Jess Zafarris
High-concept comms: Crafting a Hollywood-worthy pitch
Boost your chances of securing coverage and getting your ideas approved with this principle used in the fiction and screenwriting worlds.
Media Relations
Allison Carter
By the Numbers: What journalists want vs. what PR pros do
A comparison of Muck Rack’s State of Journalism and State of PR surveys on pitching, platforms and more.
Matthew Hutchison
Why all comms pros should watch tonight’s network news broadcasts
The Big 3 are more relevant than ever.
PR Daily Staff
How PR Pros Can Earn Media This Year
In this report you’ll learn, directly from TV news producers, how it is still possible to earn media during the election year.
Tara Baumgarten
Conferences: The jelly to the peanut butter of media relations
They just go together.
Beth Haiken
Yes, busy executive, you should make time for that podcast
They can be well worth the time.
Patrice Smith
5 strategies for combatting misinformation, disinformation and malinformation
Insights from PR Daily’s Media Relations Conference.
Allison Carter
Stories will save us: PR’s responsibility to the world
Brandon Wolf, survivor of the Pulse nightclub shooting and press secretary for the Human Rights Campaign, spoke at PR Daily’s Media Relations Conference.
Lisa Arledge Powell and Matthew Libassi
Make it simple, stupid: Your digital newsroom needs an upgrade
Ahead of PR Daily’s Media Relations Conference, get a preview of the session “Upgrading Static Online Newsrooms to Highly Shareable Content Hubs.”
Allison Carter
By the Numbers: What journalists really want from PR pros
New data from Cision sheds light on how you can help — or hinder — journos.
Madeleine Shin
5 media relations takeaways, 5 months into 2024
How you can make the most of the year we have left.
Isis Simpson-Mersha
Lockheed’s AI-powered content strategy saves time, boosts creativity
Rowan Toffoli leads the charge in integrating generative AI into executive communications at Lockheed Martin.
Allison Carter
How a major beauty brand boosted its earned media from the Met Gala
A mixture of owned, earned and influencer relations paid off in a big way.
Allison Carter
By the Numbers: Where D.C. insiders get their news
From newsletters to podcasts.
Allison Carter
‘Retail-level outreach’: Media relations lessons from C-SPAN
Creating an ecosystem for coverage.
