicated to recognizing the best media relations campaigns, events, and initiatives from the past year, making it a must-enter competition for individuals and organizations alike.

“PR Daily’s Media Relations Awards is the premier platform to showcase and celebrate the creativity, ingenuity and resilience of the industry,” said Brendan Gannon, senior marketing manager for PR Daily’s Awards programs. “We invite you to enter your media relations work for the opportunity to gain recognition for your innovative strategies and captivating storytelling efforts.”

[RELATED: Prepare for the year ahead at the Future-Proof Your Internal Communications for 2025 webinar on December 5.]

There are numerous categories available to honor your media relations efforts, including crisis or reputation management, influencer relations, press event or media tour, social media, virtual events, and many more. And of course, you’ll want to enter to win the grand prize: campaigns of the year and professional of the year. The Media Relations Awards program helps organizations put the spotlight on their work and measure success so why not share your bold and creative ideas with the world? But you need to act now. The deadline to submit your entries is August 18, 2023.

All finalists will receive recognition at a special live event in December at the renowned National Press Club in Washington, D.C. Category winners will be announced during the event, where they will receive editorial recognition, along with a coveted awards trophy and a marketing tool kit to help promote your outstanding accomplishments.

Don’t let your hard work and achievements go unnoticed. Take this chance to earn the recognition you deserve for your exceptional media relations endeavors from the past year. Enter PR Daily’s Media Relations Awards today and let your brilliance shine on the national stage. Submit your entries before the deadline on August 18, 2023.

The post Get recognition for your media relations achievements appeared first on PR Daily.

]]> https://www.prdaily.com/get-recognition-for-your-media-relations-achievements/feed/ 0 Get ready to celebrate social media campaigns and Top Agencies https://www.prdaily.com/get-ready-to-celebrate-social-media-campaigns-and-top-agencies/ https://www.prdaily.com/get-ready-to-celebrate-social-media-campaigns-and-top-agencies/#comments Thu, 25 May 2023 14:44:12 +0000 https://www.prdaily.com/?p=332010 You won’t want to miss this event because the FOMO is real. Entering PR Daily’s award programs is just the first step. The second step is celebration. Join us June 14 from 12–2:30 p.m. EST at the Yale Club in New York City for lunch and an awards ceremony where we will recognize all finalists […]

The post Get ready to celebrate social media campaigns and Top Agencies appeared first on PR Daily.

]]> You won’t want to miss this event because the FOMO is real.

Entering PR Daily’s award programs is just the first step. The second step is celebration.

Join us June 14 from 12–2:30 p.m. EST at the Yale Club in New York City for lunch and an awards ceremony where we will recognize all finalists in PR Daily’s Social Media & Digital Awards plus Top Agencies and Campaigns. That’s like two events in one.

“PR Daily’s Social Media & Digital Awards recognizes the campaigns, content, people and teams that excelled in earning audience attention and turning that engagement into successful results for their organizations or clients,” said Brendan Gannon, senior marketing manager of Ragan and PR Daily’s awards programs. “The Top Agencies Awards honor the top firms and campaigns that over-delivered on their promises to clients and raised the bar on effective communications strategies and tactics.”

At this year’s awards luncheon, you’ll be among the best and brightest in the business including Walgreens Boots Alliance, John Hopkins and AAA, plus agencies like MikeWorldWide, Ruder Finn, Racepoint Global and The Brand Agency. You’ll also be entertained by Augie Bello, who has recorded with multiple artists, including Teddy Swims and Darren Criss and appeared as a guest on “The Drew Barrymore Show.”

“Our awards events are can’t-miss celebrations, recognizing all of the hard work that communicators are doing for their organizations and clients,” said Gannon. “They are a well-deserved opportunity to network, dine and celebrate with colleagues and peers.”

Come celebrate these teams and all their great work. Register now!

We hope to see you there, but there are other awards on the horizon you should be a part of. Make sure to check in on our programs regularly and bookmark PRDaily.com/awards.

The post Get ready to celebrate social media campaigns and Top Agencies appeared first on PR Daily.

]]> https://www.prdaily.com/get-ready-to-celebrate-social-media-campaigns-and-top-agencies/feed/ 1